Kamereo, a food supply B2B e-commerce business based in Vietnam, has raised US$2.1 million in a funding round co-led by Reazon Holdings, Quest Ventures, and Thoru Yamamoto (CEO of Japanese B2B seafood supply chain company FOODISON)
This brings Kamereo’s total amount raised to date to US$7.2 million.
The company intends to use the funding to strengthen its sales team, increase the range of products and private brands, and expand its warehouse network. It will develop and sell ready-to-eat vegetables for supermarkets and convenience stores under its private brand.
Kamereo is a wholesale food supply e-commerce firm. It owns vegetable and fruit collection centres and directly works with its partners and contract farmers.
With over 200 employees, it serves over 3,000 businesses in Vietnam. Its customer base includes restaurants, supermarkets, convenience stores, factories, schools, and hospitals.
It also develops mobile apps and websites for customer ordering and warehouse and delivery management systems.
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Satoshi Kuriga, Senior Executive Director of Reazon Holdings, said: “Kamereo has been diligently constructing a robust food supply chain amidst the logistical challenges of Vietnam, where the infrastructure for supply chain and logistics, akin to that of developed countries, is not readily available. Numerous companies and startups have attempted similar endeavours but ultimately faltered, withdrawing from operations due to the formidable challenges of building and managing teams and operations in this context. Despite the immense size of Vietnam’s food supply market, no clear winner has emerged. We firmly believe that Kamereo is poised to seize this opportunity and emerge as the market leader.”
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