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Malaysian B2B farm-to-table fulfilment platform Secai Marche bags US$1.6M in Series A

The Secai Marche team

Secai Marche, a Japanese startup providing a B2B farm-to-table fulfilment platform in Malaysia, has announced a JPY210 million (US$1.6 million) Series A fundraising.

The investors, who participated in the round, are The Agribusiness Investment & Consultation, Spiral Ventures Asia Fund I, and existing backer Beyond Next Ventures.

This round takes the farm-tech company’s total funding raised to date to US$4.5 million.

The startup will use the new capital to develop its own demand forecast system and optimise truck routing.

Also Read: Can Chinese VCs be a potential wild card for SEA during funding winter?

Established by Co-Founders and Co-CEOs Ami Sugiyama and Shusaku Hayakawa, Secai Marche connects farmers with F&B businesses to purchase high-quality products at competitive prices from the farm directly. It sources over 4,000 items (fresh vegetables, fruit, eggs, and chilled seafood, among others) directly from farmers in Southeast Asia and Japan.

The online grocery platform claims to have partnered with over 500 retailers and HORECA customers.

Secai Marche has built a warehouse management and fulfilment system for perishables and established a cold chain. “The warehouse management and fulfilment system is designed to optimise the supply chain and maintain the lowest wastage rate of less than 1 per cent,” said Sugiyama. “Now, We are ready to accelerate our expansion in SEA to service more farmers and consumers.”

In May 2021, Secai Marche received ~US$1.5 million in a pre-Series A round from Rakuten Ventures and Beyond Next Ventures. A few months earlier, it secured US$1 million in a funding round from Beyond Next Ventures, Monex Ventures, and unnamed angels.

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