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Meals in Minutes bags US$1.5M to develop vacuum-packed, ready-to-cook meals

Meals in Minutes Co-Founders Brandon Lim (L) and Khiara Mia

Malaysia-based food startup Meals in Minutes has secured US$1.5 million in a seed round led by 500 Global with participation from an undisclosed private investor.

The startup will use the money to expand in Singapore and Malaysia and establish a presence in the UK. A portion of the capital will go into R&D to develop its selection of food products and build a marketing campaign.

“The funding will be focused on achieving key milestones such as successfully launching in the UK market, product development, and building a robust foundation for future growth across all markets,” said CFO Vin Vin Khu.

Also Read: Fixing food waste problem means less hungry people and a great economy

Launched in 2020 by Brandon Lim and Khiara Mia, Meals in Minutes serves vacuum-packed, ready-to-cook meals, allowing consumers to whip up a gourmet meal within 15 minutes. All meals are flash-frozen and individually portioned to reduce food wastage without genetically modified ingredients or additional artificial substances.

“Meals In Minutes was founded with the vision of simplifying cooking for individuals leading busy lives, offering them the opportunity to enjoy high-quality, clean, and nutritious meals without the associated hassle and requisite culinary skills. Additionally, recognising the considerable advantages of this concept, we anticipated its positive impact on business and cafe owners who aspire to provide food services but lack the necessary equipment and resources to operate a fully equipped kitchen,” said CEO Brandon Lim.

Integrating Meals in Minutes food products enables businesses to optimise kitchen operations, producing consistent gourmet meals. This is achieved without needing a fully equipped kitchen or employing a professional chef, thus overcoming the workforce dilemma without compromising quality.

Today, Meals in Minutes is available in Singapore across multiple online marketplaces, including GrabMart, Shopee, Redmart, and Amazon Fresh, in premium grocery stores, including FairPrice finest. It has also partnered with hotels in Singapore.

Also Read: MAEKO converts food waste into compost. Greta Thunberg should feel happy

Khiara Mia, Co-Founder of Meals in Minutes, added: “Our advanced meal kits not only offer sustainable solutions to F&B businesses but also tackle environmental concerns like food wastage and excessive packaging. We’re also collaborating with CleanHub to prevent plastic pollution by collecting plastic waste for every product sold. Sustainability remains a pivotal factor in shaping our future business strategies.”

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Echelon X: 10 years of empowering the SEA startup ecosystem

Echelon X

Visit Echelon X to learn more about the program. Get your tickets here!

Establishing valuable connections with fellow startups, corporates, investors, and other ecosystem stakeholders is crucial for unlocking growth potential. Collaboration within the startup community promotes knowledge sharing, resource pooling, and the discovery of synergies that can propel innovation and development. Cultivating relationships with corporates and investors not only opens doors to funding opportunities but also provides access to valuable mentorship, expertise, and strategic partnerships.

This interconnected network within the startup ecosystem forms a resilient foundation, offering support, insights, and collaboration that accelerates the growth trajectory of businesses. In essence, the success of startups is intrinsically tied to their ability to build and nurture connections within this broader community.

Also read: Empowering businesses: Lalamove’s impact on local enterprises

With this ethos in mind, e27 is proud to announce the 2024 edition of Echelon! Happening on 15-16 May 2024 at the Singapore EXPO, Echelon X serves as a nucleus for visionaries, entrepreneurs, and investors, offering an unparalleled platform for meaningful connections and collaboration. Our mission is to foster tech ecosystem resilience by promoting deeper collaboration, sharing new knowledge, and driving collective innovation

Conference themes

With the promise of building a stronger, more robust ecosystem, Echelon X seeks to address present-day challenges faced by the Southeast Asian tech community by focusing on three key pillars.

  1. Technological Advancements Enabling Agile Business Practices

    In the ever-evolving landscape of the tech world, the transformative potential of technologies such as AI, blockchain, and cybersecurity becomes increasingly apparent in enhancing resilience. 

    Artificial Intelligence, with its capacity for data analysis and pattern recognition, empowers organisations to anticipate and respond to emerging challenges proactively. Blockchain, known for its decentralised and secure nature, not only ensures data integrity but also establishes trust in transactions, crucial for navigating uncertainties. Cybersecurity, a cornerstone in safeguarding digital assets, becomes paramount as technological advancements continue. Beyond these technologies, the discussion extends to exploring agile methodologies that enable swift adaptation to changing circumstances.Adaptive leadership, equipped with a forward-thinking mindset, becomes essential in steering organisations through dynamic landscapes. Moreover, flexible business models emerge as a key component, allowing companies to pivot rapidly, capitalise on emerging trends, and seize new opportunities.

    This exploration not only underscores the importance of tech advancements but also emphasises the need for a holistic approach that incorporates innovative methodologies and adaptable strategies to thrive in the face of constant change.

  2. Sustainability, Responsibility, and Collaborative Ecosystems

    In recognising the imperative of incorporating sustainable practices, our focus extends beyond a mere acknowledgement to a commitment to actionable steps that forge a resilient and sustainable future. 

    We delve into the profound impact that collaborations and partnerships between diverse stakeholders can have in effecting meaningful change. By fostering alliances across industries, communities, and governments, we aim to synergise efforts, pool resources, and collectively address the intricate challenges posed by environmental and social sustainability.Our exploration underscores the importance of a shared vision where progress is not measured solely by immediate gains but by the enduring well-being of future generations. Through these collaborations, we strive to establish a harmonious balance between economic growth and environmental responsibility, ensuring that strides toward progress are made responsibly and with an unwavering commitment to leaving a positive legacy for generations to come.

  3. Fostering Creativity and Future-Proof Talent

    Encouraging individuals to think outside the box is at the core of our approach, advocating for a culture that champions creativity and curiosity as catalysts for addressing challenges and unlocking new avenues for growth. We believe that fostering an environment where unconventional ideas are not only welcomed but celebrated, cultivates a fertile ground for innovation to thrive. 

    Our emphasis extends beyond the ideation phase, delving into the practical aspects of building a workforce primed with the skills and mindset essential to embrace change. Through targeted initiatives, we aim to equip individuals with the agility, adaptability, and resilience needed to navigate the dynamic landscapes of today’s world.Our vision is to inspire a workforce that not only embraces change but actively drives innovation, turning challenges into opportunities and carving out new dimensions of success. By championing creativity and fostering a forward-thinking mindset, we believe in empowering individuals to become architects of positive change in their professional realms and beyond.

Get ready for Echelon X this 2024

Echelon X aims to bring together innovators, entrepreneurs, and industry experts to build a more connected ecosystem. The event serves as a nexus where individuals converge to engage in meaningful discussions, fostering an environment conducive to collaboration and knowledge exchange.

By collectively strengthening global relationships and partnerships, we aspire to propel the growth and sustainability of the tech landscape and contribute to the development of a robust ecosystem in Southeast Asia, creating a foundation that supports innovation, resilience, and the collective advancement of the Southeast Asian tech community.

Also read: StartupIN by Ingenico: A guide to in-store commerce success

As such, Echelon X offers a slew of benefits for interested participants that include focused and curated content stages that feature keynotes, panel discussions, and fireside chats covering trends, insights, and thought leadership conversations driving the Southeast Asia tech and startup scene.

The event also features The Marketplace which facilitates the buying and selling of technology and business services tailored to help companies with digital transformation and growth.

Echelon X will also be gathering government agencies assisting companies with inbound market access programmes and facilitating cross-border exchanges to drive seamless trade across the region.

Top 100 Growth Program

Of course, as one of its main features, Echelon X will include a bigger, bolder, and better TOP100!

The TOP100 Growth Program is dedicated to providing startups with the platform they need to sustainably expand across the region. In addition to facilitating connections with investors through platforms like e27 Pro Connect and Echelon, both online and onsite, our commitment to supporting startups has grown even more robust. Recognising the multifaceted needs of emerging businesses, we’ve broadened the TOP100 program to encompass a comprehensive array of services aimed at nurturing holistic growth such as mentorship through coaching, private events, media training, and business matching through our various programmes and partnerships.

Also read: e27 launches Startup Ecosystem Roundups for 2023

The 2024 TOP100 Growth Program will provide participants access to visibility, fundraising, insights, and business matching — all of which are cornerstones for business growth in today’s increasingly competitive market.

Join us at Echelon X!

Echelon X will be happening on 15-16 May 2024 at the Singapore EXPO. The two-day event will be joined by some of the most exciting ecosystem players and change-makers in the region. If you want to join us as a participant or an official partner, check out our official page. Let’s change the world together, join us at Echelon 2024!

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Prota raises US$21M led by Singapore’s SPRIM for its peanut allergy therapy

Singapore-based health sciences VC firm SPRIM Global Investments has led the US$21 million funding round (equity and debt) of Australian biotech firm Prota Therapeutics.

The fresh funding will be used to advance the development of Prota’s peanut allergy remission oral therapy, PRT120, which is being prepared for the phase 3 clinical investigation.

The new investment will advance the chemistry, manufacturing, and controls (CMC), accelerate the path to an investigational new drug application (IND), and expand Prota’s executive management team to bring on board critical expertise in late-stage drug development and commercialisation.

“Our Phase 2b multicenter randomised controlled trial conducted by the Murdoch Children’s Research Institute (MCRI) showed that PRT120 is highly effective at inducing remission of allergy, and more importantly, leads to significant and clinically meaningful improvement in quality of life, compared with standard care (placebo treatment),” said Professor Mimi Tang, Founder of Prota.

Founded in 2016, Prota focuses on developing and commercialising oral immunotherapy treatments for food allergies. Headquartered in Melbourne, the company owns intellectual property that includes the food immunotherapy technology developed at the MCRI.

Also Read: Komunal lands US$5.5M in Series A+ round to digitalise rural banks in Indonesia

Prota is partially funded by OneVentures’s Healthcare Fund III, which received support from the Australian Commonwealth Government through the BioMedical Translation Fund initiative.

According to a report cited by Prota, the peanut allergy therapeutics market is projected to reach US$1 billion by 2030, growing at a compound annual rate of 10 per cent, partly due to the increasing incidence of peanut allergy globally. In the US, peanut allergy is the most prevalent food allergy in children, affecting 2.5 per cent of children.

SPRIM Global Investments in biotechnology, digital health and R&D service companies to commercialise the newest technologies and accelerate innovations that are the future of health around the world

Fundraising or preparing your startup for fundraising? Build your investor network, search from 400+ SEA investors on e27, and get connected or get insights regarding fundraising. Try e27 Pro for free today.

Image credit: Canva

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‘AI is a race for innovation; regulation will only develop effectively once winners are announced’

Sanjay Sehgal

Sanjay Sehgal is a seasoned entrepreneur, venture and angel investor, and philanthropist who currently serves as the Chairman and CEO at MSys Technologies.

As countries like India contemplate regulatory reforms for AI, Sehgal provides valuable insights into the ever-evolving landscape of AI and its ethical considerations and shares his perspectives on prioritising key principles that strike a delicate balance between safeguarding end-users and fostering the continual progress of the technologies.

Edited excerpts from the interview:

As countries like India consider drafting regulatory reforms for AI, what key principles do you believe should be prioritised to ensure a balance between protecting end-users and fostering the progress of AI technologies?

India should have a light touch while framing these laws because the recently launched Telecommunications Bill already covers stringent steps towards user privacy and protection. The country can also appoint specific advisories to fight the problems of deep fakes and AI-manipulated content.

Also Read: Experts advocate thoughtful regulation for the rapid rise of Generative AI

However, creating very strict laws like in the EU, for instance, can seriously restrict the scope of AI in India. The focus should also be on the big picture, where the government can work closely with tech companies to upskill the nation to use AI as a tool rather than demonise it for its pitfalls.

The recent lawsuit between The New York Times and OpenAI brought attention to the potential use of original content to train generative AI models. What ethical considerations should AI companies consider when developing and training their models, particularly concerning using copyrighted material?

Data is the atom with which the proverbial body of AI is created. So when Generative AI uses large amounts of data to train its model to share accurate responses within seconds, we must also understand that gathering such a quantum of data ethically is a challenge.

More such cases will come to light as ethics plays catch-up with the leaps of innovation, a common occurrence when any new technology is implemented. We simply learn only from our mistakes.

The solution should come from the creators, where specific teams are created to understand the sources of data collection, the intervention required to obtain them ethically, and experts who can advise on ethical means to source data. Eventually, only AI companies can resolve this by holding themselves to the highest standards.

In the context of generative AI, who should be responsible for ensuring that AI models are trained on data that adheres to ethical standards? Should this responsibility lie with the developers, regulatory bodies, or a combination of both?

AI developers and the experts running the company should create standard practices to source data ethically and maintain transparency about it. Regulatory bodies will attempt to create laws that protect both users and the data, but the nuances of AI are ever so dynamic and vast in nature; more comprehensive laws may only be formed in hindsight of an incident. At best, the bills can emphasise transparency to avoid such circumstances.

Privacy concerns have been raised, especially in generative models. How can regulations effectively address these concerns while allowing AI technologies to innovate and develop?

Each nation is racing to create its own version of bills to curtail the privacy concerns of AI.

The EU Act has taken a risk-based approach that creates a certain level of flexibility for Generative AI companies that fall in the low-risk category.

The UK has a pro-innovation approach that creates very broad outlines of framework around AI.

China, however, one of the first countries to enact relevant legislation, has very specific rules around Generative AI.

Also Read: AI companies raised record US$50B in 2023 globally: data shows

In a nutshell, while the experts may mull over an ideal scenario to address concerns over AI technologies, globally, innovation will not be stifled by any regulatory bodies. It is a race for innovation, and regulation will only develop effectively once the winners are announced.

Ownership of content generated by AI models is a complex issue. How should this be legally addressed to ensure fair compensation and acknowledgement for human or machine creators?

The current Copyright Act of 1957 in India does not address AI-generated content or acknowledge AI as an author. An important factor determining the work’s authority is originality, which is a wrong yardstick to protect content creators/coders that aid in creating the responses. The current debate around the world is about the ethical implication of naming AI as a person to protect content rights, but the real argument should not be about protecting the tool but the creators of the tool.

Arguably, there may be some protection under the term ‘derivative works’ that qualify protection if it introduces significant alteration to the original material, with the copyright holder’s explicit permission or by using works in the public domain. Again, this is a very restrictive term for a technology with myriad use cases. A unique terminology and set of regulations is required to protect the creators and the technology enabling such intuitive solutions.

With your VC and angel investor background, how do you assess the impact of legal battles between publishers and AI companies on the investment landscape for AI startups? What considerations should investors take into account?

Historically, every innovation met with legal challenges and privacy breach incidents that created awareness about the pitfalls of it in hindsight.

As an investor, I recognise AI as a great innovation tool. Still, the VC industry outlook demands tangible growth, sound business models and, more than anything else, a promised fast track of the product’s potential to be acquired by tech giants.

The rest are minor obstacles usually resolved if the company’s potential is unfettered.

As a philanthropist, how do you envision the responsible and ethical use of AI technologies contributing to societal well-being, and what initiatives or projects should be prioritised?

AI could be a means of distribution for bringing back the age-old practices of heartfulness or compassionate mindfulness. The art of well-being was conceptualised by our ancestors thousands of years ago, and it is now a forgotten practice.

The term ‘well-being’ is misused as an elaborate scam in current times to woo the masses into buying products that claim to improve their lifestyle. Considering Generative AI is one of the biggest platforms for disseminating information to the masses, it should be used to create proper information channels about well-being and taking care of mental health.

Also Read: ‘Bringing world-class AI talent into Singapore can substantially enrich the industry’

Also, its advent was for the technology to perform mundane tasks that would free us up for more philanthropic and self-development activities. Moreover, as a philanthropist, I would also urge looking at balancing the use of AI with real human intelligence in the south side of the world where human resources would continue to be more available at cheaper rates than using AI.

Considering the global nature of AI development and deployment, do you see the need for international collaboration in establishing standards and regulations for generative AI, or do you think a more localised approach is appropriate?

International collaboration is a desired outcome but not a practical expectation in the current geopolitical scenario. High income and labour wage disparity render this technology costly compared to the cost of hiring manpower. Also, AI is at its nascent stages, and it will take years of development and hyperlocalised solutions that can replace the manpower for mundane tasks while being cost-effective.

A unified outlook and implementation will eventually emerge as the technology evolves and our understanding of it with it.

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Founders are pessimistic about Philippines’ funding climate in 2024: study

A new survey has found that startup founders in the Philippines are pessimistic about the funding environment due to the sharp 40 per cent decline in local startup investments in 2023.

The average optimism outlook on funding opportunities scores 2.65 out of 5, according to the findings of the 2024 Philippine Startup Founders’ Outlook. The study was conducted by startup-focused communications firm Uniquecorn Strategies and market research firm The Fourth Wall.

Also Read: Book Excerpt: How chatbot threatens to upend an entire industry in the Philippines

The study paints a stark picture for Filipino startup founders heading into 2024 — a challenging funding environment and a strategic pivot towards profitability. This indicates a considerable shift in founder priorities driven by the current economic landscape.

The funding winter also influenced the lack of confidence of startup founders in their company valuations for 2024. Founders’ average valuation assessment score with their own startups stands at 2.65 out of 5, indicating expectations of lower valuations compared to 2023.

Given these conditions, 75 per cent of founders are now prioritising profitability over growth to reduce dependency on investor funding. For the next 12 months, 70 per cent have identified profitability as their top priority.

The necessity to ensure financial sustainability has forced founders to recalibrate their focus, underscoring profitability as a key objective. This is largely attributed to the dry funding climate and the short runway many startups face.

Meanwhile, improving customer experience and product development are also high on the agenda, garnering 55 per cent of responses each.

The survey, co-presented by The Fourth Wall, Bossjob, and Launchgarage, highlights that startup founders recognise two critical external factors impacting their funding prospects: the Philippines’s economic growth performance and government investment regulations.

Founders also weighed in on how helpful current government policies are for startups, rating them at 2.45 out of 5. Notably, 55 per cent say they could not identify any beneficial government policies, reflecting a negative perception of the government’s role in supporting the startup ecosystem.

Also Read: Driving financial inclusion in the Philippines: Why last-mile communities are key to winning the battle

When asked what the Philippine government could do to improve the funding environment, 70 per cent of the founders suggested an increase in investment in digital infrastructure.

Startup founders are moderately optimistic about the country’s economic prospects, with an average outlook score of 3.40 out of 5. Those who launched their startups during the COVID-19 pandemic (2019-2020) showed the least optimism. This group was particularly impacted by the economic downturns and uncertainties of the pandemic, which likely influenced their cautious outlook.

The survey also highlights the primary challenges facing founders in 2024. While profitability remains a significant concern for 55 per cent of them, raising funds is a close second at 50 per cent and 40 per cent struggle with talent acquisition. These challenges paint a picture of a startup community grappling with multiple fronts, from financial sustainability to operational growth.

Despite these challenges, there is a silver lining. A significant 55 per cent of founders expect their startups to become profitable within the next one to two years. Furthermore, 20 per cent of the respondents said they have already achieved it.

Looking towards long-term aspirations, most Filipino startup founders are setting their sights on international expansion, with 60 per cent of them particularly looking at neighbouring Southeast Asian countries as a new geographic market.

Dean Bernales, Founder and CEO of Uniquecorn Strategies, said: “While the immediate challenges in funding and valuation are evident, the founders’ focus on profitability and expansion indicates a proactive approach to navigating the complexities of the current economic climate.

The pandemic’s lingering economic impact continues to shape strategic decisions, with founders navigating a tightrope between growth aspirations and the harsh realities of funding. As 2024 unfolds, the Filipino startup ecosystem shows signs of balancing immediate pressures with long-term strategic goals,” he added.

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