Since joining Docquity a year and a half ago, my journey has been marked by a relentless pursuit to support healthcare professionals across Southeast Asia with digital solutions built around:
- Education
- Community
- Productivity and growth tools
- Employment opportunities
The healthcare sector is a realm of immense potential.
Yet, every opportunity must be approached with precision and care, considering the profound impact on human lives.
Navigating this industry presents challenges, especially given the stringent compliance and regulatory landscape.
However, the silver lining is the industry’s accelerating shift towards digitalisation.
Our recently published report, Docquity Pulse Check 2023: Decoding a Doctor’s Learning and Engagement Habits, is a testament to this transformation.
The insights from this report have been a beacon of encouragement for my fellow startup founders in healthcare, offering tangible evidence of the industry’s significant strides toward a digital future.
The digital learning paradigm
The report reveals that 91.1 per cent of Southeast Asia’s doctors continue to participate in digital learning events, with the frequency of attendance at these digital events being notably higher (3.9 times per month) compared to in-person events (3.0 times per month).
This inclination towards digital learning is prevalent among both identified learning cohorts—digital dominant and in-person dominant learners, each displaying unique engagement behaviours but converging in their participation in digital learning.
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Digital healthcare evolution
The alignment of digital healthcare’s growth trajectory with doctors’ learning habits is a testament to the evolving healthcare landscape in the region. The majority of the region’s doctors (65.9 per cent) prefer to participate digitally in hybrid learning contexts, driven significantly by the convenience of on-demand content, with more than half (52.9 per cent) of doctors favouring digital learning due to their overwhelmed schedules.
Impact on the health tech ecosystem
These findings are exhilarating for the entire health tech ecosystem of Southeast Asia. The irreversible digitalisation of healthcare and the substantial market share of digital indicate a ton of opportunities for companies to innovate and improve the quality of doctor interactions.
The nuanced preferences in learning styles and the balanced approach to industry outreach, blending digital and in-person interactions, are crucial clues for shaping the future of health tech in the region.
Peer-to-peer digital networks
The emergence of digital peer-to-peer networks as vital support systems, with 48.4 per cent of doctor interactions in the region occurring virtually, is indicative of the multifaceted role of digital platforms in professional exchanges and social support.
These interactions are reflective of the diverse needs of the healthcare workforce and are crucial in alleviating the stress of strained healthcare workforces.
In summary
The findings from the Docquity Pulse Check 2023 report are quite insightful, providing a glimpse into the future of the health tech ecosystem in Southeast Asia.
The prevailing digital learning preferences, the rise of digital peer-to-peer networks, and the alignment of digital healthcare growth with learning habits are exciting developments, signalling a promising future for health tech innovations in the region.
By embracing these insights, the health tech ecosystem in Southeast Asia is poised to shape and lead the future of healthcare and education in the region.
To delve deeper into the survey insights and to explore more about the evolving learning habits, peer-to-peer interactions, and opportunities for industry engagement in the health tech ecosystem of Southeast Asia, access the full report here.
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This article was first published on October 2, 2023
The post Decoding digital preferences: A glimpse into the future of health tech ecosystem in SEA appeared first on e27.