(L-R) CHOYS co-founders Vanessa Chen (COO) and Sharon Li (CEO) and CTO Abzal Ameer
CHOYS, a SaaS insurtech platform for corporate employees in Southeast Asia, has closed a US$1.1 million seed funding round with investors, including Wing Vasiksiri, Foremast, Antler, and Fintech Nation Fund.
The company will use the money for its go-to-market strategy across Southeast Asia and to bolster its product development initiatives.
Founded by Sharon Li and Vanessa Chen, CHOYS aims to make work life more meaningful and humanised. To achieve this, it empowers organisations with well-being tools and a platform to make a “bigger impact” through better understanding of and connecting with their people. The firm uses data analytics to create customised employee benefit experiences.
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Lead investor Vasiksiri said: “As CHOYS onboard more companies and employees, their ability to track healthy behaviour through qualitative and quantitative means will increase, improving their well-being scoring mechanism.”
Rufus Sorsa, Associate Partner at Antler, said, “Recognising the undeniable link between employee wellbeing and company prosperity, CHOYS offers a comprehensive suite of innovative solutions designed to nurture the relationships between modern workforce and organisations.”
CHOYS’s partners include Glints, Hook Coffee, Singlife, WhiteCoat, and Classpass.
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Image Credit: CHOYS
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