
Artificial intelligence is rapidly becoming the operating layer of the digital economy. Businesses are using AI to automate customer support, improve marketing outreach, and analyse large volumes of data in real time. According to McKinsey, 88 per cent of organisations now use AI in at least one business function, a significant increase from just a few years ago.
Customer engagement is one of the areas changing the fastest. Gartner predicts that conversational AI agents could automate up to 70 per cent of customer interactions by 2027, fundamentally reshaping how companies interact with customers.
Across Asia, this shift is already underway. In Singapore, companies are increasingly using AI across marketing analytics, sales automation, and customer engagement as they look to manage growing volumes of digital interactions. However, as AI becomes embedded in everyday business operations, an important question is emerging. Who actually gets to participate in this AI-powered economy?
The answer will depend not only on access to data or talent, but also on something far less visible. It will depend on the infrastructure that allows businesses to deploy AI systems reliably at scale.
If access to that infrastructure remains limited to large technology companies, the AI revolution could reinforce existing inequalities in the digital economy. But if the tools to deploy AI become easier to access, a much broader range of organisations will be able to build and benefit from AI-powered services.
The infrastructure gap in AI adoption
Much of the global conversation around AI focuses on breakthroughs in large language models. However, turning those models into real-world applications requires far more than simply connecting to an API.
Real-time AI systems often require multiple technologies working together simultaneously. These include speech recognition, natural language processing, text-to-speech synthesis, and networking infrastructure capable of delivering responses instantly.
For many organisations, especially smaller companies and startups, integrating these systems presents a major technical challenge. A Gartner survey found that 85 per cent of customer service leaders plan to explore or pilot conversational AI, yet many organisations still struggle to move from experimentation to full deployment.
One reason is that real-time interactions place strict demands on infrastructure. Even small delays can make AI conversations feel unnatural. Systems must process speech, interpret intent, generate responses, and deliver audio output within milliseconds.
Technology platforms are beginning to address this complexity by combining these components into integrated systems. For example, communications technology provider Agora recently introduced a conversational AI agent solution that integrates speech recognition, large language models, and text-to-speech technologies within a single orchestration layer designed for real-time conversations.
The platform also relies on a globally distributed real-time network designed to maintain low latency and stable communication across different network conditions. Infrastructure like this aims to remove some of the production challenges that have historically limited voice AI deployment.
Other companies, such as Google Cloud and Amazon Web Services, provide APIs and cloud services that allow developers to embed messaging, voice communication, and AI capabilities into applications without building the entire infrastructure stack themselves. By simplifying these technical requirements, such platforms may help more organisations experiment with and deploy conversational AI.
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Voice AI and the next interface of digital services
Voice-based AI agents are emerging as one of the most transformative applications of artificial intelligence.
Customer service, sales outreach, and digital support channels are increasingly powered by conversational interfaces that allow users to interact naturally with businesses. Instead of navigating complex menus or typing long messages, users can speak directly with AI systems capable of understanding requests and responding in real time.
This shift is already visible across multiple industries.
Banks are already deploying AI-driven systems to manage financial services and transactions. In Singapore, DBS Bank recently partnered with Visa to pilot Visa Intelligent Commerce, a platform designed to enable secure, agent-initiated payments where AI agents can make purchases or transactions on behalf of consumers with consent and authentication safeguards.
Singapore Airlines recently partnered with Salesforce to introduce AI agents that assist customer service teams by summarising customer interactions and recommending responses in real time, helping staff respond more efficiently during booking inquiries or travel disruptions. E-commerce companies are also exploring conversational and voice-based interfaces to support product discovery, customer support, and post-purchase assistance.
Voice interfaces also offer important accessibility benefits. Speaking is often more intuitive than navigating complex applications, particularly for users who are less comfortable with digital interfaces. However, building voice-based AI systems that feel natural requires extremely reliable infrastructure. Conversations must occur instantly without noticeable delays. Systems must maintain accuracy even in noisy environments or unstable network conditions.
These technical requirements have historically limited large-scale deployment. Platforms that provide real-time communication networks and integrated AI orchestration are attempting to change that by making voice AI easier to deploy across industries.
The future of work in an AI-driven economy
The growth of conversational AI also raises important questions about the future of work.
AI systems are increasingly capable of handling routine customer interactions such as appointment reminders, billing inquiries, and product information requests. Automating these tasks can help organisations manage growing service volumes while improving response times.
However, automation does not necessarily mean replacing human workers.
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Research has shown that AI assistance can significantly improve productivity for employees, particularly when AI helps workers resolve issues more quickly or provides real-time guidance. In customer service environments, AI agents can handle repetitive inquiries while human agents focus on complex issues that require empathy, judgment, or negotiation.
In sales environments, AI tools can assist with lead qualification and outreach while sales teams focus on building relationships and closing deals. Ensuring that workers benefit from this transition through training and new opportunities will be essential to building a more inclusive digital economy.
Equity requires accessible infrastructure
As artificial intelligence becomes embedded in nearly every digital experience, conversations about equity in the digital economy must extend beyond funding and talent.
Infrastructure plays a critical role.
Who has access to the platforms that make AI usable in real-world applications?
Who can deploy AI-powered services quickly and affordably?
And who is excluded when the barriers to adoption remain too high?
The next phase of digital innovation will not be defined only by breakthroughs in AI models. It will also be shaped by the infrastructure that allows businesses of all sizes to turn those models into real products and services.
If these tools remain accessible, the AI era could unlock opportunities across industries and markets. But if access to AI deployment infrastructure becomes concentrated among a few dominant players, the gap between digital leaders and everyone else may continue to widen.
Building equity into the digital economy ultimately means ensuring that the power of AI is not reserved for a select few but is available to the many organisations and innovators shaping the future of technology.
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