Having been non-active in the past one year, Assegaf left Female Daily Network due to personal reason

Following collaboration with Co-Founder and CEO Hanifa Ambadar, Female Daily Network Co-Founder and Business Director Affi Assegaf announced her resignation from the company’s management team.

Ambadar told DailySocial that Assegaf’s decision to leave the company had been made two years ago. In the past one year, Assegaf no longer actively working at the Female Daily Network office.

“The point is that Assegaf’s decision to leave the company is due to personal reasons. Assegaf, who was in charge of content on the Female Daily Network platform, could no longer contribute fulltime to the platform,” Ambadar said.

When asked about whether Assegaf’s resignation will affect operations at the company, Ambadar stressed that her resignation will not disrupt business and managerial activities. The CEO also stated that the company currently has no plan to recruit a new executive to replace Assegaf’s position as Business Director.

“We will remain focussed on recruiting young talents to host the Female Daily segment on YouTube and our own site,” she added.

Also Read: Indonesia’s women lifestyle portal Female Daily Network acquires mobile developer JTECH

Gaining popularity among Gen-Z

While the platform maintains its focus on beauty information, Female Daily Network claimed that it has begun to be visited by users of Gen-Z.

Millennials are no longer the target of startups and major brands; secondary school students have started reading and enjoying the content on Female Daily.

The Female Daily app itself is currently available on both Android and iOS apps.

“At the moment we have two million users, in line with our commitment to focus on 99 per cent beauty content since 2014. It is expected that the number of our users will continue to increase,” Ambadar said.

Female Daily also plans to announce its most recent business plans and updates in the year 2019.

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The article Affi Assegaf Keluar dari Jajaran Manajemen Female Daily Network was written in Bahasa Indonesia by Yenny Yusra for DailySocial. English translation and editing by e27.

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The Singapore-based company got backed by the global marketing company FreakOut Holdings

SilverPush, the marketing tech based in Singapore has announced the injection of US$ 5 million Series B funding into its company led by Japan-headquartered FreakOut Holdings, Inc., a global marketing technology company.

Also Read: Medtech startup See-Mode secures US$1M funding from Cocoon Capital

SilverPush shared that it will use the funding to expand business globally and enter new markets in the APAC region such as Hong Kong, Australia, and South Korea. It seeks also to increase it’s AI capabilities by applying the technology in industries outside of advertising.

The company plans to explore the possibility of tapping into the OTT space with its new product called Mirrors, followed by the relaunch of another product called Prism, as a brand reputation monitoring platform.

“We’ve expanded into Southeast Asia in 2018, and we’ve seen rising customer appetite for on-demand and multi-screen viewing across the APAC region. At the same time, advertisers and brands have become more open to integrating new technologies in their audience outreach strategies,” said Hitesh Chawla, CEO of SilverPush.

Although categorically being in the marketing sector, the company differentiates itself with the use of AI to improve the engagement between brands and consumers.

Its product, Mirrors, was launched in late 2018 to help contextualise ads when people are viewing video content on their devices with the intention of tackling the misplaced online advertising problem. To do so, Mirrors detects context in video content that aligns with an advertiser’s core communications objectives, allowing more effectively targeted ads using AI with computer vision.

With its products, SilverPush has supported the campaigns of APAC-based brands such as Indofood, Unilab, and Tiger Beer. Its international brands’ repertoires include Unilever, KFC, Coca-Cola, Samsung, Johnson & Johnson, and others.

Also Read: Hustle Fund has invested in Singapore-based moving logistics startup Moovaz

Outside of India and Southeast Asia, SilverPush is available in South Africa, Tanzania, Egypt, and the United Arab Emirates.
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Image Credit: YouTube SilverPush

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You need to score at least two out of three to qualify for a good case

What are the justifications for doing this?

When is the timing right?

What is the best way to do this?

These are three of the most important questions to ask when it comes to overseas business expansion.

This post aims to answer these questions and offer insights on how to make the most out of the globalized business landscape.

Why should you consider expanding?

There are three possibilities:

1. You want to generate more revenue.
2. There’s demand in a new market that matches the products or services you are offering.
3. The local market is getting too crowded and local customers no longer favour your brand.
   Businesses naturally expand to make more money.

It’s inherent among businessmen to seek more. It’s not necessarily being greedy.

It’s just illogical to forego opportunities for growth, especially when the facts on the ground are favourable.

It is also instinctive for determined and astute businessmen to branch out to a new market with a high demand for products similar to what they are selling. Businesses typically spend time and resources to discover new markets.

It does not make sense not expanding when a new viable market has been found.

Moreover, it’s only commonsensical to expand when a surfeit of competitors have entered the present market for your business.

When your products are no longer preferred by the customers you used to call frequenters or patrons, it’s high time to consider expanding overseas.

These three reasons for expanding are generally interrelated. You need at least two of them for you to put up a good case for expansion.

It’s not enough that you just want to generate more revenues. There should also be demand in the new market you want to expand into, or you are forced to find other greener pastures as stronger competitors slowly eat away your customer base.

When is the right time to expand?

You may have encountered eager pundits who would say that the right time for business expansion is “now” or “as soon as possible.”

Know that haste almost never gets you to the best outcomes.

Expanding your enterprise overseas needs to be meticulously planned and should only be done once you are ready.

How do you know when you are ready for expansion? The following circumstances should be good indicators.

• Your customers are asking more from you and you have a growing customer base abroad.

They could be looking for a product that is related to your present line of products, and something you are capable of offering. Not responding to the clamour or demand can make your customers go to your competitors.

• You have regular customers and steady profits.

It’s not a sound business decision to be satisfied with a constant stream of revenues and profits. If you are already on a comfortable point in your business venture, it’s the best time to explore other opportunities and reach out to new markets.

Also Read: e27’s Daily Digest is that sprinkle of humanity in your email inbox

• The sector or field your business is in is expanding or evolving.

You can’t be stagnant when the industry your business is operating in is advancing. Refusing to level up will not only mean sustained stagnation but will most likely result in falling revenues and profits. Your business may even head to devolution or irrelevance.

• You have a lot of unused cash.

If your business is too liquidy, it’s only logical to find ways to put the free cash to good use. Expanding internationally is an ambitious endeavour but definitely worth considering.

• A new market, especially overseas, presents a tempting scenario of high demand and profitability.

This does not mean that you have to instantly grab an opportunity you deem feasible. Make sure you study the new market carefully. Be cautious but have some optimism to try uncharted grounds after seeing high potential demand, good purchasing power among prospective customers, and overall market receptiveness to what you are offering.

How should you expand your business?

Is there a formula for expanding your brand overseas? Nope.

The how’s of business expansion are dependent on the kind of business you have and the market you are trying to exploit. However, the following guidelines should be helpful.

• Meticulously and scientifically study the new market and carefully plan your strategy.

This sounds cliché, but it’s still worth repeating. You can’t just go to war without the knowledge of the terrain, opponents, preparations, and the right weapons.

Conduct thorough foreign market research and feasibility study to find out if it’s really worth expanding to the market you are considering, or if you should try other new markets. Arm your venture with accurate and relevant information about the competition, potential customers, and the most suitable business tactics and marketing campaigns.

• Localize or make your branding and promotions compatible with the new market.

Yes, the process of adapting your strategy for a foreign market you want to capture is also called localization. You have greater chances of success in your attempt to go global by thinking local (at the standpoint of the new market you want for your business).

Also Read: Can fintech resolve the healthcare crisis?

Localization, however, is not just about translating your product labels, slogan, advertisements, or brand jingle into the language of the prospective customers in the new market. It’s a more sophisticated form of language-to-language as the resulting translations have to be culturally sensitive, appropriate, not offensive, and relatable to the target customers.

To achieve the best results for your marketing campaigns and to make it easier for potential customers to get accustomed to your products, it’s important that everything is localized.

• Form a committed and proficient team.

For any business activity, human resources are a vital component. If you want success, you have to make sure that the people you work with are competent and convinced in the goals you seek to achieve for your business.

• Develop solid plans and contingencies.

You should have all the standard business plans and more, from the financial to the strategy, operations, and even the growth plans. It’s important to have details and projections to work with, so you can formulate courses of actions in case events don’t turn out as expected.

Study how you should deal with the government or regulations in the new market. Learn the best tactics for setting prices. Don’t forget to carefully organize your logistics. Find the best ways to lower operating costs while maximizing profits.

• Consider all the leverage you can use.

Moreover, it is advisable to use everything you can to facilitate success. You can forge tie-ups or collaborations with local players (in the foreign market). See how far your business network or connections can take you to cushion the difficulties you may encounter.

Once you have solid answers to the why, when, and how questions for your overseas expansion, it’s safe to say that you are on the right track.

Expanding overseas entails major capital outlays and challenges that can test the limits of your business acumen and management skills. You need to plan and be prepared for the many hurdles that may come your way.

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Image Credits: imtmphoto

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‘Health is wealth’ but who has health without their wealth?

Technological innovations in the financial sector have brought about a global bloom in the industry.

In the past three years, the industry has managed to amass US$31 billion and remains promising.

Similarly, the healthcare industry is also looking to advance in technology to bring about innovations in its service.

In our current climate, it is obvious that the rich are getting richer and the poor are living paycheck to paycheck — finding it increasingly harder to pay off loans.

That is why fintech should aim to solve the unaffordable healthcare crisis.

The parallels between fintech and healthcare

The financial environment has changed significantly.

This is due to the increasing popularity of decentralized currencies, tech payment options, digital wallets offered by companies like Apple, Samsung, Google, and online reviews.

The traditional financial institutions like banks are now struggling to prove their ongoing value to the consumers and strive to provide high-quality services at a low price.

On the other hand, the healthcare industry has been reluctant to embrace such technology at a similar magnitude.

However, fintech has the ability to bring significant change in this sector and make healthcare more accessible and affordable for the masses.

Also Read: Cambodia catches up with launching of startup professional service alliance

It can help the patients as well as the medical staff in the following ways:

Data and performance tracking

The worldwide wearables market is increasing by 16.9 per cent every year. Around 310.4 million wearable devices are sold in a year, generating a revenue of US$30.5 billion.

This success is owed to the monitoring of personal health and wellness.

The relationship between tracking fitness and the larger health issues is undeniable and the success of such products has direct implications on the healthcare sector.

Access to information

Providing 24 hours of access to important information has been exclusive for financial institutions — until now.

But its importance cannot be denied in other sectors too, thus, fintech should be utilized to introduce this in healthcare as well.

Through blockchain applications, one can store data, improve functioning with the help of AI, and help individuals in accessing the data.

Removing confusions from billing systems

The payments and billing systems in the healthcare industry are full of trouble, so a change is not just desirable but necessary here.

Fintech startups should help in finding ways to facilitate payments by offering online billing and bill payments.

The interest of the masses is to create a retail kind of experience in healthcare and introduce blockchain for easier and facilitated transactions.

Personalized programs

As individuals have become more open about sharing their personal details and lifestyle choices, it’s possible to formulate personalized programs.

Also Read: How to give your small business a boost with budget advertising

Depending on your age and health condition, these programs can actually lead you to a healthier lifestyle and help in keeping the problem areas under control.

Conclusion

Healthcare should be innovating itself with time and must be working for the betterment of the individuals.

Serving the health-related needs of individuals should be prioritized by different industries and they must work together to ease up the healthcare processes.

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Image Credits: jjvallee

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The company is recruiting investment banks to act as advisers during its fundraising efforts

In a round that has already bagged US$1 billion, Go-Jek is reportedly driving towards US$3 billion, according to Bloomberg.

No final decision has been made on the total goal for the round, but the number reported sounds like the current internal target.

As part of the funding drive, the company is wooing investment banks to act as an adviser in the ongoing round.

The US$3 billion number is equal to the number rival Grab raised in 2018. Grab made its US$3 billion funding push fairly public towards the end of the year.

As Go-Jek has expanded into Vietnam, Thailand and Singapore, the ride-hailing industry has seen a flood of investments as the two companies battle for supremacy in Southeast Asia.

However, data suggests this town is big enough for the two of them. According to Bloomberg, the ride-hailing industry is expected to be worth US$28 billion in 2025. It was estimated at being worth US$7.7 billion in 2018.

Also Read: e27’s Daily Digest is that sprinkle of humanity in your email inbox

Go-Jek’s regional expansion has not been 100 per cent smooth sailing. Most important was the decision by the Philippines government to reject its application to operate in the country.

However, the acquisition of Coins.ph gives Go-Jek an alternative revenue stream (payments) in the Philippines.

In Singapore, the biggest moment was a viral video of a woman faking her own kidnapping, and subsequently being mocked by a large portion of the population.

Yesterday, the company announced it has hired Lien Choong Luen, a former executive at the National Research Foundation, to be its Singapore General Manager.

Vietnam may be the success story for Go-Jek’s foray into Grab territory. The company says it has nabbed 40 per cent of the two-wheel market in the country, according to the South China Morning Post.

Also Read: Bullied to succumb: Should tech companies bow to society’s homophobic demands?

At the current moment, Grab is still the dominant ride-hailing app outside of Indonesia, but US$3 billion could go a long way to evening the playing field.

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The funding is led by Sequoia India and will be focussed toward product development

Thailand and Singapore-based startup Band Protocol announced today that it has raised US$3 million seed funding led by Sequoia India. Joining the round was Dunamu & Partners as well as SeaX.

Band Protocol describes itself as a startup that “harnesses wisdom-of-crowd and incentivises its digital community of users to curate reliable information”. With the funding, the company plans to further its product development and its go-to-market this year.

Also Read: Astrology-agnostic? Wait. Here’s a startup that can predict whether your startup will fail or not

The investment made by Sequoia India into Band Protocol also marked the global VC’s first blockchain investment in Southeast Asia.

The premise of Band Protocol is that it offers users an opportunity to create a token-curated community that’s specific on a topic or category. The users then will be able to issue personalised tokens as an incentive to encourage data and information curation within that community.

This way, the power is given back to active users and content creators as data owners.

“There’s growing unavailability of trustable data on the internet, coupled with the rising trend of fake news,” said Soravis Srinawakoon, co-founder and CEO of Band Protocol. “Our vision at Band Protocol is to bring online and digital communities together by creating an online platform for the curation of transparent and reliable data.”

With the company’s approach, Band Protocol can serve customers ranging from entities such as credit bureaus, fraud detection, KYC and identity verification – as well as any service or site that offers online discussion, recommendations, and rankings.

Band Protocol was founded in 2017 by Soravis Srinawakoon, Sorawit Suriyakarn, and Paul Chonpimai. All three founders have histories with investing in cryptocurrencies since 2013 and have created a crypto game in 2015 that is said to have garnered over 300,000 users.

Band Protocol’s believed to be able to solve the problem of lack of regulation that arises from issues like biased ranking, inaccurate reporting of token metrics, to scams that part retail investors from their money.

Also Read: Blockchain is paving the way for something new: Smart Companies

To promote the adoption of Band Protocol and demonstrate its application, the team is creating CoinHatcher, that serves as a decentralised portal that aggregates reliable news, research, token-economic information, and a comprehensive directory of crypto projects, founders, and other related ecosystem players for education and data accuracy in the sector.
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The acquisition aims to provide all-around financial advice for Singaporeans

DollarsAndSense.sg, a personal finance media startup based in Singapore, announced today that it has acquired fellow local financial planning startup fundMyLife.

By acquiring fundMyLife, DollarsAndSense will add insurtech platform to its media business. DollarsAndSense stated that it also seeks for better insights into what consumers are looking for, in terms of financial planning knowledge for Singaporeans and what’s still missing.

Also Read: Ofo operating license suspended in Singapore

During the transition, fundMyLife co-founders Jackie Tan and Wesley Goi will remain on board to aid a seamless transition.

fundMyLife was founded in 2017 to provide consumers with answers to financial planning or insurance question from a curated pool of trusted financial advisors via a private Q&A platform. The approach gave users a reliable source of knowledge, privacy, and choice to opt for follow-up financial consultation.

On the other hand, financial advisers who utilises the platform can access leads of potential customers and make their past accomplishments a portfolio alongside client testimonials. It also allows these advisers to value-add to prospects who have already shown an intent to make a financial planning decision, rather than offering those who are still in the stage of deciding the need of insurance.

DollarsAndSense.sg was founded in 2012 and has remained focussed on addressing personal finance through publication in Singapore. It supports Singaporeans in making better financial decisions through bite-sized articles, infographics, videos, and tools.

Prior to the acquisition, DollarsAndSense has been working closely with fundMyLife on areas like affiliate partnerships, content marketing, and improving engagement with the financial adviser community.

“I believe the acquisition of fundMyLife this will lead to better outcomes for both consumers and financial advisors. We are committed to make this platform a success for everyone involved,” said Timothy Ho, Co-founder and Managing Editor of DollarsAndSense.

Also Read: Oriente partners with Indonesia’s conglomerate Sinar Mas to launch lending platform

“DollarsAndSense brings their expertise in creating original content in the personal finance space, joined with strong branding and reach. I believe fundMyLife will achieve its growth potential in the coming months as a result of this partnership,” said Jackie Tan, Co-founder of fundMyLife.
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Indonesia’s Ministry of Research, Technology, and Higher Education has confirmed that it backs DANAdidik.id’s student loan service

DANAdidik.id, an education-focussed fintech from Indonesia, officially announces the support from the president of the country, Joko Widodo, through his Ministry of Research, Technology, and Higher Education.

Also Read: Go-Jek funding round aims for US$3 billion

The ministry provides its support through the program called PPBT (Perusahaan Pemula Berbasis Teknologi) or translated as Tech-based Startup program. The program is designed to back startups with funding, mentorship, and other facilities.

The program is essentially an incubator by the ministry to encourage entrepreneurship.

“All DANAdidik team welcomes the ministry’s program and we hope that more people, hopeful students can access DANAdidik’s benefit, fulfilling our mission #SemuaBisaKuliah (translated as #EverybodyCanGotoCollege),” said Nurlaila, Head of Marketing.

The ministry’s program aims to have the trust of the government, investors, and students in the student loan industry while also making sure everyone can have fair access to education without worrying about tuition fee.

Also Read: These 7 startups will be early 5G adopters under the guidance of APTG Accelerator Programme

The support through the ministry reflects the President’s mission that seeks to build student loan industry in Indonesia, announced in April last year.

DANAdidik is leveraging on crowdfunding to connect sponsor with university students under its platform. Launched in 2015, the fintech gives long term loan for four years.

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Photo by MD Duran on Unsplash

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Ofo must remove all bikes from public spaces by March 13 or else risk having its operating license fully voided

Chinese bike-sharing startup Ofo has had its operating license pulled by the Singapore Land Transport Authority and all bikes must be removed from city streets by March 13, according to Channel News Asia.

Ofo runs the risk of having its license fully cancelled if it does not remove the bikes by the deadline.

It is possible Ofo may not be able to remove the bikes because two weeks ago the company fired all of its staff in Singapore, some of whom were let go over the phone. The LTA said it will remove the bikes on March 14 to prevent public clutter.

The LTA is suspending the license because it failed to comply with regulatory requirements in Singapore — specifically the proper implementation of their QR code system. This means the company was not following new rules that requires bikes to be parked within designated parking areas. Furthermore, Ofo did not reduce its fleet to below the 10,000 maximum requirement.

In mid-January, the LTA gave Ofo one month to comply with the regulations or risk suspension. The company missed the deadline.

Also Read: Bike-sharing startup Ofo terminates staffs over the phone without compensation

Ofo is struggling to stay afloat in China and the Singapore situation feels like a company that is fighting to survive domestically and thus is struggling to manage its international business interests.

Ofo is backed by Alibaba. Last December the CEO Dai Wai said his company is facing “immense cashflow problems”.

Also Read: Kick start your Echelon experience with Echelon Roadshow 2019 Singapore

Once awash in pay-per-use public bicycles, the bike-sharing bubble has popped in Singapore, highlighted by the disgraceful exit of oBike last July.

MoBike and the smaller SG Bike are the two companies left with operating licenses. MoBike appears to be benefiting from the upheaval in the Singapore market, having applied to grow its fleet in the next licensing cycle, according to The New Paper.

In China (the global bike-sharing headquarters), it looks as if MoBike has the inside track for what will be an important, disruptive and rocky year for the industry.

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Online shopping games and digital payment are among some of the things Vietnam can expect

Last year, Vietnam’s e-commerce went through its most exciting year yet, starting with big funding news across the board and ending with Google and Temasek’s optimistic prediction of a 43 per cent growth from now till 2025.

This positive growth seems very likely to continue into 2019 along with that would be some interesting market movements.

Here are 3 things to expect from the Vietnamese e-commerce sector this year, according to experts from iPrice Group.

The rise of single-market merchants

According to iPrice’s data on the Vietnamese market, single-market merchants such as Tiki, Thegioididong, and Sendo.vn made several encouraging improvements in 2018 in terms of attracting both user traffic and investment.

The most impressive improvement belongs to Tiki.

Their monthly website traffic increased by a whopping 80 per cent within only six months, which took them from the fourth highest position among e-commerce websites in Vietnam to second place by December.

Similarly, Sendo.vn also grew by 55 per cent in monthly website traffic within a period of six months and maintained a healthy fifth place in Vietnam, one rank behind Thegioididong.

All three of these merchants also did well enough in 2018 to rank among the top 10 merchants with the highest monthly web traffic in Southeast Asia.

These positive results arrived soon after Tiki and Sendo.vn announced their success in raising new funding.

In particular, Tiki received US$44.04 million from JD.com in late 2017 while Sendo acquired US$51 million from various investors last August.

It seems that by focusing on one market and utilizing their knowledge on local shopping behaviour, single-market merchants like Tiki and Sendo.vn have a certain advantage over the multinational competitors Lazada and Shopee.

Now that they’re starting to gain access to better funding, Vietnamese single-market merchants might surprise everyone and win big in 2019.

Digital payment gaining popularity

Right in the first month of 2019, MoMo – one of the most popular digital wallets in Vietnam, announced that they had successfully closed their series C funding round.

Before that, in 2018, Moca – a local competitor, also started a partnership with GrabPay and expanded their digital payment services.

In a similar fashion, other online payment services like ZaloPay and ViettelPay have been showing signs of becoming more serious in their attempts to acquire users.

All these movements promise to make digital payment more popular with Vietnamese online shoppers.

According to Google and Temasek’s report, only 25 per cent of Vietnamese chose to use digital payment, while the rest still prefer CoD (Cash-on-delivery) for their only transactions.

While CoD helps ease the minds of customers, extra charges on CoD transactions for logistics are a problem for e-commerce merchants.

Moreover, CoD is also shown to increases the risk of product return.

Therefore, the increase in popularity of digital payment in Vietnam thanks to advocating efforts from service providers like MoMo, GrabPay, ZaloPay, etc. will bring a lot of benefits to the whole e-commerce sector in Vietnam in 2019.

Entertainment and engagement while shopping

After focusing on price-based promotion campaigns in previous years, e-commerce merchants in Vietnam have started to adopt some innovative strategies in their user acquisition efforts in 2018.

In particular, they began to provide customers with more entertainment values.

The most prominent follower of this trend must be Shopee.

For this year’s Singles Day, besides their usual promotions, Shopee also introduced several interactive games for their app users as well as a live TV show featuring some of the biggest Vietnamese pop stars, the first of its kind in Vietnam.

Shopee’s main competitors in Vietnam, Lazada and Tiki also created interactive games on their apps and websites.

As we can see from these programs, e-commerce merchants in Vietnam have finally realized that the most effective way for them to acquire users and keep them around is by engaging with them and making them feel more involved.

This trend will certainly become even more notable in the upcoming year.

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Image Credits: amadeustx

Source: iPrice Insights

All data on the total visits on desktop and mobile web in this study were taken from global traffic figures from the respective regional sites. Insights based on SimilarWeb data.

iPrice Group is a meta-search website operating in seven countries across Southeast Asia namely in; Malaysia Singapore, Indonesia, Thailand, Philippines, Vietnam, and Hong Kong. Currently, iPrice compares and catalogs more than 500 million products and receives more than 15 million monthly visits across the region. iPrice currently operates three business lines: price comparison for electronics and health & beauty; product discovery for fashion and home & living; and coupons across all verticals.

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