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The Gear: A new accelerator programme for early-stage startups in the built environment sector

Image by DCStudio on Freepik

This article is published as a series in the e27 accelerator partnership with Rainmaking.

What does the future of work and life look like for you in 10 years? Imagine the possibilities that lie ahead in the next decade: robots seamlessly serving customers in restaurants and cafes, AR and VR technologies projecting your colleagues into your physical office, and wearables and sensing devices enhancing well-being and health tracking.

The future of work and life is brimming with innovation, and it will radically transform human experiences in the way we live and work through interactions with new technologies. 

While we all may have a different view on how the future of living and working looks Kajima Development, a wholly owned subsidiary of Kajima Corporation, aims to take on a mission to shape this future.

The mission begins within the walls of their newly constructed Innovation Hub, The Gear. Nestled in the vibrant Changi Business Park of Singapore– a cutting-edge facility serves as Kajima’s regional headquarters and is designed as a living lab, encouraging experimentation, exploration, and co-creation.

Kajima Development Pte Ltd is a Singapore-based real estate developer with business interests across the SEA region. Founded in 1840, Kajima’s services include design, engineering, construction, and real estate development.

At The Gear, Kajima will adopt open innovation, conduct R&D on advanced built environment technologies, and testbed solutions for productivity improvement, sustainability, and occupant wellness. 

The GEAR: Kajima Lab for Global Engineering, Architecture & Real Estate

The GEAR: Kajima Lab for Global Engineering, Architecture & Real Estate

Kajima is launching The Gear Startup Residency Programme through a collaboration with Rainmaking APAC in the region. The programme provides early-stage startups in the built environment sector with a unique opportunity to accelerate their solutions and validate their business models in a live testbed environment.

Also read: Rainmaking launches US$22M fund, to jointly invest in maritime startups with SEEDS Capital

The 6-month programme will provide startups in the built environment the opportunity to solve real business challenges and co-create new solutions with Kajima.

What’s in it for startups

  • Accelerate your solution validation in a world-class innovation testbed with live building data and R&D facilities
  • De-risk and speed up your business desirability and viability validation through the structured methodology and iterative approach, and dedicated 1:1 deep dives with the Rainmaking APAC team and expert mentors
  • Close collaboration and insights exchange with Kajima business leaders through 1:1 and collective sessions
  • Expand your network with exclusive access to a tight-knit community of like-minded startups, local and Japanese partners

More about the programme

  • It is a 6-month physical programme hosted by Kajima and Rainmaking APAC
  • Timeline: September 2023 to March 2024
  • Who can apply: Startups who want to accelerate prototype validation and commercialize your solution in a live testbed environment.  
  • Focus areas: Revolutionising the Future of Work; Integration of Health and Wellness in Buildings; Transforming the Future of Services; Advancing Construction Productivity
  • Cost: Free of charge and no equity will be taken
  • Geographical scope: The programme will be in-person, based at The GEAR in Singapore. We welcome foreign startups who are looking to expand and are based out of Singapore to apply to the programme as well.

Applications close on 11th August, 2023 and you can find more here.

Editor’s note: e27 aims to foster thought leadership by publishing views from the community. Share your opinion by submitting an article, video, podcast, or infographic

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Image credit: Freepik

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Vietnamese earned wage access startup GIMO closes US$17.1M Series A

The GIMO team

GIMO, a Vietnam-based startup providing flexible pay and financial well-being solutions for underbanked workers, has raised an undisclosed sum in Series A funding to close the round at US$17.1 million.

TNB Aura led the round and saw participation from existing backers Integra Partners, Resolution Ventures, Blauwpark Partners, ThinkZone Ventures, and Y Combinator.

Genting Ventures, TKG Taekwang, George Kent, and Asia-focused private credit financier AlteriQ Global also joined.

The final closing, comprising equity and debt financing, came five months after GIMO secured US$5.1 million in the first close.

Also Read: GIMO bags US$1.9M to improve financial stability for blue-collar workers in Vietnam

The fintech firm will allocate a significant portion of the funds to bolster its R&D efforts and accelerate product development to introduce more social impact initiatives. A portion will be dedicated to enhancing customer success and support initiatives besides forging strategic alliances with key partners and industry leaders.

GIMO is an earned-wage access company aiming to better the financial lives of Vietnamese underbanked workers via mobile-enabled financial solutions that start with on-demand pay.

The startup currently serves 500,000 workers from medium to large-sized multinational manufacturing companies across Vietnam.

GIMO claims that despite the economic slowdown in 2023, it grew 15 per cent and is on track to reach 2.5 million underbanked employees by 2025.

“This significant investment will enable us to drive our vision forward, fuel innovation and continue to serve the underserved communities in which we live and operate,” said GIMO Co-Founder and CEO Quan Nguyen.

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Following fund completion, Eurazeo aims to support up-and-coming leaders in climate tech

Global investment company Eurazeo recently announced the final closing of its Eurazeo Smart City Fund II 1 at EUR400 million (US$445 million), joined by five sovereign wealth funds and development institutions and 18 corporations in Europe and Asia.

In a press statement, the company said that this fund is dedicated to new technologies and digital innovation for sustainable cities, targeting the key sectors of the low-carbon economy: renewable energy, advanced mobility, logistics, manufacturing and the built environment.

While Eurazeo primarily invests in Europe, it also invests in companies in Asia, Israel, and North America. The fund has already invested in several climate tech startups such 1Komma5° (carbon-neutral residential solutions and power services in Europe), Electra (fast-charging network electric vehicles in France, Italy, Benelux), Swapp (AI-powered construction documents) and Urban Chain (peer-to-peer renewable energy exchange platform in the UK).

It aims to invest in 25 companies with investments ranging between EUR1 million (US$1.1 million) and EUR20 million (US$22 million), targeting seed, Series A, and Series B companies with a “sweet spot” in Series A companies with an investment ticket of EUR5-12 million (US$5.5-13.3 million).

In an email interview with e27, Julien Mialaret, Operating Partner at Eurazeo, says that the company is looking for global leaders in climate tech. As an Article 8+ Sustainable Finance Disclosure Regulation Impact fund (SFDR Fund), it is investing in solutions that address eight points in Sustainable Development Goals (SDGs), including poverty eradication, affordable and clean energy, as well as industry, innovation, and infrastructure.

Also Read: Climate tech startups can play a role in helping SMEs bridge sustainability, digital transformation: Paessler

Eurazeo has this requirement that 50 per cent of the portfolio must demonstrate a verifiable environmental impact, measured through specific KPIs and monitored by an impact committee.

“These are companies developing new technologies and digital innovation for sustainable cities. There are five key sectors to achieve the goal of the renewable energy transition, net zero emissions and transition to a low-carbon economy: new energy, advanced mobility, logistics, Industry 4.0, and the built environment. This is where we focus, and we seek regional and global leaders to support,” he says.

Building sustainable cities

Mialaret shares the most crucial development and trends in sustainable cities that Eurazeo aims to pursue with its investment.

“New digital services and technologies that make life in major metropolises more sustainable and improve quality of life. We are not only interested in new buildings or districts, but more often in the legacy city: the city that needs cleaner mobility, power, logistics and green buildings,” he says.

He also points out that there are several challenges that climate tech startups face in growing and building a sustainable business, and it centres on the adoption rate and affordability of their solutions.

“We are displacing legacy (carbonated) technologies with more sustainable, carbon-neutral ones. This takes time, capital and industrialisation as a scale to have better unit economics than the older technologies being displaced,” Mialaret says.

Also Read: The Radical Fund hits first close of US$40M climate tech fund, targets early stage SEA startups

In supporting its portfolio companies, Eurazeo offers two main benefits outside of capital:

1. Cross-border development to new markets
“Eurazeo is present globally with 12 offices spread across Asia (Singapore, Shanghai, Seoul), Europe and the US. We can help entrepreneurs move into new markets,” says Mialaret. He gives the examples of WeRide, the Chinese autonomous mobility company that is now localised in Singapore, and WeMaintain, a French/UK proptech company that is now operating in Singapore as well.

2. Building new companies with the 18 corporate partners investors in the Smart City fund II
An example of this would be EVCO in Singapore which is a JV between SMRT (an LP and investor in the Smart City II fund) and DST Car (a portfolio company from China in the Smart City Fund).

According to Mialaret, partnerships with different parties are crucial in helping climate tech companies grow their businesses. This is why Eurazeo has five sovereign investors in the Smart City II fund.

“Partnerships with large corporations are also critical to help startups scale faster. By being a supplier to these corporations, entering technology partnerships or growing new JV with them,” he says, giving the example of EVCO’s partnership with SMRT in Singapore.

For the rest of 2023, Eurazeo plans to continue on expanding its team in Asia. Ernest Xue has recently joined the company as Investment Director – Venture Smart City in Singapore; the company has also invested in six companies in the Asia region.

Also Read: What startups need to know about Claims Code, the new rulebook for making credible climate claims

“We are accelerating with almost half of the 18 corporate partners from ASEAN/Asia. We want to give these corporations first mover advantage in new sustainable services for cities like SMRT with EVCO EV logistics,” Mialaret closes.

Image Credit: RunwayML

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Finding the right co-founder involves having tough conversations–and a great sense of humour

How does one start a business? This is a big question that young, aspiring entrepreneurs often ask the more experienced entrepreneurs around them. Many aspects are involved in starting a new business, but the human resource aspect—the people that you are building the business with—often comes out on top. After all, starting a business with the right co-founder can make or break a business.

While there is always an option to go solo, there are also many good reasons to have co-founders. So how does one find the right co-founder? How do you deal with the dynamics within the team? What to do when things go wrong? To answer these big questions, e27 reaches out to three startup founders and one investor to learn from their insights and experience.

Finding your co-founder

Some entrepreneurs decide to start their businesses by themselves, but according to our sources, starting with Theodoric Chew, Co-Founder and CEO of Intellect, having co-founders brings immense value to the entrepreneurial journey, which he describes as can be a roller coaster ride.

“On a personal level, a co-founder can provide invaluable emotional support and motivation during the highs and lows of building a company together, especially at the start when we had to do everything ourselves. From a practical perspective, it allows us to focus on our respective strengths and ensure all crucial aspects of the business receive attention,” he elaborates.

Chew explains how he and co-founder Anurag Chatani covers different business areas in running Intellect. Regular check-ins help to ensure that the co-founders are “on the same page” in growing the company. Yet at the same time, having a co-founder allows the company to have different perspectives.

Also Read: Threads: Revolutionising social media for creative entrepreneurs

Wallex Founder Hiroyuki Kiga agrees that having a co-founder can help with the loneliness that can come with entrepreneurship.

“Having a sparring partner (or partners) who you can bounce ideas off with, have disagreements with, maybe something needed when you don’t know who to talk to,” he says.

Outside of the tech industry, co-founders of strategic communications company TriOn & Co take turns to share their stories. For Joel Lah, Fintech Lead and Chief Research Officer, having co-founders enable the team to be accountable to each other, and it helps to keep the work standards high.

Another point that young entrepreneurs should consider is that investors tend to favour investing in teams of co-founders. According to Karan Mohla, General Partner, B Capital, having a team of co-founders demonstrates a shared commitment and increased expertise. However, he acknowledges that it is not a blanket rule.

“Lastly, as there always are risks associated with starting any business, a co-founder can not only help share the financial burden but provide emotional support as well during turbulent times,” he stresses.

But what are the qualities that one should look for in a co-founder? All of our sources agree that it all has to start with having a shared vision, being trustworthy, and having a strong sense of resilience. But there are also other qualities that one should pay attention to.

“A shared sense of humour is also an excellent bonus to get through the challenging and tiring times,” says Charu Srivastava, Corporate Affairs Lead and Chief Strategy Officer at TriOn & Co.

Also Read: Breaking barriers: Hidden hurdles faced by women entrepreneurs

When things get tough with your co-founder

Another question that often arises when it comes to working with a co-founder is when things get tough. What are the arrangements that co-founders can come up with to help prevent unnecessary conflicts? Or at the very least, help them to deal with conflicts wisely?

“Bringing on a co-founder involves multiple considerations; hence it is essential to have clear agreements and contracts in place to protect the interests of all parties involved … Equity split and ownership are discussions that are sensitive and complex and are also important but often difficult to have among co-founders,” explains Mohla of B Capital, stressing the importance of putting things on paper.

According to Kiga, another valuable piece of advice is to understand what is most important for all parties involved, especially regarding major decisions such as an acquisition.

“When it comes to these liquidity events, there will be shareholders who will support you and shareholder(s) who may stand in the way. Of course, you can’t make everyone happy. One way to resolve these types of disagreements is to make sure you understand what is important for each shareholder. Once you know these variables, the negotiations with our shareholders, not with the acquirer, became smoother,” he elaborates.

How should you approach conflict when you can no longer avoid it? The three co-founders of TriOn & Co share how they handle it.

According to Srivastava, as much as they wanted to keep initial costs low, they saw the need to invest in hiring a lawyer to make sure that there were no loopholes in their contracts.

Also Read: The story of an ‘accidental entrepreneur’

This is something that Marion Ang, ESG & Government Lead and Chief People Officer, agrees on.

” … Having a solid groundwork for the business is no easy feat, but we were clear that we wanted a proper foundation laid to build upon. We did not want to cut corners and run the risk of future complications,” she stresses.

“So, while it cost us money and time, we made sure no stone was left unturned when it came to the foundation of the business – from our HR policies, shareholders’ agreement, contracts, governance structure, accounting, benefits and legal agreements, just to name a few.”

Another challenge people tend to avoid is discussing morbid topics such as what happens if one of the co-founders dies or becomes mentally incapacitated. According to Lah, the topic of leaving the company is also something that they discuss early on.

Our other sources gave the same advice.

“While this is not ideal, it does not hurt to plan ahead as an exit strategy can be an important guide for your business continuity plan. From the get-go, founders should form a clear vision of the direction of their company and calibrate their strategy accordingly. This is also important because questions about disbandment will likely arise from board members, investors and employees,” says Mohla.

“Any disbandment should never become a distraction for the business, and founders should focus on the day-to-day needs of their business and employees. As company shareholders, at the end of the day, founders need to always think about what is best for the company, not just their individual interests.”

For Chew, while he and co-founder Chatani have yet to encounter such a situation in their partnership, they are committed to having open and honest communication.

Also Read: Empowering startup entrepreneurs: Harnessing benefits of Web3

“It’s crucial to approach the process fairly and respectfully, ensuring an amicable separation that minimises the impact on the business and allows each individual to pursue their respective paths,” says Chew.

Ultimately, Kiga advises young entrepreneurs not to jump straight into things.

“Evaluate and understand what each person can bring to the table. Doing a startup is a long-term commitment, and there will be challenges. It comes down to who you want to go through those challenges with and being able to make sacrifices together,” he closes.

Image Credit: RunwayML

Editor’s Note: This feature article is part of the Young Entrepreneur series, where entrepreneurs and investors share their experience and insights to help aspiring startup founders find their way. If you are interested in taking part in this project, please reach out to e27 content team at writers@e27.co

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Temasek-owned Heliconia Capital invests digital assets launchpad 2MR Labs

2MR Labs (Tomorrow Labs), an Asia-based digital assets launchpad, has raised an undisclosed sum in a new funding round led by Temasek’s Heliconia Capital.

Plug and Play APAC, The Assembly Place, PG, and LucidBlue Ventures also co-invested in the round.

The additional cash injection will enable 2MR Labs to support businesses transitioning into Web3. The firm looks to build its first phygital economy and bring digital assets into the forefront of the Asia consumer landscape, driving widespread adoption and redefining how businesses operate in a new digital era.

In addition, 2MR Labs has also announced a series of strategic investments and brand partnerships. With a focus on building a robust Phygital (physical plus digital) economy, these alliances aim to drive widespread adoption of Web3 technologies and strategies.

Also Read: How the right ecosystem partners can propel Web3 games in the next market cycle

The strategic alliances are curated with five leading brands: Plug and Play APAC, a global startup innovation platform; The Assembly Place, a community-focused co-living company; PG, a Web3 venture builder; MetaOne, a Web3 gaming platform; and UKISS Technology, a self-custody cold wallet provider.

Plug and Play APAC

2MR Labs will facilitate the transition of Plug and Play APAC’s business network into the Web3 era with a “robust” digital transformation framework. The framework will encompass strategy, guidelines and best practices for blockchain integration and transformation.

The Assembly Place

The alliance with The Assembly Place empowers a co-living experience by combining 2MR Labs’s digital assets launchpad service with The Assembly Place’s resident community and business network.

PG

PG’s investment will elevate 2MR Labs’s Giants Planet, enabling the delivery of real-world value to its community members. This strategic partnership also signifies both parties’ commitment to onboard Web2 brands and non-crypto native users into the Web3 space. Possibilities like loyalty programmes and community management will further drive adoption and engagement.

MetaOne

The integration of MetaOne’s gamer community into 2MR Labs’s Giants Planet reward ecosystem will provide more rewards and benefits to MetaOne’s growing user base. Furthermore, 2MR Labs will offer strategic support to MetaOne’s business development and global expansion plans.

UKISS Technology

The unique partnership with Singapore-based blockchain security expert, UKISS Technology, involves collaborating on a co-branded hardware wallet – Hugware X 2MR – enabling simple and secure Web3 adoption amongst businesses and individuals. This partnership empowers the community with a state-of-the-art self-custody private key management solution coupled with real-world assets’ utility.

The digital assets launchpad will look to deliver real-world value in the Web3 space through tokenised assets to create a dynamic ecosystem that fosters collaboration and impactful Web3 solutions for the digitally savvy masses.

Also Read: How to embrace a product mindset for digital success

2MR Labs builds technologies that bring real-world value to global brands in the form of digital assets. It was co-founded by Heliconia; Arthur Lin, Founder of Action X (world-leading sports entertainment); and Charlie Hu, Founder of LucidBlue Ventures (blockchain venture building fund).

Gamified launchpad, Giants Planet, is the first Phygital ecosystem wholly owned by 2MR Labs. Integrating explore-to-earn game mechanics, players are accompanied by their pet Giants to complete location-based quests, connect with community members, and unlock in-game & real-life rewards. The frontier Phygital economy is powered by the BGPS tokens that enable access to an ecosystem of partnering communities and real-world goods and services.

(The image used in the article is AI-generated).

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Zuno Carbon raises US$2.5M to help firms track their direct, indirect carbon emissions

The Zuno Carbon team

Singapore-headquartered climate-tech startup Zuno Carbon has secured US$2.5 million in seed funding led by Wavemaker Partners.

SEEDS Capital and Blue InCube Ventures also participated.

This brings the total funds raised by Zuno Carbon in the past 12 months to over US$3 million and follows a pre-seed round in June last year.

The money will be used to ramp up Zuno Carbon’s sales and marketing efforts, launch new features to simplify compliance and catalyse decarbonisation with real, tangible actions.

Founded in 2020, Zuno Carbon provides decarbonisation solutions for organisations of all sizes to reduce their environmental impact.

Its ESG (Environment, Social, and Governance) management platform, Veridis, helps companies track their direct and indirect carbon emissions, identify hot spots and make data-driven carbon reduction decisions across their entire supply chain.

Also Read: Zuno Carbon closes pre-seed funding to help organisations simplify carbon accounting

Veridis helps companies capture operational data to monitor direct and indirect GHG emissions (Scopes 1, 2, and 3). The AI-powered platform analyses the data collected, generates sustainability reports based on global regulatory frameworks, and provides actionable recommendations.

(Scope 1 refers to emissions from sources that an organisation owns or controls directly, whereas Scope 2 refers to emissions that a company causes indirectly from the energy it purchases and uses. Scope 3, conversely, encompasses emissions not produced by the company and are not the result of activities from assets owned or controlled by them.)

Veridis has been deployed in oil and gas, logistics, and real estate companies in Singapore, Malaysia, and Saudi Arabia. The oil and gas industry alone is responsible for more than 40 per cent of global emissions, according to a McKinsey report.

“When it comes to climate-related disclosures, an industry survey showed that 35 per cent of executives said that data quality is a key challenge, and 86 per cent saying that monitoring Scope 3 (indirect emissions) remains an obstacle for them,” said Hari Nair, CEO and Co-Founder of Zuno Carbon.

“We hope to address this gap by reconceptualising the decarbonisation process. Veridis generates the equivalent of blood test results to evaluate a company’s sustainability and identifies the material areas to tackle,” he added.

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Surpassing the West: Vietnam’s potential in the field of Web3

Over the years, international investors have flocked to Vietnam and established investment funds specialising in blockchain. According to a Finder report, capital inflows into NFT assets will also skyrocket from US$37 million to US$4.8 billion in 2021.

According to experts, the reason is that Vietnam has about 5.9 million people, or 6.1 per cent of the population, who have had contact with assets applying blockchain technology such as cryptocurrencies or NFTs.

This number is predicted to increase 30 times by 2030 and make this market profitable. Vietnam, along with India, Pakistan, and Ukraine, is also among the top countries with the most significant cryptocurrency adoption rate in the world in 2021, according to data from Chainalysis.

Web3 and expectations of a global data revolution

Mr. Hung Dinh, CEO of RADA (Blockchain Investment Community), who has 15 years of experience in the field of technology startups on the Web2 platform, affirmed that the Web2 market was too crowded when the technology giants like Google, Facebook and Amazon have almost monopolised the market.

Therefore, CEO Hung Dinh has decided to put all his efforts into Web3 for more than a year, and he is not the only one. Appota Group, a provider of solutions and platforms for the digital entertainment industry in Vietnam with more than 50 million users globally, is also in the process of transitioning to Web3.

Mr. Jason Tran, Co-Founder of Appota Group and CEO of AceStarter Launchpad said, “Only one of my 10 friends knows about blockchain. This field is still new and has many opportunities for Vietnamese developers. South reaches out to the international market.”

Vietnam has many conditions for Web3 development

Many Vietnamese startups have seized the opportunity and made their mark in the world, such as Axie Infinity, Kyber Network or Coin98. Mr Jason Tran believes that the success stories of these projects have created a significant incentive for Vietnamese developers to participate in the Web3 market. Notably, in just the last six months of 2021, domestic projects have raised a total of more than US$500 million.

Also Read: To leverage Web3 technologies, Web2 companies may start by building the right culture

From the perspective of the investment fund, Mr. James Wo, Founder and CEO of DFG fund, emphasized that the founding and development team is the key factor determining the success of a Web3 project.

“With a community of talented programmers and a keen eye for new technologies, Vietnam is very likely to become an innovation hub in Southeast Asia or even around the world in the next growth spurt of the world’s blockchain market,” said Joanna Liang, Co-Founder and CEO of Jsquare Investment Fund.

Regarding the development potential of Web3 in Vietnam, Prince Heinrich Donatus, a descendant of the German Royal Family, once commented at a talk show called “The Next Power” at the end of July 2022 that developing countries like Vietnam The South has a much greater opportunity than Western countries in terms of Web3 technology.

According to him, Western countries with too solid infrastructure inadvertently become barriers to the implementation of new things. Meanwhile, countries like Vietnam have the opportunity to leapfrog and ignore the development steps of the West, even surpassing them.

According to experts, Vietnam is currently in the top 10 for outsourcing and sixth for programming skills worldwide. This proves that the domestic development team has the capacity and good enough background to go further in the technology field, specifically Web3.

Major blockchain ecosystems such as Solana, NEAR, and Polkadot have all expressed a deep interest in the community of talented programmers with strengths in building and developing end-user applications.

SubWallet is a prime example of Polkadot’s effort to improve user experience with Polkadot’s Web3 wallet from the Vietnamese development team. Ms. Riley Tran, Co-Founder and CIO of GFI Ventures, affirmed that user-friendly applications like SubWallet are essential for developing blockchain ecosystems.

Helena Wang, Director of Parity Technologies Asia-Pacific said, “The human resources for Web3 development and the blockchain user community in Vietnam will be an important driving force in the development of the Polkadot ecosystem.”

With the strong development of blockchain in recent years, Web3 is expected to be a breakthrough to make the Internet better and safer. This is also one of the important reasons why technology organisations and businesses decide to move and build Web3 projects.

Editor’s note: e27 aims to foster thought leadership by publishing views from the community. Share your opinion by submitting an article, video, podcast, or infographic

Join our e27 Telegram groupFB community, or like the e27 Facebook page

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3 key strategies to master the art of value proposition pitching

You’d be surprised to see how many business owners try to sell stuff (including their own name card) without leveraging an impactful value proposition people can relate to. Worse, you’d be even more surprised to see how many of them don’t even have a value proposition at all!

I see the issue frequently in my work with entrepreneurs and business owners. And to be frank, it’s something I’m having a hard time understanding, if only because an introduction without a value proposition gives me absolutely nothing to play with and keep the discussion going.

Think about it. Someone introduces themselves in the flattest way possible. How do you get things going?

“I make money working for clients, whatever they throw at me, I’m doing it.” Uh?

“I’m a designer.” Oh? That sounds fun.

“I’m a developer.” Oh, that sounds technical.

“I’m a coach.” Meh, anybody is a coach these days.

“I run a restaurant,” Okay, that must be tough!

“I run a cosmetic company that wears my name.” Whooo!

“I run a company that sells insurance. Do you need one?” Oh, come on!

Does that sound familiar to you? I have no doubt.

Does it sound like something you’d say? Probably as well, even though you really shouldn’t.

The reality is this type of valueless introduction is so classic to me that I’m now surprised when someone tells me what they do in a language that turns me on. Sad, isn’t it?

So, here’s a question for you: Can you tell what pattern I’m describing here? Beyond a clear lack of pitch, I mean.

The answer is simple. Most business owners lack a value proposition they can rely on to turn people on, get them curious and excited, and turn chit-chat into a conversation that possibly leads to — building leads!

Now, I won’t go into the details of how to build a kickass value proposition here, but I’ll give you three ideas to use right now to leverage your own value proposition smartly and efficiently.

Think storytelling

Hint #1: Nobody cares about ‘what you do’ because it’s boring.

Too direct? Sorry if I punched your ego a tiny bit, but provoking people and ideas is what I do.

Being a designer, a developer, a coach, a restaurant owner, or an assistant is boring because it makes you sound like (pretty much) everyone else. And people don’t want to spend their time talking to random ‘everyone else’.

Also Read: How to embrace optimal efficiency in the future of work

They are, however, hoping to be surprised and stimulated by someone different who can tell some interesting stories about the impact they make day after day. And that’s precisely where you want to hit.

Put the expected transformation first

Hint #2: Putting a dose of storytelling in your introduction is only a first step. You also want to hit directly into the expected transformation your ideal client wants to achieve.

Two points here:

  • When introducing yourself, make sure your pitch resonates with the people you want to work with. Maybe the person in front of you won’t be receptive, but that’ll tell you they aren’t your target, so you’ll be able to move on faster. If they recognise themselves in whatever you are saying, however, the alchemy moment will start naturally because your pitch will resonate and turn into immediate value worth spending time on.
  • Replace the status with the impact. They won’t care about your insurance agent, developer, designer or coach tag, but they will want to know more about the exciting transformations you make. Especially if they are a potential target for you!

Shock people to hook them up

Hint #3: If you want to hook people up, shock them. In a nice way, obviously, but do it!

Give them something to click on. Give them something to remember. Give them something to be excited about and something to repeat to others.

Don’t be a designer. Create spaces and make people feel special at home.

Don’t be a developer. Create unique games and creative experiences everyone talks about because they are awesome.

Don’t be a restaurant owner. Work with the best organic suppliers and give their tastebuds a wow moment.

Don’t be a social entrepreneur. Change the world!

Don’t be a coach. Provoke, challenge, transform lives, scale businesses, and get them where they won’t go without a mindset change. And a kick in the butt, for what it takes.

Can you imagine the impact of this on your next pitch?

Editor’s note: e27 aims to foster thought leadership by publishing views from the community. Share your opinion by submitting an article, video, podcast, or infographic

Join our e27 Telegram groupFB community, or like the e27 Facebook page

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Optimising finance made easy: Embracing AI-driven investment

The advent of Artificial Intelligence (AI) has revolutionised various facets of human life, and the world of finance is not left out. In today’s fast-paced financial landscape, the utilisation of AI has become increasingly prevalent.

AI-driven investment has emerged as a powerful tool for optimising finance, revolutionising the way we approach investment strategies. This article explores the power of AI-driven investment in optimising finance, delving into its benefits and how it can reshape our approach to financial optimisation.

How AI is revolutionising the finance industry and simplifying investment strategies

The adoption of AI-driven investment has the potential to revolutionise the way we optimise finance in various ways:

Democratising access to financial markets

AI-driven investment platforms can break down barriers to entry by providing broader access to financial markets. With user-friendly interfaces and simplified investment processes, these platforms empower individuals with limited financial expertise to engage in investment activities.

By leveraging AI’s capabilities, even novice investors can make informed decisions and optimise their financial strategies effectively.

Real-time market analysis and adaptability

The real-time data processing capabilities of AI-driven investment platforms enable investors to stay updated with market trends, news, and economic indicators. This allows for quick adaptability to changing market conditions, ensuring that investment decisions are aligned with the current landscape. By harnessing AI’s ability to process and interpret vast amounts of data rapidly, investors can capitalise on emerging opportunities and mitigate potential risks effectively.

Continuous learning and improvement

AI-driven investment platforms continuously learn from data, feedback, and market behaviour. By leveraging machine learning algorithms, these platforms refine their models over time, improving their accuracy and performance.

This constant learning and improvement cycle ensures that investment strategies evolve and adapt to changing market dynamics, resulting in enhanced financial optimisation and better outcomes for investors.

AI has made a significant impact on finance, particularly in the area of investments. Automated data analysis, predictive analytics, and machine learning algorithms are now driving investment strategies, revolutionising portfolio management, risk assessment, and decision-making processes.

Robo-advisors, for instance, are now commonplace. According to a report by Deloitte, the assets managed by robo-advisors are estimated to exceed US$16 trillion by 2025, indicating their escalating popularity among both novice and seasoned investors.

Also Read: Finance your startup: 10 types of investors you should know

Benefits of AI-driven investment for optimising finance

AI-driven investment offers several significant benefits when it comes to optimising finance:

Enhanced decision making

By leveraging AI’s analytical capabilities, investors gain access to comprehensive insights that aid in informed decision-making. AI algorithms can quickly analyse complex financial data, identify trends, and recognise correlations that may be imperceptible to human analysts. This enables investors to make data-driven decisions with greater precision, reducing the impact of emotions and biases that often cloud judgment.

Improved efficiency and speed

AI-driven investment platforms can process vast amounts of data at a fraction of the time it would take for a human analyst to do the same. This enhanced speed and efficiency enable investors to stay ahead of market trends, identify emerging opportunities, and execute trades promptly. By automating repetitive tasks and streamlining processes, AI-driven investment solutions free up valuable time for investors to focus on higher-level strategic planning.

Risk management

Effective risk management is paramount in finance, and AI-driven investment can significantly contribute to this aspect. By analysing historical data and continuously monitoring market conditions, AI algorithms can identify potential risks and provide timely alerts to investors. This proactive risk management approach allows investors to adjust their portfolios, diversify investments, and mitigate potential losses.

Personalised investment strategies

AI-driven investment platforms have the ability to create personalised investment strategies tailored to individual investor profiles. By considering factors such as risk tolerance, investment goals, and time horizons, AI algorithms can generate customised investment recommendations that align with each investor’s unique requirements. This level of personalisation enables investors to optimise their financial portfolios based on their specific objectives and preferences.

Key considerations for implementing AI-driven tools in finance

While AI’s potential for investment is immense, it’s crucial to consider certain factors before incorporating AI-driven tools:

  • Choosing the right tools: It’s essential to select AI tools that align with your investment goals and risk tolerance.
  • Understanding the technology: A basic understanding of how AI works will help you better leverage the technology.
  • Security: Ensure the AI tool you choose complies with regulatory requirements and has robust data security measures.

Strategies to optimise your finances using AI-powered investment solutions

Implementing AI in your investment strategy involves a few key steps:

  • Choose the right platform: Different AI platforms offer various features. Choose one that aligns with your financial goals and risk tolerance.
  • Understand the AI process: Take the time to understand how the AI platform analyses data and makes predictions.
  • Set your investment goals: Clearly define your financial goals, risk tolerance, and investment horizon to ensure that the AI platform can provide personalised strategies.
  • Monitor and adjust: Regularly review your portfolio’s performance and adjust your strategy based on the AI’s insights.

Also Read: Is generative AI the game-changer for productivity?

Overcoming challenges and building trust

Despite AI’s promise, challenges such as data privacy concerns and a lack of trust in automated systems remain. Overcoming these obstacles involves:

  • Transparency: Ensure the AI systems used are transparent about their decision-making processes.
  • Education: Encourage financial literacy and awareness about AI among users.
  • Regulation: Implement robust data privacy and security measures.

How companies achieved financial optimisation with investments

Numerous companies have seen significant benefits from incorporating AI into their investment strategies:

  • Amazon: Amazon is known for its AI-powered recommendation systems, which have significantly contributed to its financial success. The company’s algorithms analyse customer data to provide personalised product recommendations, leading to increased sales and customer satisfaction.
  • JPMorgan: JPMorgan Chase uses AI for real-time fraud detection and risk management, and to provide personalised customer services, leading to increased profitability. JPMorgan uses AI to process legal documents, reducing the time taken from 360,000 hours to mere seconds.
  • Alibaba: Alibaba, a leading e-commerce giant in China, has successfully implemented AI technologies in various areas of its business. Additionally, Alibaba employs AI algorithms to enhance its logistics operations, optimising delivery routes and reducing costs.
  • BlackRock: BlackRock, a global investment management corporation, leverages AI to manage risk and optimise investment strategies. BlackRock’s AI engine, Aladdin, assists in managing approximately US$7 trillion in assets by providing detailed risk analytics and investment management services.

The future of finance

As AI technologies continue to evolve, their potential to optimise personal finances is limitless. From advanced predictive analytics to autonomous financial advisors, AI promises a future where finance is streamlined, accessible, and efficient.

By 2025, it’s expected that nearly 95 per cent of all financial decisions will be facilitated by AI. Embracing AI is no longer an option but a necessity for those looking to optimise their finances and stay competitive in this dynamic landscape.

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ZALORA’s e-fulfilment expansion with green initiatives

Global brands venturing into overseas markets often face a multitude of challenges. This is particularly true in Southeast Asia – with its unique complexities, nuances, and diversity. At the same time, the region’s e-commerce landscape is experiencing unprecedented growth.

In fact, according to Google, Temasek, Bain & Company’s e-Conomy SEA report 2022, the region’s digital economy is expected to reach US$330 billion by 2025, and its digital consumer population is expected to grow to 402 million by 2027 — equivalent to 88 per cent of the region’s total population of 15-year-olds and above. Therefore, businesses would need to prioritise providing seamless customer journeys to remain competitive.

As the region’s digital economy continues to grow, Southeast Asian consumers increasingly want faster delivery speeds, reliability, visibility, and ease of returns. But at the same time, sourcing, manufacturing, and production have all been impacted by the external economic climate. Demand is showing signs of a slowdown as a result, and this creates a situation where there is a bottleneck in production.

So the Regional Fulfilment Centre in Malaysia recently underwent a 50 per cent expansion, which increased its capacity to hold a new total of seven million items (4.7 million before expansion) and bolstered ZALORA’S capability to host a larger portfolio of global brands that Southeast Asia’s 8.3 million customers may not previously have had access to.

The technological upgrades of its facilities as part of the expansion have also helped to strengthen our centralised stock management, boost seamless local and cross-border deliveries, and streamline our return management system. This positions us to better help our brand partners gain a foothold in the region with our 1SS “Fulfillment-as-a-service” solution to address their operational needs.

But more orders can also mean more packaging, more energy, and more miles. So in an exclusive interview with the Head of Sustainability at ZALORA, Arvind Devadasan, we sat down to explore the cost of this expansion on the environment and how ZALORA plans to align its expansion strategy with its sustainability goals.

Investing in state-of-the-art sustainable infrastructure

Recognising the urgency of environmental challenges, ZALORA has identified three key Sustainability Pillars: climate action, circularity and conscious consumption, and fair and ethical sourcing. It has implemented various initiatives to minimise its environmental footprint and mitigate the impacts of climate change.

Also Read: Climate tech startups can play a role in helping SMEs bridge sustainability, digital transformation: Paessler

The company has reevaluated its product and brand design, incorporating lower-impact materials in its own-brand products. Sustainable collections now feature eco-friendly fabrics like Tencel, Lenzing, Ecovero, organic cotton, recycled polyester, and linen.

It also emphasises low or zero-carbon last-mile delivery options, such as bicycle and walking deliveries, reducing emissions associated with outbound logistics. Additionally, the company is actively working towards sourcing 100 per cent renewable electricity for its fulfilment centres and offices by 2030.

Devadasan said they have incorporated advanced technologies and sustainable features into the facility to minimise our environmental impact like the use of energy-efficient lighting systems and equipment, as well as waste management practices that prioritise recycling and responsible disposal.

Efficient logistics to reduce carbon footprint

ZALORA’s expansion not only increases its logistics capacity but also focuses on optimising operations for maximum efficiency and reduced environmental impact. Devdasan said, “By streamlining our processes and enhancing our logistics system, we can minimise energy consumption and carbon emissions.” This emphasis on efficiency enables ZALORA to fulfil customer orders promptly while minimising the ecological footprint associated with transportation and storage.

In Hong Kong, they have partnered with delivery services to introduce walking deliveries for parcels within a 10-minute radius of their stations, reducing reliance on motor vehicles and resulting in over 164,000 foot-delivered parcels in 2022.

In Jakarta, where traffic congestion is a challenge, ZALORA has embraced bicycles for last-mile deliveries, successfully transporting more than 20,000 customer parcels to the city centre. These initiatives showcase ZALORA’s commitment to reducing emissions and driving sustainability in the fashion e-commerce industry through inventive and eco-friendly logistics solutions.

Their warehouse spaces are fitted with efficient LED lighting, air conditioning inverters, and motion sensors, and by 2030, they aim to have 100 per cent of electricity sourced for their fulfilment centres and offices to be renewable. As they lay the foundation to shift to these more direct sources of renewable energy, in 2022, they purchased Renewable Energy Certificates (“RECs”) recognised by the iREC Standard to cover our electricity consumption across all our warehouses, as was the case in the past years.

Circular fashion is gaining popularity

They focus on incorporating circular design throughout their product life cycle, aiming to minimise waste. ZALORA has introduced sustainable packaging options, including carton boxes made from recycled cardboard and delivery flyers with recycled plastic content.

To extend the lifespan of products, it launched its Pre-Loved category, offering second-hand luxury fashion items. This initiative has gained traction, with a growing number of customers engaging in circular fashion practices. And their Earth Edit category showcases a curated selection of sustainable products, providing customers with easy access to conscious shopping choices.

The Earth Edit category has gained popularity, accounting for 13 per cent of total sales and attracting 32 per cent of active customers. ZALORA’s collaborations with NGOs and organisations like World Cleanup Day Indonesia and Save Philippine Seas have empowered employees to engage in sustainability initiatives and community engagement activities.

One other area is packaging which generates tons of waste. In 2022, 91 per cent of our directly-procured packaging was made of more sustainable materials. All of our carton boxes are now made of recycled cardboard certified either by the Forest Stewardship Council (FSC) or the Programme for the Endorsement of Forest Certification (PEFC). We also expanded the use of delivery flyers containing 80 per cent recycled plastic certified by the Recycled Claim Standard (RCS) to all our markets, as well as polybags (clear sleeves used to protect products in warehouses and transit) with 100 per cent recycled plastic content in some markets.

Also Read: What startups need to know about Claims Code, the new rulebook for making credible climate claims

“We are committed to actively contributing to climate action by significantly reducing the carbon footprint generated by our business operations. In 2022, ZALORA managed to slash our overall carbon footprint by one-third (33 per cent) relative to our 2019 baseline,” said Devdasan.

Upcoming initiatives They plan to expand the last-mile bicycle delivery service to the whole of Jakarta, and we are also exploring similar last-mile delivery options in other markets, which includes the use of electric vehicles.

“Furthermore, we aspire to launch a collaboration with organisations to offer our customers a take-back solution for their used items to divert them from landfill. The partner organisations will provide support with item collection, sorting, reselling, and recycling so that our customers can give a second life to their used items,” said Devdasan.

In conclusion

By investing in state-of-the-art infrastructure, optimising logistics efficiency, and promoting conscious consumption, ZALORA is transforming the fashion e-commerce industry in Southeast Asia. Through partnerships, customer education, and supplier engagement, it aims to lead by example and inspire other fashion e-commerce companies to prioritise sustainability.

With their sustainable expansion and ongoing efforts, ZALORA is shaping a more responsible and eco-conscious future for fashion in Southeast Asia. As Devdasan concluded, “We believe that sustainability is not just a trend but an essential aspect of doing business responsibly.”

The image featured in the article has been generated utilising an AI-powered tool.

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