Cloud Light, a beacon of innovation in optical solutions, exemplifies the transformative power of Hong Kong’s Science Park ecosystem. Founded in 2018 and rapidly ascending to global recognition with its recent $750 million acquisition by Lumentum, a market-leading designer and manufacturer of innovative optical and photonic products, Cloud Light showcases how strategic support and cutting-edge resources from HKSTP can propel a local startup into the international spotlight, revolutionising data and automotive industries with pioneering photonics technology.

Founded in 2018 and headquartered in Hong Kong, with R&D centres strategically located in Hong Kong and Taiwan, and cutting-edge manufacturing facilities in Dongguan, China, and Southeast Asia, Cloud Light has swiftly emerged as a pioneer in advanced optical modules for data centre interconnects and optical sensors tailored for the automotive industry.

Since its inception, Cloud Light has cemented its position as a frontrunner in optical technology innovation, boasting a seasoned core team with over 18 years of collective expertise and a strong foundation in superior manufacturing practices to ensure top-notch quality and customer satisfaction.

Also read: XTransfer’s AI-driven Anti-Money Laundering technology empowers B2B international trade

In 2023, Lumentum Holdings Inc. announced the acquisition of Cloud Light for about $750 million, with cash payment and assumption of outstanding Cloud Light options. The acquisition, approved by both companies’ Boards and Cloud Light’s shareholders, aims to enhance Lumentum’s presence in the lucrative optical modules market for Cloud Light computing data centres. This move also highlights Cloud Light’s strategic importance within its field.

Innovations in photonics: Pioneering next-generation solutions

Cloud Light is at the forefront of innovation with its groundbreaking photonics solutions, specialising in data centre interconnects and optical sensors for automotive applications. A significant portion of Cloud Light’s revenue, exceeding $200 million in the past year, stemmed from sales of transceivers operating at speeds of 400G or higher. Notably, in Q2 of Lumentum’s Fiscal Year 2024, a significant portion of Cloud Light’s revenue from optical transceivers came from modules operating at 800G speeds.

With a focus on enhancing data transmission efficiency in data centres and providing cutting-edge optical sensing technology for the automotive industry, Cloud Light continues to push boundaries.

Through their pioneering approach, they are revolutionising how data is handled and sensed, contributing to the advancement of both information technology and automotive sectors.

“Our journey began in April 2018, predating the widespread integration of AI and machine learning in technology. Despite this, we recognised a growing dependence on data in daily life, anticipating the current era dominated by data. Today, the rise of mega data centres marks a significant shift in computational infrastructure, interconnected to form a vast network. However, two challenges arise: the need for faster data transmission and logistical issues due to the size of data centres,” shared Dr Dennis Tong, Co-Founder and General Manager of Cloud Light, a Lumentum Company.

“Fibre optics have emerged as a solution for spanning large distances with minimal latency, requiring the integration of transceivers for seamless data transfer. This fusion of advancements reflects our ongoing commitment to innovation in data infrastructure,” Dr Dennis Tong added.

Strategic footprint and intellectual property

Underscoring the importance of data centres not only in Hong Kong but across the globe, Ir Dr HL Yiu, Chief Corporate Development Officer of Hong Kong Science and Technology Parks Corporation (HKSTP), shared, “The AI computer is a lot like the architecture of the human brain, we need something to connect the neurons, the cells. Basically, what [Cloud Light] is doing is operating as the brain connector. The faster the connection, the faster the thought process. This is borrowed from the telecommunication idea that you need to connect the data centre system to run faster. I think that trend cannot be stopped. The general trend is that for an economy to develop, the importance of data is no question.”

With all these trends putting them in a very strategic position, Cloud Light situated its R&D centres in Hong Kong, leveraging the region’s vibrant tech ecosystem and proximity to key markets. This strategic footprint enhances agility in product development and fosters collaboration with global partners.

Furthermore, Cloud Light boasts over 100 registered patents, a testament to its robust technological foundation and unwavering dedication to innovation. These patents not only safeguard intellectual property but also showcase the company’s pioneering advancements in high-speed connectivity solutions.

Also read: 2024 Soft-Landing Program invites global startups

“Vertical integration, encompassing property ownership and manufacturing capabilities, stands as our primary differentiator, granting control over design and production. This strategic fusion is essential to expedite time to market, which is crucial in today’s fast-paced product life cycles. Swift market entry, exemplified by our pioneering launch of 400G products, underscores this necessity,” explained Dr Dennis Tong.

“Our journey toward integration and innovation often begins from necessity, as seen in our development of in-house manufacturing for silicon photonics technology. This convergence of integration, market agility, and AI-driven innovation reflects the dynamic essence of modern industry, where adaptability and foresight reign supreme,” he added.

Diversity and expertise: The driving forces behind success

“Cloud Light stands out, and one of the key reasons is the level of technology being very deep when it comes to making their products work. Of course, the level of care and the viability of their products are also some of the important factors. The proof of this is the market acceptance of their products and also the recent acquisition,” shared Ir Dr HL Yiu.

Cloud Light’s diverse and experienced team stands as the backbone of innovation and excellence in the realm of optical product design and manufacturing, providing the company with the grasp and dexterity needed to pioneer such advancements. With over 18 years of collective experience and a considerable portion holding advanced degrees in relevant domains, their proficiency is unmatched.

This multicultural R&D ensemble not only brings a wealth of academic capabilities but also a spectrum of perspectives crucial for tackling multifaceted challenges. Situated strategically in Hong Kong, they tap into the city’s cosmopolitan ethos and robust educational infrastructure. Hong Kong’s position as an international hub fosters a dynamic talent pool, enabling Cloud Light to assemble a team of exceptional individuals.

“Hong Kong stands as an ideal of global connectivity, cultural diversity and innovation, epitomising the essence of a true melting pot, providing an unparalleled advantage that is hard to replicate elsewhere. The city’s cultural richness is complemented by its academic competence, boasting a cluster of renowned universities, several of which hold global acclaim in science and engineering. This abundance of intellectual capital ensures a steady stream of talent, ready to fuel the engines of innovation. Moreover, initiatives like the HKSTP play a pivotal role in nurturing startups, particularly during challenging times like the COVID-19 pandemic. The unwavering support provided speaks volumes about the commitment to fostering entrepreneurial success,” commented Dr Dennis Tong.

HKSTP supports startups’ growth throughout their whole development lifecycle with various resources ranging from state-of-the-art lab facilities, and networking to end-to-end R&D support.

Also read: Solos: Breaking barriers for innovative eyewear technology

On the future direction of Cloud Light, Dr Dennis Tong added, “Despite our advantages, there’s room for improvement. Successful companies in Hong Kong require more than just technology; they need a deep understanding of market needs and a global mindset. With these strengths, Hong Kong is primed to nurture thriving enterprises that meet the ever-evolving demands of the market”.

HKSTP plays a pivotal role in fostering innovation and supporting companies in Hong Kong. Through its comprehensive ecosystem, HKSTP provides state-of-the-art infrastructure, laboratories, and shared facilities that empower companies to develop and commercialise groundbreaking technologies. Moreover, HKSTP offers tailored support programs, mentorship, and access to funding opportunities, enabling companies to accelerate their growth trajectories. By facilitating collaboration between industry players, academia, research institutions and corporate partners, HKSTP cultivates a dynamic environment where ideas flourish and businesses thrive, ultimately driving the advancement of Hong Kong’s technology sector on both local and global scales.

“For deeptech startups, proximity to manufacturing support is very important to speed up the commercialisation. Time is money. Commercialisation support is very important. In that regard, HKSTP plays an important role in connecting these resources: commercialisation resources, research resources, and funding resources supplemented by our support programs, altogether helping the startups excel,” expressed Ir Dr HL Yiu, emphasising the various levels of support that HKSTP is able to render for promising innovators.

To leverage this exciting ecosystem, forward-thinking business leaders, partners, and customers should connect with HKSTP and its partner companies by filling out this form. For more information, visit HKSTP’s website here: https://www.hkstp.org/.

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This article is produced by the e27 team, sponsored by HKSTP

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Mober, a green logistics company in the Philippines, has secured US$6 million in fresh funding through a mix of equity and convertible notes.

Singapore’s Clime Capital led the round under its Southeast Asia Clean Energy Facility II (SEACEF II).

The money will support Mober’s goal of acquiring 238 electric vehicle (EV) units by 2025 and phasing out internal combustion engine (ICE) vehicles, with a target of operating at least 400 EV units by 2027.

Additionally, the firm plans to develop a new 3,000-square-metre charging yard in Pasay City in the archipelago and establish charging points across southern and northern Luzon to support its expanding fleet. The company is also advancing its technological capabilities by developing a battery management system (BMS) to enhance the efficiency and lifespan of its EVs.

Established in July 2015, Mober aims to drive the transition to green deliveries in the Philippines. It helps businesses decarbonise their delivery processes with solutions that avoid upfront costs, promoting a future where business meets sustainability.

Also Read: Driving change: Mober’s journey towards sustainable green delivery

To support its long-haul operations, Mober plans to place pocket charging points across Luzon’s northern and southern regions. The company sources its EVs directly from original equipment manufacturers (OEMs), customising each vehicle to meet specific operational needs for optimal efficiency and reliability.

The company’s clients for its EV-powered delivery services include multinational corporations like IKEA, Kuehne+Nagel, Nespresso, Monde Nissin, Nestle, Maersk, and SM Appliance Center.

Previously, Mober raised US$2.4 million in a seed round led by RT Heptagon Holdings.

Earlier this year, Mober announced the development of its Transport Management System (TMS), which optimises fleet route planning and delivery schedules. This system contributes to improved resource management and substantial reductions in energy consumption and carbon output.

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Image credit: Mober

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Elevate, a consumer fintech startup based in London and Dubai, has secured US$5 million in venture debt from Middle East-based Negma Ventures.

The fintech firm, which provides US-based banking services to non-US residents from Bangladesh, Egypt, the Philippines, and Pakistan, will use the capital to expand its business to South Asia and Southeast Asia.

Also Read: Right Choice Capital CEO on surpassing revenue milestones, future innovations

“There are 1.5 million Filipinos registered on online international freelancing platforms, and 1.3 million Filipinos work in BPOs, mostly for US companies. In 2023, the Philippines had the most workers registered with US-based payroll provider Deel,” said Khalid Keenan, CEO of Elevate.

“The Philippines is the leading example. Starting Q3, we expect to see a significant demand from Indonesia and Malaysia due to their highly educated, tech-savvy workforce that will want to take advantage of the opportunities offered by remote work. Vietnam and Thailand will soon follow. These are some key metrics as to why we want to expand heavily into Southeast Asia,” he said, explaining the rationale behind Asia expansion.

Originally started in 2021 by Keenan and Youcef Oudjidan, Elevate (formerly known as Bloom) provides people in Bangladesh, Egypt, the Philippines, and Pakistan with FDIC-insured US bank accounts. This enables remote workers to receive their wages directly into their US bank accounts, utilise their debit cards for purchases, and transfer funds to their domestic bank accounts at highly competitive rates.

Initially trying to provide local USD accounts, Elevate realised that insured accounts based in the US were superior because no money is required to receive payments. In addition, consumers receive the security historically reserved for US customers. This also simplifies receiving payments from US employers and platforms like Deel, Upwork, Toptal and Fiverr.

Also Read: Report: BNPL remains popular amongst Indonesian fintech services users

Since 2021, Elevate has raised US$10 million in equity and debt from investors, including Y Combinator, Visa, Goodwater, VSQ, and Negma Group.

Elevate has established partnerships with many leading freelancing platforms and payroll providers, such as Deel, to acquire customers.

“Platforms like Deel and Upwork have enabled the surge of remote work in emerging markets, empowering talent from Manila, Lahore, Cairo, or Dhaka to compete on a global scale. However, the outdated system for remote workers to receive USD payments has posed challenges,” Khalid Keenan, CEO of Elevate.

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Vietnam’s IT outsourcing in 2024 is expected to reach US$0.69 billion as businesses of all sizes choose Vietnamese partners to create and manage the software needed to thrive in today’s digital world. 

We’ve witnessed firsthand the advantages of a productive and respectful outsourcing relationship. However, the outsourcing industry also has its share of failed partnerships, projects gone off track, and damaged reputations. 

To avoid these pitfalls, it’s crucial to choose the right software development partner that fits well with your organisation. 

5 reasons Vietnam is an ideal software outsourcing destination

Technical expertise

Software outsourcing companies in Vietnam are rapidly adopting and mastering various technologies used globally. Outsourcing firms in Vietnam employ engineers who are proficient in emerging technologies such as Blockchain, cloud computing, IoT, and Machine Learning, along with other commonly used software development tools. 

In Vietnam, some tech stacks are more prevalent than others. For instance, you’ll find it easier to hire .NET, JS, and Quality Assurance engineers compared to Ruby and Scala developers. This doesn’t mean there are no skilled developers available in those areas; it’s just that there’s less formal training, so hiring might take longer unless you’re working with an established vendor who already has those skills within their team.

Young and talented IT workforce

What’s more, Vietnam’s IT industry currently employs over 550,000 developers, most of whom are from Generation Z (born between 1997 and 2012) and Millennials (born between 1981 and 1996). Each year, more than 50,000 fresh graduates from over 100 IT institutions join this vibrant workforce, bringing with them highly skilled abilities to innovate on various projects. 

These younger generations seek a better work-life balance, a healthy lifestyle, and more information about companies, products, and services. They also want to play an active role in the business process, contributing value to their company and society as a whole. 

With this large talent pool and an increasing number of English-speaking IT professionals, Vietnam has emerged as an excellent destination for outsourcing software development.

Competitive pricing

When considering Vietnam for software outsourcing, the main thing most people think about is the price. They want to know: 

• How much will it cost? 
• Can I afford it for my project? 

According to CIO magazine, Vietnam has become a top choice for cost-effective IT outsourcing. You could save up to 90 per cent compared to providers in the United States, Australia, and other European countries. Prices in Vietnam are also 30-50 per cent lower than in India and China. With these significant cost advantages and a commitment to high-quality processes, many global companies are turning to Vietnam for top-notch IT services at competitive rates.

Socioeconomic stability

Vietnam is mostly made up of one ethnic group, and most people aren’t openly religious. This creates a stable socio-political environment that’s good for business and progress. Compared to some other countries in Asia and Southeast Asia, Vietnam tends to have fewer conflicts and unrest. 

Also Read: 6 common questions about establishing a fintech company in Vietnam

With a well-educated and ambitious population, plus support from outside, Vietnam has everything it needs to succeed. During the COVID-19 pandemic, Vietnam showed how disciplined and efficient it can be. The country quickly organised resources and reduced risks.

Favorable environment for investment

Vietnam is one of the fastest-growing economies in Southeast Asia. It’s becoming a top choice for foreign investment, with a stable economy focused on exporting goods. According to the World Bank, in 2019, the country received US$16.12 billion from foreign investments in businesses, projects, and infrastructure. The Vietnamese government even launched Resolution 55, aiming to attract US$50 billion in foreign investments by 2030. 

Businesses worldwide are realising that outsourcing development to Vietnam is a golden opportunity. Many multinational companies are moving their operations to Vietnam because it’s safe and wise to invest there. With its stable political and cultural environment, Vietnam is perfect for long-term investments. Plus, after going through a digital transformation, it now has a large pool of IT talent, making it an ideal place for offshore software development projects.  

Key considerations for choosing a software outsourcing company in Vietnam

Industry expertise and experience

Experience is invaluable, especially when it comes to technical knowledge in outsourcing. The success of a software development outsourcing company hinges on the skills of its team. 

That’s why it’s vital for companies to thoroughly assess a vendor’s technical know-how. Software firms should be ready to share portfolio work, client feedback, and even connect with previous clients if needed. It’s also wise to check how the outsourcing company hires and vets its team. Those with rigorous vetting processes usually have top-notch talent. 

Great software outsourcing companies are usually adept in various technologies. While some focus on specific ones, those with broader expertise can better adapt to clients’ needs. 

To gauge a provider’s technical prowess further, companies should ask about accreditations, case studies, and business continuity plans. Understanding how a vendor manages quality control, project management, and problem-solving helps hiring companies decide if they’re the right fit for the job. 

Scope of project

Many software projects run into trouble because the initial scope is vague, making it hard to communicate what the project requires. 

Before reaching out to a software outsourcing company in Vietnam, put together a detailed project scope. It’s helpful to get input from your colleagues and fill in any gaps. Once you have a fleshed-out scope, start discussions with potential software development partners. 

A good software partner will review your project scope and schedule a follow-up meeting to clarify any questions their team may have about the project details. The best partners often have plenty of questions to ensure they fully understand your needs. 

Also Read: Vietnam’s language learning, test preparation platform Prep raises US$7M in Series A

Together, you and your partner will refine the scope to determine costs and resource needs more accurately. Be cautious of companies that avoid defining the scope, as they may try to add hidden fees. 

The top software development partners will work closely with you to create a comprehensive project scope, leading to more accurate costs and higher client satisfaction. And, a reliable software partner will know how to ask the right questions and assist you in defining your project requirements. 

Data security

When you find a software outsourcing company in Vietnam, you often have to share user data and copyright info with other companies. That’s why having clear rules and standards for data security is crucial.

Trustworthy outsourcing services create security policies to keep your data safe. This policy ensures your data is completely secure during the outsourcing process. Every outsourcing company worries about data protection and security. 

Also, make sure the partner’s IT infrastructure is reliable. It’s essential to pick an outsourcing location that follows strict data security measures and matches your cybersecurity standards. That way, you can be sure your data is always safe and secure, no matter what. 

Pricing models

As a hiring company, you should thoroughly understand the pricing and contract terms of potential vendors before deciding. There are different pricing models in outsourcing that suit various projects and needs, with project-based and team-based options being the most common. 

Good outsourcing providers offer different pricing and contract terms to match their clients’ needs. Another important aspect to consider is how transparent the vendor is about their pricing. Beforehand, clients should know the total costs, how costs are divided, and what happens if the workload increases or project requirements change. Choosing a vendor who isn’t clear about these aspects could lead to unexpected or hidden costs. 

Companies should also aim for a good balance between price and quality. While outsourcing often aims to cut costs, going for the cheapest option might result in a low-quality end product and could end up costing more in the long run. 

Approach	Project-based	Team-based
Explanation	A clear understanding of the scope and cost	Hire an external development team on a permanent basis
Flexibility	Low	High
Client management	Minimum	Maximum
Budget	Fixed	Result-based
Best fit for	Small and medium projects	Large projects

Choosing the right software outsourcing company in Vietnam

Understand your project clearly

Before you start searching for a dependable software outsourcing company in Vietnam, it’s essential to have a clear understanding of your project: its goals, scope, and technical needs. 

If you’re not clear about what you want, it’ll be hard to narrow down potential agencies and effectively communicate your requirements. 

Here’s what to consider before you begin your search: 

• Define project goals: Figure out what results you want to achieve. What problems do you want to solve, and how will the project help your business?
• Make a goal-focused plan: Think about why you need this software, not just how or what it is. Focus on your business goals and how the new product will benefit your customers.
• Set budget and timeline: Financial and time limits will shape the project’s scope. Clearly communicating these to potential software companies will manage expectations, help you come up with a realistic budget and deadlines, and foster honest collaboration.
• List required technologies and skills: You don’t need to know every detail, but it’s useful to have a general idea of the technical needs. This will help you find companies with the right skills and experience to bring your idea to life. Unclear requirements can lead to misunderstandings, missed deadlines, and wasted money.
• Prioritise: Decide if you need a website, a mobile app, or both. Focus on the most crucial features; otherwise, you might end up overwhelmed.

Do research and make a shortlist

Narrow down your options to a short list of two to four firms that you want to learn more about. Consider how well they match the initial criteria you’ve set. If you’re serious about choosing the right partner, you’ll need enough time to evaluate each one thoroughly. 

Also Read: Saladin seeks to transform Southeast Asia’s insurance landscape

Don’t rank providers solely by their hourly rate. While it’s important, focusing only on cost can make it hard to understand the total expenses of your partnership. Remember, opting for the cheapest option often ends up costing more in the long run. Instead of just looking at the price, it’s better to consider the value for money the provider can offer over time. Many factors play into this calculation, which we’ll discuss in detail in the next section.

Check partner’s market reputation

We all want to collaborate with the best in the industry. As a business, you’re always on the lookout for the top custom software development company to partner with.  

Before signing any contracts, it’s crucial to know how scalable their solutions are and how flexible they are in handling tough business challenges. These are important questions to ask yourself. 

Take a moment to check the market reputation of the service provider. Look into their client base and project history. You can find client testimonials and reviews on their website or social media channels. For more insights, consider reaching out to one of their clients on social media to get their opinion. 

Websites like Clutch or GoodFirms provide detailed profiles, ratings, and reviews of outsourcing companies based on client feedback and industry expertise. 

After weighing the pros and cons, analyse which drawbacks you can overlook in order to leverage the strengths of the company that align with your business needs. 

Review partner’s portfolio and case study

Most software outsourcing companies in Vietnam display their portfolio and case studies on their website or social media. However, you can still ask them for a more detailed portfolio if needed. 

Ask for access to the outsourcing developers’ portfolios and case studies. These showcase their past projects and achievements. Reviewing these helps you evaluate their expertise, abilities, and track record in delivering similar projects or solutions.

Final thoughts

Software is essential for modern businesses, but not all companies can afford to build their own team. That’s where outsourcing comes in handy. Vietnam is a popular choice for outsourcing due to its resources, skilled workforce, and reasonable costs. However, to get the most out of outsourcing in Vietnam, you need a reliable partner, careful planning, and good management. 

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Up-and-coming breweries are being buoyed by an impressive array of technologies at the moment, and the best thing about what’s possible, thanks to this trend, is that cost does not have to be a limiting factor.

For startups looking to steam ahead this year, taking a gander at the following systems and solutions will certainly be sensible, so let’s crack open a cold can of insight into the tech-savvy side of the brewing industry.

Automated brewing systems

Automated brewing systems, once the domain of large breweries have now become accessible to startups. These systems allow precise control over the brewing process, reducing human error and ensuring consistency in each batch.

You can program recipes directly into the system, which handles everything from mashing to fermentation with minimal intervention. Imagine your brew day becoming more efficient and predictable — automation can make that happen, and this market is already worth US$1.152 billion as a result.

IoT integration

Integrating the Internet of Things (IoT) into brewing operations provides real-time monitoring and control over various stages of production. Sensors placed in fermenters, storage tanks, and even delivery trucks collect data continuously.

Also Read: Digital transformation for nonprofits: 3 strategies for success

This data flows to a central dashboard where you can monitor temperatures, pressures, and humidity levels from anywhere — your office, your smartphone, your laptop at home, and so forth.

Why settle for occasional manual checks when IoT offers constant vigilance? Not only does this improve product quality by catching deviations early, but it also helps in predictive maintenance.

Given that one report found that packaging line downtime in this industry is leaving craft brewers only bottling their product for 54 per cent of a given shift — with stoppages occurring every 12 minutes on average — there’s clearly a need to adopt this IoT-led approach.

Digital supply chain management

Managing a brewery’s supply chain can be daunting without the right tools. Digital supply chain management systems streamline procurement, inventory tracking, and vendor coordination. So, with a solution like Ollie, you’re improving brewery operations by using a centralised interface for managing orders, monitoring stock levels, and ensuring timely deliveries.

Using these systems, you gain transparency into your operations. For example, real-time updates on raw material availability prevent production delays. Moreover, these tools help forecast demand more accurately by analysing sales data patterns (reducing overstock and wastage).

Advanced analytics

Advanced analytics transform raw data into actionable insights, guiding decisions across brewing operations. With powerful algorithms and machine learning models, you can predict customer preferences, optimise brewing schedules, and enhance marketing strategies.

For instance, analysing sales trends helps pinpoint popular beer styles or seasonal demand spikes. This information allows for better inventory management and targeted promotions. Additionally, predictive maintenance algorithms monitor equipment health to prevent unexpected downtime, which, as discussed, can be commonplace — with 82 per cent of firms running into this type of snafu regularly.

Also Read: Securing the future: Navigating the digital transformation in BFSI amid cybersecurity challenges

Blockchain for authenticity tracking

Blockchain technology ensures transparency and authenticity in the brewing process. By recording every step – from sourcing raw materials to the final product — in an immutable ledger, you offer customers verifiable proof of your brew’s quality.

Think about how this enhances trust. Consumers can scan a QR code on your bottle to see its entire production history, from farm to brewery. This not only deters counterfeiting but also highlights your commitment to quality and sustainability. It’s something that big players like AB InBev have been using for a few years, and carries over to the craft startup scene as well.

Smart inventory solutions

Smart inventory solutions leverage AI and machine learning to manage stock levels more effectively. These systems predict when you’ll run low on essential ingredients, automate reorder processes, and even optimise storage conditions.

Consider the efficiency gained by knowing exactly how much malt or hops you need based on upcoming production schedules. No more guesswork or last-minute rush orders. Moreover, smart sensors in your storage facilities ensure optimal conditions for ingredient preservation (maintaining quality).

Final thoughts

From automation and IoT integration to seriously slick supply chain oversight, analytical insights, a bevvy of blockchain-based benefits, and, of course, smart inventory management, technology truly is empowering brewing startups in 2024. This might not give incumbent brands cause for concern, but it does also mean that there’s room for more companies to enter the market without the usual teething pains preventing their growth.

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Image credit: Canva

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SaaS (Software as a Service) marketing continues to evolve. SEO is at the forefront of strategies for big growth. For SaaS businesses, SEO is crucial. It boosts online visibility, attracts top leads, and raises revenue. SaaS SEO has unique challenges. You must tackle technical topics. You must compete in a crowded market. You need a sophisticated approach. It must use both on-page and off-page optimisations. 

Key elements of SaaS SEO

Good SaaS SEO has many critical parts. They work together to boost a company’s online presence. Keyword research forms the base. It lets businesses target search terms that resonate with their audience. On-page optimisation involves crafting compelling content. It is enriched with keywords to attract both users and search engines.

Technical SEO helps ensure your website is structured and coded well. This lets search engines easily crawl and index your content. Link building is crucial for technical SEO. It establishes authority and credibility with quality backlinks. Each will boost your organic traffic. They will also improve search rankings and drive growth for your SaaS company. 

Key trends

It is crucial to adapt and embrace innovative strategies that cater to the latest trends and technologies to unlock the growth of SaaS companies. Let’s take a brief look at the two key aspects shaping the future of SaaS SEO:

Leveraging AI for enhanced search interactions

AI is changing how search engines interact with users. It’s a paradigm shift for how SaaS companies approach SEO. You can use AI-driven algorithms. They help you optimise your business’s online presence. This lets it align better with user intent. AI-powered tools like Akkio can analyse lots of data. They predict search trends and personalise content. They offer a tailored experience to users.

Using AI in SEO lets you automate tasks. These include keyword research, content optimisation, and user behaviour analysis. This automation saves time. It also makes search interactions more accurate and relevant. By learning user preferences and behaviour, you can tailor your SEO efforts to target specific audiences. This will drive organic traffic and, in the end, lead to conversions.

Also Read: Embracing AI’s promise: Navigating the future of marketing

To boost your SEO with AI, use natural language processing (NLP). Also, do voice search optimisation and predictive analytics. These advanced features will let you stay ahead of the curve. They will help you make engaging content that resonates with users. They will also help you secure a competitive edge. 

Optimising for zero-click searches

Zero-click searches are a big trend for search engines. In them, users find needed information on the search engine results page (SERP) without clicking on a website. To adapt to this search behaviour, you must optimise your content to secure visibility and drive engagement even without direct clicks. A prime example is Wikipedia. It gives short, true facts in search results. This meets user needs without a click. This strengthens their position as a trusted source and keeps users on their website. For example, “Who is the father of SEO?” will display an answer that doesn’t require another click or an additional site visit. 

Optimising for zero-click searches requires concise, informative content. It should address common user queries upfront. They are pivotal in capturing user attention. They also establish brand authority. They include featured snippets, knowledge panels, and other SERP features. Structure your content to match search intent. This can increase your chance of appearing in high-visibility SERP features.

Also, to increase your chance of your content being showcased in rich snippets, you can use schema markup and structured data. This also boosts your visibility and click rates. By putting clear and structured info first, you can attract organic traffic. You can also build credibility with search engines and users.

Crafting an effective SaaS SEO strategy

Crafting effective SEO strategies is vital for sustainable growth and visibility. By fine-tuning your approach and focusing on key areas, you can enhance your online presence and attract qualified leads.

Let’s take a quick look at two effective SaaS SEO strategies:

Auditing existing content and pruning decaying results

Conducting a comprehensive audit of your existing content is the cornerstone of refining your SaaS SEO strategy. By finding bad content, you can declutter your website. Then, you can optimise it for top keywords. Using tools like Google Analytics for recommendations. They and other SEO auditing software can give valuable insights. They show how well your content works.

Pruning decaying results involves removing or updating content. It no longer helps your SEO. Old blog posts, landing pages that are irrelevant, or duplicate content can hurt your search engine rankings. You can do this by removing such content and fixing old URLs. This will simplify your site’s structure and improve user experience.

Prioritising and enhancing high-performing keywords

Finding and ranking top keywords is key. It boosts your SaaS website’s visibility and organic traffic. You can find relevant search terms by doing thorough keyword research. Use tools like SEMrush or Ahrefs. These terms resonate with your target audience. Focus on long-tail keywords with low competition but high search volume to capture niche opportunities.

Also Read: These 5 marketing analytics platforms are taking the field into the future

Optimising your content, meta tags, and headings to match targeted keywords enhances high-performing keywords. Crafting meta descriptions and title tags is key. They should have relevant keywords. Doing this can raise click-through rates and boost your search rankings. Also, adding keywords to existing content can attract more organic traffic. It can also improve your site’s SEO. 

Driving revenue through SaaS SEO growth tactics

SEO tactics can drive revenue growth for Software-as-a-Service organisations. Focus on specific strategies for SaaS businesses. They can increase your online visibility. They can attract targeted audiences and turn visitors into paying customers.

Turning organic traffic into customer acquisition channels

Converting organic traffic into valuable customer acquisition channels is a key aspect of SaaS SEO growth. Here are some effective strategies to maximise the impact of organic visits on revenue generation:

• Optimising user experience: Make sure your website provides smooth browsing. It should have clear navigation, fast loading, and mobile responsiveness. This will cater to a wide range of users. Slack, for example, prioritises user experience with a clean, intuitive, and user-friendly interface. Slack allows customers to customise their experiences. They do this by creating channels for teams and projects. This helps users to tailor Slack to their specific needs.
• Content tailored to user intent: Create content that aligns with the search intent of your target audience. Address their pain points, offer solutions, and guide them toward your SaaS product as a valuable resource. Hubspot knows that businesses search for “how to improve customer service.” They are not necessarily ready to buy software. They’re at the informational stage of the buyer’s journey. So what they do is to create tailored content that helps buyers make informed decisions to buy their software.
• Design landing pages for conversions: They have clear call-to-action buttons, compelling copy, and relevant information. These motivate visitors to take the desired action. For example, Dropbox has a well-designed landing page. The copy on it drives conversion and presents a clear value proposition. These aspects help acquire new users for their free trials.
• A/B testing for continuous improvement: Use A/B tests to refine your website. Test your elements, CTAs, and messaging. Use user behaviour data to guide the tests. This ensures ongoing optimisation for better conversion rates. Amazon is notorious for A/B testing everything from product page layouts to recommendation algorithms. This constant iteration helps them optimise the user experience and maximise sales.
• Personalisation is for customer engagement: Netflix analyses users’ past viewing habits. It uses them to recommend similar shows and movies. They consider the user’s ratings and reviews on specific shows when suggesting new content. Based on the genres the user watches most, Netflix tailors recommendations accordingly. This is using personalisation techniques for customer engagement. This technique tailors the user experience. It does so based on visitor preferences, past interactions, and demographic data. It increases engagement and drives conversions. You can use Google Analytics, Semrush, Google Search Console, and HubSpot to personalise customer engagement.

Final thoughts

In conclusion, implementing robust SaaS SEO strategies is crucial for achieving substantial growth in 2024. Using AI to improve user interactions is key. Adapting to the rise of zero-click searches is also pivotal. These tactics help you stay ahead in the SaaS industry. Also, making link-building a key part of your SEO can greatly boost domain authority. It can also speed up your ranking progress. By following these expert strategies diligently, SaaS businesses can unlock huge potential. 

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The Sandbox, the user-generated content (UGC) metaverse platform and a subsidiary of open metaverse company Animoca Brands, has secured US$20 million of convertible promissory notes with a US$1 billion valuation cap.

Kingsway Capital and Animoca Brands led the strategic round and LG Tech Ventures and True Global Ventures participated.

The new funding will be used to advance The Sandbox’s vision of a decentralised virtual world where culture meets gaming and where the community can participate in the growth of the whole ecosystem.

Also Read: Turning vision into digital reality: How The Sandbox Co-Founder creates a rich metaverse of creators and gamers

The Sandbox will continue to improve earning opportunities for creators on its platform by updating its Game Maker and VoxEdit 3D editor tools, introducing new social interactions and abilities for avatars, and expanding gameplay possibilities via its new multiplayer rules system, expected to launch in Beta later this year and to the public in 2025.

Additionally, The Sandbox is developing a version of its decentralised metaverse for mobile devices, which is expected to launch in 2025.

Yat Siu, co-founder and executive chairman of Animoca Brands, said: “McKinsey estimated that by 2030 the metaverse could add US$5 trillion to the global economy; today, games like Minecraft and Roblox are some of the most popular titles in the world, but they do not provide their users with digital property rights. The Sandbox represents the evolution of UGC games for the age of digital ownership.”

The Sandbox is an immersive metaverse platform in which users play, create, and monetise unique experiences alongside their favourite brands, IPs, and celebrities across gaming, entertainment, music, art, and other aspects of culture.

It leverages Web3 technologies to fully enable end-user creation and creator economies by providing players and creators with “true ownership” of their assets, creations, and rewards in the form of non-fungible tokens (NFTs).

Over 400 partners have joined The Sandbox, including Warner Music Group, Gucci, Ubisoft, Paris Hilton, The Walking Dead, Snoop Dogg, Lacoste, Steve Aoki, The Smurfs, and many more.

In the last 12 months, over 330,000 unique creators have downloaded The Sandbox’s no-code Game Maker.

Also Read: True Global Ventures injects US$10M into NFT metaverse game The Sandbox

To date, over 60,000 avatar NFTs have been sold and used to play in the virtual world of The Sandbox, including NFTs from 19 official branded collections such as Hellboy, Magnificent Century, Rabbids, MadBalls, Extraordinary Attorney Woo, Paris Hilton, Captain Tsubasa, Maradona, Elvis Presley, Cut The Rope, Habbo Hotel, Agoria, and others.

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Fundraising is a critical yet challenging process for any startup. Having the right resources and guidance can significantly ease this journey. For entrepreneurs eager to scale their ventures and attract investors, e27 has curated knowledgebase articles on the subject matter. These articles cover essential aspects of fundraising, including cap tables, exit strategies, and job titles within a VC firm. Additionally, there’s a bonus article on how KK Fund evaluates early-stage startups for investment.

Also Read: Unlocking the secrets to successful fundraising: 5 essential reads for startup founders

These invaluable resources, carefully selected by e27 editors, are now available through Pro Connect, with a special offer of a 50 per cent discount for new members. Here’s a preview of the expert advice and insights you can gain from this exclusive collection:

Essential insights: Crafting a comprehensive cap table for founders

Creating a cap table is a crucial task for founders, involving pre- and post-money valuations, fully diluted ownership calculations, and understanding preferences. Shirish Nadkarni recommends using tools like Carta or a detailed spreadsheet. Common mistakes include omitting Employee Stock Ownership Plans (ESOPs) and convertible debt. Meticulous record-keeping is essential for accurate equity distribution.

Diverse paths to profits: Exploring exit strategies beyond IPOs and M&A

This article explores various exit strategies beyond IPOs and M&A, particularly in Southeast Asia’s startup landscape. Highlighting successful IPOs like Bukalapak and Society Pass, it outlines ten exit options, including mergers, acquihires, and Special Purpose Acquisition Companies (SPACs). Each strategy’s benefits, challenges, and implications are detailed, aiding investors and founders in their decision-making process.

Decoding roles: A guide to the varied job titles within a VC firm

Understanding the roles within a VC firm is crucial for founders aiming to network strategically. VC firms raise capital from various partners to invest in startups. Roles range from Analysts conducting research to Principals negotiating deals, with Partners making final investment decisions. Clarifying job titles ensures effective communication during the fundraising journey.

Bonus: How KK Fund evaluates an early-stage startup for investment

KK Fund prioritises the management team when evaluating early-stage startups, recognising that team dynamics are critical and cannot be changed post-investment. They also assess the target market size, exit opportunities, business model flexibility, and growth trends over current traction. Founders should highlight their strong team dynamics and sensible cost management to attract investment.

Special offer: Access exclusive Pro Content

Become a community champion and support these amazing startups. Access this exclusive Pro Content for just US$4.90 this month when you subscribe—less than the price of your morning cup of coffee.

Embrace this opportunity to enhance your fundraising knowledge and network strategically within the venture capital landscape.

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Dear reader,

The dramatic devaluation of Byju’s, once valued at US$22 billion and now deemed worthless by HSBC, marks a significant turning point in the edutech sector.

This spectacular decline highlights the challenges the Indian startup has faced, from financial misreporting and governance issues to abrupt resignations and failed fundraising efforts.

Prosus, a major investor, has publicly criticised Byju’s for disregarding advice, further straining relations and complicating financial recovery. The US$200 million raised recently, under contentious legal circumstances, underscores the tumultuous state of the company.

This situation isn’t isolated; HSBC’s analysis reveals a broader trend of declining valuations among various startups, reflecting a market correction in tech investments. Byju’s collapse serves as a cautionary tale of how swiftly fortunes can change in the volatile startup ecosystem, emphasising the critical importance of robust governance and transparent financial practices.

As the dust settles, stakeholders in the tech industry must reassess valuations and strategies in light of these sobering developments.

Sainul,
Editor.

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NEWS

HSBC believes that US$22 billion Byju’s is now worth zero
It follows a very rough year for the Bengaluru-based edutech startup, which was India’s most valuable not long ago; It struggled to meet its financial reporting deadlines last year, ultimately falling short of its target by over 50% as it faced various governance issues.

Byju’s creditors petition to put more units in US bankruptcy
The lenders accused the firm’s founder, Byju Raveendran, of violating their debt contracts by refusing to give them financial details about the three units — Neuron Fuel, Epic! Creations, and Tangible Play.

Animoca Brands subsidiary The Sandbox raises US$20M at US$1B valuation
The investors are Kingsway Capital, Animoca, LG Tech Ventures and True Global Ventures; The Sandbox is an immersive metaverse platform in which users play, create, and monetise unique experiences alongside their favourite brands and celebrities.

98% startups in India, SEA agree AI is pivotal in future strategy: HubSpot study
About 32% of the startups see AI as a faster way to bring products to market, while 30% believe it can help deliver products more quickly; As many as 30% view AI as a tool to level the playing field against bigger competitors and incumbents.

Mober secures US$6M to add new EVs to its fleet, develop new charging yard
Singapore’s Clime Capital is the lead investor; The green logistics firm will develop a new 3,000 sqm charging yard in Pasay City and establish charging points across southern and northern Luzon.

iPiD bags US$5.3M for its payee verification, identification solutions
The investors are Monk’s Hill Ventures, Quona Capital, Jungle Ventures, 1982 Ventures, Saison Capital, and Resolution Ventures; iPiD will use the capital to develop new products that prevent payments-related fraud and expand in Asia, including SEA.

Botsync closes US$5.2M Series A to further develop autonomous mobile robots
The investors include Capital 2B, Betatron Venture Group, IvyCap Ventures, and AppWorks; Botsync plans to aggressively expand deeper into Southeast Asia and India and enter Australia and the Middle East.

Indonesian logistics SaaS firm McEasy adds US$4.5M to Series A round
Granite Asia led the round; The Series A round now stands at US$11M; McEasy said that its client and partner base has grown 6x over the past 18 months to 1,500 companies;

Consumer fintech firm Elevate nets US$5M in debt for Asia, SEA expansion
Negma Ventures is the investor; YC-backed Elevate enables remote workers to receive their wages directly into their US bank accounts, utilise their debit cards for purchases, and transfer funds to their domestic bank accounts at competitive rates.

Hong Kong’s coupons-as-a-service startup Mezzofy secures US$2M funding
The investors are Isola Capital, Ooosh Tech Lab and Hong Kong government-backed ITVF;
Mezzofy has built a ready-made digital coupon infra that helps businesses issue, distribute and process their digital coupons efficiently.

Myanmar HR tech startup Better HR raises bridge round to fuel SEA expansion
The investors are Blibros and Satori Giants; Better HR offers a cloud-based enterprise solution to streamline HR processes for SMEs, including tracking attendance, leave, and overtime, as well as managing payroll.

Meet the 7 startups selected for batch 9 of TINC accelerator programme
The six-month TINC programme will showcase startups creating innovative solutions for healthcare, fintech, climate, marketing, and smart homes.

Anext Bank doubles customer base, grows cross-border transactions by 6x
This growth was driven by MSMEs in sectors such as wholesale and retail trade, professional services, and IT; Anext is the digital wholesale bank in Singapore and the subsidiary of Ant Group.

Malaysia’s Boost Bank officially opens for business
This makes it the country’s third digital bank, following Grab-backed GXBank and Islamic digibank Aeon Bank; The new digibank is a 60:40 joint venture between Boost Holdings and RHB Bank.

Billionaire Richard Li’s FWD Group revives Hong Kong IPO plan, sources say
Hong Kong-headquartered FWD could target a valuation of up to US$9B in IPO depending on financial market conditions when launching the deal; The deal timeline and offering size are yet to be decided.

FEATURES

Top-funded Southeast Asian startups in May 2024
In May 2024, Southeast Asian tech startups secured US$143M in investments across 30 rounds; This is a decline of almost 43.5% from April 2024 and a plunge of 94.3% from May 2023.

‘We want to prevent payment-related fraud in the banking industry’: iPiD CEO
iPiD’s flagship offering, Validate, tackles the escalating issue of fraud and failed payments within the payment industry by confirming payee names and bank account details.

An overview of all the times the Malaysian startup ecosystem catches our eyes in 2024
In this overview, written exclusively for e27 Pro members, we examine what happened in the Malaysian startup ecosystem in the first five months of 2024.

Understanding the role of fintech, blockchain in transitioning to net zero
This includes the technological know-how that is believed to be “pivotal” in developing and funding innovations to support net-zero transition.

Navigating the gender divide in Southeast Asia’s fintech landscape
Women hold just 13 per cent of management, board, and investor roles across early-stage to public companies within the fintech ecosystem.

How Mylo Speech enhances speech therapy accessibility for autistic children in PH
Mylo Speech is an app designed to support individuals with speech delays and ASD in their speech therapy journey; It has recently earned a spot at the TOP100 Program 2024, held in conjunction with Echelon X in Singapore.

Using AI to enhance maritime safety, Nautisense is looking to expand into the UK, Scandinavia
Nautisense wants to ensure that seafarers and maritime operators have access to the best tools for navigating modern sea travel.

CONTRIBUTORY ARTICLES

From grid to code: Why good cybersecurity will help deliver net zero
As Asia becomes a key player in the renewable energy transition, stakeholders must remain vigilant about cybersecurity threats and practices.

The vital role of regulatory frameworks in the crypto industry
The crypto market is a dynamic and often turbulent space; The recent debacle involving FTX is a stark reminder of the importance of proper checks and balances.

Navigating the future of work: How upskilling shapes tomorrow’s leaders
By prioritising upskilling, organisations can cultivate a future-ready workforce and maintain a competitive edge in the evolving market.

The ever-present threat: Why businesses need robust cybersecurity
Cybersecurity is about safeguarding your entire business ecosystem, including data, networks, endpoints, and brand reputation.

Kickstarting a sustainable ‘change’ reaction with material innovation
Forward-thinking companies are using material innovation to transform the traditional linear product lifecycle into a circular one.

Why measuring digital carbon emissions is key to a greener future
Digital carbon emissions from online activities, including the use of AI tools, contribute to 3.7 per cent of GHG emissions.

FROM THE ARCHIVES

Why I hope that we will no longer need a Pride Month to celebrate intersectionality
Intersectionality, as a central theme in Pride Month, should be socially accepted so that we don’t even need a month to celebrate it.

‘Diversity and inclusion aren’t getting enough airtime in SEA’s workplaces’
An interview with Andee Chua, a culture builder at HubSpot and co-founder of Kampung Collective, a community for community builders across Asia.

How to retain local talent as global demand for remote tech workers surges
Technology jobs like data engineering or software engineering have entered the fastest-growing remote jobs by application volume globally.

Unlocking green fintech prosperity in Asia: Navigating the top 4 challenges
Despite the ongoing ‘funding winter’ faced by global startups, the trajectory of development for green fintech has shown strong momentum.

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This week’s Southeast Asian tech startup scene is buzzing with innovation!

From revolutionising industries like aquaculture and logistics to building the future of finance and entertainment in the metaverse, startups are tackling a wide range of challenges.

Dive into this roundup to discover funding news for companies like eFishery, Mober, iPiD, and Botsync, among others.

eFishery (Indonesia)

Founded in 2013, eFishery is an aquatech company providing digital co-operatives for fish and shrimp farmers. It offers an integrated aquaculture ecosystem that provides access to technology, supporting over 70,000 fish and shrimp farmers in 280 cities across Indonesia.

Its solutions also include access to financial institutions worth more than US$40 million and a platform to sell fish and shrimp crops.

The company has three main objectives: to address food security through aquaculture, to overcome fundamental challenges in the aquaculture industry by providing affordable technology, and to reduce social and economic inequality through an inclusive digital economy.

Funding raised: US$30 million
Round: Loan
Investor: HSBC Indonesia.

Gogoro (Taiwan)

Founded in 2011, Gogoro is a smart mobility and sustainable urban transportation company. It seeks to change how urban energy is distributed and consumed. Its battery swapping and vehicle platforms offer a smart and sustainable long-term ecosystem for urban mobility.

Gogoro’s mission is to put smart, portable electric power within reach of every urban rider globally. Its ecosystem is AI-powered and cloud-connected to deliver accessible energy solutions on an open, turn-key platform.

Funding raised: US$50 million
Round: Not specified
Investors: Gold Sino Assets.

iPiD (Singapore)

iPiD (International Payment Identity) offers payee verification and identification solutions. Founded in 2021 by a team of former Swift executives, iPiD is a fintech company aiming to enhance the security and convenience of global payments. Its flagship offering, Validate, tackles the escalating issue of fraud and failed payments within the payment industry by confirming payee names and bank account details. This solution enhances customer experience and combats authorised push payment (APP) fraud.

Funding raised: US$5.3 million
Round: Pre-Series A
Investors: Monk’s Hill Ventures, Quona Capital, QED Investors, Jungle Ventures, 1982 Ventures, Saison Capital, and Resolution Ventures.

Botsync (Singapore)

Botsync is a robotics startup that develops integrated automation solutions. Founded in 2019, the startup streamlines manufacturing operations through system-agnostic no-code integration solutions (syncOS) and a suite of autonomous MAG Mobile Robots, integrating cross-platform operations from different automation systems all on one platform.

Through its flagship syncOS Integrator platform, Botsync also integrates different automation systems. It features pre-built integration with major robotic and automation products, allowing users to easily connect different robotic systems without having to write any integration code.

MAG Mobile Robots replace forklifts, trolleys, pallet trucks, and other equipment to eliminate manual operations between machines and automate intralogistics operations.

Funding raised: US$5.2 million
Round: Series A
Investors: Capital 2B, Betatron Venture Group, IvyCap Ventures, AppWorks, Iterative, Wong Fong, ZB Capital, Nalin Advani, and Ascend Angels.

Mezzofy (Hong Kong)

Mezzofy is a coupons-as-a-service (CaaS) startup. Launched in 2016, Mezzofy has built a ready-made digital coupon infrastructure that helps businesses issue, distribute and process their digital coupons efficiently. Its CaaS model allows corporations to use the product immediately without investing an upfront cost in developing their own platform from scratch.

Corporations can also integrate with their existing mobile apps, CRM, POS, or ERP systems via Mezzofy API.

Funding raised: US$2 million
Round: Not specified
Investors: Isola Capital, Ooosh Tech Lab, and ITVF.

Elevate (Dubai and London)

Elevate is a consumer fintech startup. Originally started in 2021 by Keenan and Youcef Oudjidan, Elevate (formerly known as Bloom) provides people in Bangladesh, Egypt, the Philippines, and Pakistan with FDIC-insured US bank accounts. This enables remote workers to receive their wages directly into their US bank accounts, utilise their debit cards for purchases, and transfer funds to their domestic bank accounts at highly competitive rates.

Initially trying to provide local USD accounts, Elevate realised that insured accounts based in the US were superior because no money is required to receive payments. In addition, consumers receive the security historically reserved for US customers. This also simplifies receiving payments from US employers and platforms like Deel, Upwork, Toptal and Fiverr.

Funding raised: US$5 million
Round: Debt
Investors: Negma Ventures.

The Sandbox (Hong Kong)

The Sandbox is a user-generated content (UGC) metaverse platform and subsidiary of open metaverse company Animoca Brands. An immersive metaverse platform, it allows users to play, create, and monetise unique experiences alongside their favourite brands, IPs, and celebrities across gaming, entertainment, music, art, and other aspects of culture.

The startup leverages Web3 technologies to fully enable end-user creation and creator economies by providing players and creators with “true ownership” of their assets, creations, and rewards in the form of non-fungible tokens (NFTs).

Funding raised: US$20 million
Round: Strategic
Investors: Kingsway Capital, Animoca Brands, LG Tech Ventures, and True Global Ventures.

Mober (Philippines)

Mober is a green logistics company. Established in July 2015, Mober aims to drive the transition to green deliveries in the Philippines. It helps businesses decarbonise their delivery processes with solutions that avoid upfront costs, promoting a future where business meets sustainability.

To support its long-haul operations, Mober plans to place pocket charging points across Luzon’s northern and southern regions. The company sources its EVs directly from original equipment manufacturers (OEMs), customising each vehicle to meet specific operational needs for optimal efficiency and reliability.

The company’s clients for its EV-powered delivery services include multinational corporations like IKEA, Kuehne+Nagel, Nespresso, Monde Nissin, Nestle, Maersk, and SM Appliance Center.

Funding raised: US$6M
Round: Not specified
Investors: Clime Capital.

Better HR (Myanmar)

Better HR is a human resources tech startup that offers a cloud-based enterprise solution to streamline HR processes for small and medium-sized companies. This includes tracking attendance, leave, and overtime and managing payroll.

Currently, Better HR’s tailored payroll services are available in Singapore, Vietnam, Cambodia, Sri Lanka, and Myanmar. To expand its reach and impact throughout the region, the company plans to use the new funds to open additional offices in other key Southeast Asian markets.

Funding raised: Undisclosed
Round: Not specified
Investors: Blibros and Satori Giants

McEasy (Indonesia)

Founded by Hendrik Ekowaluyo and Raymond Sutjiono in 2017, McEasy aims to change the Indonesian logistics sector’s reliance on paper and pen. The company noted that around 85% of operators still use this old-fashioned method, resulting in disjointed services, unprofessional driver conduct, and low customer satisfaction.

Its logistics management system comprises real-time vehicle tracking software, a transportation management system, and a fleet management app, among other features.

Funding raised: US$11 million
Round: Series A
Investor: Granite Asia and East Ventures.

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Image Credit: 123RF.

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