The Singapore-based startup is on a mission to bring nutritious snacks and cold press juices to more offices and homes

Boxgreen, a Singapore food startup aiming for supply-chain sustainability, has secured an undisclosed round of funding from Octava Impact Investment, Angel Central Syndicate, and existing investors Expara Ventures.

The company said that the funding will be used to accelerate revenue growth and strengthen its sustainable and social effort in the supply and distribution chain. Part of it will also be used for the setting up of a new manufacturing facility in Changi Prison to expand its current operations whilst providing training and employment opportunities to ex-offenders.

Prior to the funding, Boxgreen also acquired Squeezed! Juice, a cold press juice manufacturing brand, in a bid to provide new, healthy, and different offerings to its consumers.

A ​2018 Cone/Porter Novelli study found that 78% of consumers expect companies to do more than just make money; they must positively impact society as well. Boxgreen caught the attention of the investors with the right timing when more consumers in the region are getting conscious about the products that they put into their body, how a product is made, and if the products they consume benefit the community or the planet.

“We continue to see a rising growth year on year of consumers who are looking for healthier and more sustainable ways to consume,” says Walter Oh, Co-founder, and CEO of Boxgreen.

Boxgreen has been around for four years  and it has seen how consumers are increasingly looking for greater transparency in their supply chain for more sustainable options in their everyday lives.

Also Read: Austrade names latest cohort of Landing Pad startups in Singapore

“There is a clear trend towards sustainability and a shift for companies to look beyond the bottom line, to the impact they make on people and planet,” says Tan Ting Yong, Director at Octava Impact Investment.

Boxgreen said that it manages its manufacturing and operations in-house and makes a conscious effort to create positive social value across its entire supply chain, from a fair and inclusive hiring process to employing people of diverse backgrounds, from vulnerable groups to elderly persons.

Currently, Boxgreen is expecting to complete the building of a facility by the end of the month, with the support of The Singapore Centre for Social Enterprise (raiSE) to scale up the place.
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Optimising the customer’s journey is the key to extracting the maximum value out of them

Startups often make the mistake of achieving revenue as the main target. It’s not, actually! Rather, you should aim to attract new clients and continuously work to make them come back to you because this is what leads to revenue and eventually growth.

It is also a fact that the basic rules of customer journey and experience remain unchanged, however, there are certain things startups need to be extra careful if they want to build their platform for optimised customer experience.

If you look back historically, the business has been successful only on three major aspects: Price, Quality and Customer Intimacy.

Hence it’s not a new thing to say that customer success is key. However, technology has played a major role in changing how we interact with our customers, and that’s simply because the amount of time any user spends over any digital touchpoint such as smartphone, tablet, laptop and even your smart TV is massive; this brings a huge potential for technology vendors like Liferay to invest in cutting edge web content management system, personalization and content analytics that revolve around various omnichannel touchpoints.

Let’s spend some time to understand the fundamentals around a consumer buying cycle and what and where technology is important.

Customer journey cycle

Before we understand what enhances a customer journey, let’s brush up our knowledge about it. Typically, customer journey starts when he or she first interacts with your company and brand. It’s a wholesome picture that documents every bit and piece of a transaction or experience as well as the full experience of being a customer. And the most common customer journey cycle in any industry would involve these three steps:

Research

When a customer does not know what and where he wants to buy/transact, usually a vendor will try to attract customers via various ways and means such as:

1. 1. Search Engine Optimization (SEO) using hyper-personalised content auto-tagging (making sure every image and document which is available in the system gets auto-tagged with most relevant keyword) so that it appears in the search results of the right user at the right time.
   2. Once a customer comes to the site, the same personalization feature can start serving them most relevant content at the home screen as well as any personalized offers and plans. Personalization once a customer lands on your site can be achieved via web campaigning tools like audience targeting, etcetera.
   3. To ensure the customer does the right thing on the site and to provide a more engaging experience to the customer companies, implement a chatbot that is well integrated with a knowledge management system and multiple other subsystems.

Transact

Most of the marketing experts only worry about bringing the leads to the system, but a large portion of lead conversion also depends upon providing a seamless experience to the customers during the transaction and post-transaction. Some of the important aspects which help to make this possible are as follows:

Also Read: Here are Singapore’s top e-commerce apps for mobile shopping

1. A detailed comparison of products and services along with user feedback and instant answers to the queries. Most companies have attempted this for tangible products like (electronics, clothes, etcetera), but very few have attempted this in service and intangible products like (for example, insurance policy, loan, legal, accounting consulting, travel packages, and more).
2. A huge amount of content analytics is required to enhance the buying experience of a customer during the transaction phase such as, ensuring the ‘order form’ is asking just the right amount of information needed. Also, if the flow of that information is correct or not.

One thing to keep in mind is that businesses should avoid asking details which they think they would not be using in the immediate transaction process.

Service and re-engaging

Most analysts believe that it takes seven times more money to acquire a new customer compared to retaining and upselling an existing customer.

Therefore technology vendors have a huge responsibility to provide the right set of tools which can help businesses achieve customer retention. Some of the classic use cases include

1. Self-service and engaging customer portals: these allow customers to search and buy products, book service appointments, request refunds, exchange items, as well as view their purchase history.
2. A better customer experience always results in recurring customers and growing revenue. Businesses can also run loyalty programmes via the customer self-service portal and offer various personalised services, They can also have full control over the unified view of the customer’s journey and optimise the experience for them.

What do customers want?

A crucial factor in deciding a customer journey for any organization is ‘value’.

This single element plays a key role in deciding whether a customer will take up your product/service and come back for the second time.

Successful startups should know exactly what is the value proposition of their products and services that would attract target customers and should not keep changing that for short terms benefits.

Also Read: Honest e-commerce mistakes that piss customers off

For example, imagine what would happen if a low-cost airline suddenly attempts to be a full-service airline under the same brand name. Do you think the same customers will accept it and will be willing to pay premium against better services? Likewise, if a luxury hotel chain suddenly jumps into budget hotel segment under the same brand name, it will either not meet the customer’s expectations or the hotel management might end up providing the same set of services at both hotel segments in order to maintain the brand name — in either case its a bad business decision.

Hence, it’s very important to identify the key offerings and its target buyer and should stick to the plan for a good amount of time to make it work.

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Blockchain replaces the need for third-party money transferring systems like banks

Blockchain is a new technology which is impacting so many other markets. These days, the effects of blockchain on the banking sector is one of the hot topics. To know the details first we have to understand what is the blockchain and what is the main objective of blockchain.

What is the blockchain?

Blockchain is something which we can relate to the chain of blocks existed digitally. It is a decentralised system which keeps records of all types of transactions made between two or more parties in scripted language with the help of cryptography.

The process behind this is the combination of people’s or distributors databases and some technology known as cryptography. Every transaction made in the blockchain is recorded with the combination of both of them.

The data is stored in the forms of records usually called as recorded with the identical information of the distributor and the cryptography. And when a decentralised ledger is readily filled with transactions done between two parties is named as their blockchain.

Also Read: Sustainable and healthy food startup Boxgreen raises funding

Two parties can have one blockchain and one party can have more than one blockchains. It is a type of digital ledger made with the cryptography to keep the transactions secure.

How are blockchain and banking linked with each other?

To describe the link of the blockchain and banking I would like to give the example of the internet and media. The technology is impacting banking so much in the case of data processing systems and payment functions. It is also proved effective in fraud detection and reduction.

These days, if we talk about money transfer, which is very essentially used by people, it is a sort of time-consuming processes. And if you are transferring money with the help of the third party then you have to pay some fee to them as well.

But, blockchain works to reduce the number of these third-party platforms to save time and money of the users. In so many cases transferring money also became a medium of fraud for thefts and hackers but with the increased security provided by the blockchain, this risk is also reduced by a huge percentage. This also helps to reduce the processing cost and e-commerce transactions.

However, if we talk about the back office of banks, it eliminated the traditional roles of the banking officials. (Read: Blockchain and Storage bridging the Gap)

Blockchain also won the trust of businessmen and e-commerce parties in terms of money transfer because of its security and shared records between two parties. Also, it increases the swiftness of money and keeps the real-time transactions for the flow of cash and capital.

According to some experts with the introduction of blockchain, the existence of physical money and cash will come to an end. It is also challenging the banks in terms of controlling the monetary policies, and maybe it is the star of the end of traditional banking.

Obviously, if people and business proprietors get a better system which is even more secure then why would they rely on the third party money transferring systems like banks.

The rise of blockchain is considered as the rise of non-banking as well as untraditional financial organizations with the ability to decrease the additional costs of the customer.

What are the major features that make blockchain better for banking?

So many banking organisations are adopting blockchain to provide their customers with better services with the factors of money transfer, transaction security and digital recorded keeping feature. Its high time to know why banks need to adopt this technology and how this is different from traditional banking.

So many banking organisations are equipped with blockchain development to provide their customers with better services with the factors of money transfer, transaction security and digital recorded keeping feature. Its high time to know why banks need to adopt this technology and how this is different from traditional banking.

1. Fraud Reduction
Blockchain is considered as the safest technology for money transferring and according to some facts with the boom of this technology fraud in the world’s transaction system reduces up to 40 per cent. With the help of blockchain hacking attacks on the banking system reduces a lot. This happens because blockchain cryptography is used to keep a record of the transactions made between two parties.

2. KYC
KYC is the abbreviated name of Know Your Customer. According to a survey financial institutions spend so much money in KYC to get the details of their customers. KYC is basically helpful to reduce the cases of money laundering and terrorist activities. Now in so many countries in the world, it is very important to approve KYC to buy even a SIM card. Blockchain is responsible for providing an organisation full access to verify the details of the customers through other organizations, which can also be described as repetitive KYC.

3. Smart Agreements
Blockchain is committed to recording all types of transactions digitally, even the IP of the computer system used to make a transaction. According to criteria, a transaction is only taking place when the system detects the IP address of the computer which is actually a smart move.

4. Payments
Blockchain is highly used in the cases of money transfer or we can say payments. It allows the banks and customers higher quality with reduced cost to process transactions between two parties which can be the bank and the customers as well. Blockchain says goodbye to all other payment processing systems.

Also Read: EV Growth raises US$200M first fund, exceeding initial target

5. Trade finance
This is known as the most helpful application of technology. You can make complex transactions through these features between one or more parties. Whenever specified conditions are met then this feature is all ready to show the details of transactions made between the parties automatically. This is a type of onboard network to share information between all the concerned people.

Conclusion

I guess this article has enough information to do justice to the topic and provide you with the right information.

As we can see, blockchain can make banking much better but there are so many other financial institutions which don’t want to adopt blockchain yet.

But, with the introduction of technology, we can expect many changes in the case of money transfer, investment and other mediums of banking. The above benefits of blockchain are not to push traditional banks down but to facilitate the transition of digital banks.

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Muthamilselvan is a passionate Content Marketer and SEO Analyst. He has 4 years of hands on experience in Digital Marketing with IT and Service sectors.

e27 publishes relevant guest contributions from the community. Share your honest opinions and expert knowledge by submitting your content here.

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Entrepreneurs have forced companies to do away with their authoritarian, sclerotic way

Approximately 27 million entrepreneurs start or run businesses in the United States each year, according to the latest available data from Inc., which represents about 14 per cent of the population.

Entrepreneurs have various reasons for starting businesses such as dissatisfaction with their jobs, wanted to create something from scratch, or the opportunity to make important decisions.

But, whatever their reasons for doing it alone, entrepreneurs have dramatically changed the complexion of the workforce.

Here’s how.

More outsourcing

Because of the increase in service entrepreneurs or freelancers, more companies are outsourcing these professionals to design their websites, write content, manage their books, execute their social marketing and to provide valuable consulting services.

One reason for this dynamic is that entrepreneurs enable businesses to contract with highly qualified people and still save on costs, according to Hera Herald.

Greater flexibility

The influx of small business owners is forcing companies to be less rigid in their organizational structures, decision-making processes and how they conduct business. Many are allowing their employees to telecommute because they’ve seen how this flexibility can foment new ideas and improve morale with entrepreneurs.

Some companies are also doing away with cubicles to force people to work together and enjoy the synergism of their efforts. As thought patterns, economic times and technology changes, the traditional workforce is growing, evolving and changing with it, according to Entrepreneur’s Handbook.

Companies focusing more on creativity

For the most part, entrepreneurs have forced companies to do away with their authoritarian ways. Instead of all the red tape, employees are encouraged to exercise their creativity and voice their opinions in meetings.

Also Read: Blockchain and banking: is there a co-existential crisis?

Corporations are also using matrix structures more, where employees have multiple responsibilities and report to more than one supervisor. Some executives have even been forced to create separate organizations to promote entrepreneurship in their corporations, according to Hera Herald.

Exit strategy for employees

Because of all the incubator programs, support organisations and investors that help entrepreneurs succeed, employees who work for companies realize they have more options than just getting another job.

Once they get some experience or better familiarize themselves with their industries, they’re more apt to start their businesses. One reason for this is that aspiring entrepreneurs often study others who start businesses, so they already know some of the procedures involved.

Workers may also start their ventures part-time until they have enough money to quit their jobs.

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BlueChilli has helped build over 130 companies across the world, so they are no rookies

The comment came out of nowhere. It had no context and was completely unrelated to the events happening around him.

“BlueChilli would be a good name for a business.”

And with that, the father-in-law of Sebastian Eckersley-Maslin returned to his previous task.

Fast forward to 2019 and BlueChilli has grown into a successful venture builder out of Australia. It boasts over 130 startups in its portfolio and three exits, including the IPO of GetSwift, a delivery company.

This week, the company marked its official foray into Singapore with the launch of its brand new programme called the BlueChilli HealthTech Accelerator.

The program, which opened for applications on May 28, will host 15 startups. The selection process is a little different from typical accelerators whereby companies will be put through a “bootcamp-lite” in an effort to see if the partnership is a good fit.

If the companies move to the second stage, the startup will receive a cash injection in exchange a 10 per cent equity stake. Should the startup make it through the program, the early-stage investor Anthill Ventures has committed to investing up to S$1 million (US$725,000) into selected startups.

A core focus of the accelerator is to help very young startups find their product-market fit.

“Product-market fit is a function of both building the wrong product but also about the market being able to find the market they want to solve the problem for,” said Eckersley-Maslin.

“So how do we bring the market into the decision room when we are making [the product]?”

Also Read: Retail-targeted image recognition startup Trax close to being next Singapore unicorn

Eckersley-Maslin promises to help startups build the correct product that gets them their first customers, which theoretically allows them to raise their first seed funding, hire more staff and eventually begin to scale the company.

Besides helping build an MVP, startups can expect BlueChilli to develop partnerships, create a pathway towards investment and provide advice about building their first team.

One example highlighted by Eckersley-Maslin is called TalkiPlay (although it participated in the female-focussed accelerator, not the healthtech version). TalkiPlay uses a an IoT device and various NFC-capable stickers around the house to help children improve their vocabulary.

BlueChilli helped take the company through product development, MVP-testing and partnerships. The company recently raised AU$750,000 (US$520,000) to finance the next steps in its journey.

The first half of the healthtech programme (which will take place between September 14 and March 5), is focussed on product development and market validation. The second half will be about growth and investment readiness.

The accelerator accepts startups from basically the entire healthtech industry, but it wants to find companies that “appreciate the context of Southeast Asia.”

BlueChilli is tapping into healthtech because it sees both a need to disrupt, but also an opportunity in a growing sector.

“Obviousy the region has a lot of promise but it’s also quite early stage in its development. So we think it’s the right time for BlueChilli to come in,” said Seow Hui Hong.

Also Read: tryb Group invests in Indonesian proptech startup Gradana

Seow also brought up pull factors like skyrocketing investment growth. Southeast Asian healthtech investment nearly tripled from US$33 million in 2016 to US$114 million in 2018, according to Galen Growth Asia,

Other pull factors are  the fact that Southeast Asia is a mobile-first region, citizens proactively seek solutions and government regulatory bodies are open minded towards finding solutions.

Furthermore, the barrier to entry is lower thanks to technology factors like increased computing power, less expensive sensors and the proliferation of data.

BlueChilli was launched in 2012 with dual headquarters in Singapore (just opened) and Australia. It has a presence in the US, Indonesia and New Zealand. Startups in its portfolio have raised over US$170 million.

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Trax can do much more for the country that helped established its foundations

It was all over the headlines when Trax announced it became Singapore’s next unicorn. I, however, was not enthused.

As a pro-Singapore evangelist, I should have celebrated as it shows Singapore is becoming the hotbed of big valuation companies, but as I dug deeper into the news, I wondered whether it would have any big impact to the Singapore economy; jobs for Singaporeans and more prosperity for its people.

Upside for Singapore

The Trax founders, who hail from Israel, spoke about their destiny in meeting in Singapore in 2010 and deciding to choose Singapore as their headquarters, which houses their four co-founders and a few senior managers. In the next 18-24 months, they plan to do a public listing: first a listing in New York, followed by a dual listing as offered by SGX.

This is a good recovery for Singapore’s SGX, given that it failed to get Singapore-connected unicorns Razer and Sea (formerly Garena) to even dual list on its board.

But beyond that, I fail to see any further upside. Granted, GIC (one of Singapore’s sovereign wealth funds) has invested in the company and may possibly reap good returns should the company soar further. But beyond that, I hear no further economic benefits to Singapore, maybe taxes. But in a world of efficient tax structures and Trax having subsidiaries in China and possibly in Europe, one might say the Singapore headquarters might not be getting much of that pie.

Other tech groups have doubled down in Singapore, why not Trax?

Let’s take Grab, Singapore’s first decacorn. Formerly from Malaysia, Grab is grateful for Singapore’s help through its actions. Grab’s commitment to a US$132 million spanking new Singapore headquarters in One-North (Singapore’s Silicon Valley) and to house 3000 employees is a significant testament.

Google launched its Singapore headquarters, which houses 1,000 employees in 2016, including a number of undisclosed engineers. When one visits Google Singapore, you can clearly see the company’s commitment through the investments it has put in. As shared by Caesar Sengupta, one of Google Singapore’s vice-presidents and a Singaporean since 2006, he explained that the nation is a good place for “long-term bets”.

A source from Google, who did not wish to be named, shared that Google has brought in global product and engineering projects, rather than only using Singapore as an international sales office. This further underscores how Singapore can be a great startup hub for talent.

Stripe declared that its Singapore operations will be the Asia-Pacific engineering hub and will include all of the core Stripe functions when it launched in late 2018. Patrick Collison, CEO and Co-founder of Stripe, shared in a recent Tech Forum in San Francisco hosted by Singapore’s Economic Development Board that Singapore is one of three countries that has a net inflow of patents, which is possible due to its open foreign talent policy, who help to build up the nations R&D capabilities.

Also Read: Understand the context of Southeast Asia: BlueChilli wants to buoy healthtech startups

Razer’s co-founder, Min-Liang Tan is Singaporean and made his successes in the Bay Area, is re-committing back to his home nation with a Southeast Asian headquarters also based in One-North, with an estimated gross floor area of 19,300 square metres.

I can continue talking about more companies like Sea (Garena), Go-Jek, Dyson, MSD and Facebook but you get my point.

On the other hand, all I am seeing from the report on Trax’s fundraising, is that Trax will have 110 employees in its China subsidiary and possibly more if it’s European acquisition goes through, but no news about seeing Singapore’s HQ growing.

It is quite evident that Singapore does not appear to have inadequate tech talent, as so many known tech firms have both established their headquarters and grow their engineering operations in Singapore.

Trax can do more and give back to Singapore

It struck a nerve when I read about Trax being a Singapore-based startup that does not have a single Singapore client. For a country that has a GDP of US$323 billion, it is no slouch in terms of a variety of economic activity.

Singapore is well known to be advantageous to be a starting point for startups, where B2B trials with the Singapore entities and government lend weight and credibility. To work with Singapore entities shows also the commitment by startups to engage its local market and provide economic benefits to its products.

Also Read: Knowing the types of people in your online community

Let’s talk also about hiring practices. If you see the company’s website, I am unsure how many Singaporeans are truly being hired. Are Singaporeans that untalented to be part of the team to deliver an outstanding global product?

Ending thoughts

I won’t deny the successes of these founders. But their actions speak of the lack of gratitude to the nation that provided Trax a sound foundation to grow.

I wouldn’t be surprised that once Trax has listed in New York, it will merrily uproot itself and base elsewhere, finding the next place to commercially benefit them. It doesn’t have anything much committed to Singapore. Or maybe Singapore is just a springboard for them to greater heights.

Sorry, if you aren’t here considering economic benefits for my nation and my fellow countrymen, I wouldn’t want to celebrate your success. Neither would I call you friend and support your startup.
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The author is a staunch startup evangelist of the Singapore tech ecosystem. This article is part of the Heartware Singapore series, where the author shares on different topics to spur the Singapore startup ecosystem. All views expressed of his own.

e27 publishes relevant guest contributions from the community. Share your honest opinions and expert knowledge by submitting your content here.

The post Opinion: Should Singaporeans celebrate its newly minted startup unicorn, Trax? appeared first on e27.

A one-day programme, KineticOne will mainly act as a deal sourcing unit for the seed-stage VC firm

Mount Parker Ventures, a seed-stage VC investor based in Hong Kong, has launched a one-day intensive accelerator programme for startups in the logistics and supply chain spaces.

Christened KineticOne, the accelerator will mainly act as a deal sourcing unit for Mount Parker,  which has invested in several startups including Gogovan.

Startups from anywhere in Asia can apply. The accelerator will then evaluate the startups’ ability to solve a worthwhile problem and monetise the solution.

Only five to seven startups will be selected for each cohort.

The early session is an intensive business strategy and pitch workout, where the mentors will evaluate and give feedback about the startups’ strategy as well as iterating on their pitch to investors. In the late session, startups will pitch in front of an audience of investors, industry professionals and other startups.

KIneticOne is still finalising the mentor lineup, but it will mainly comprise VCs and founders of later-stage logistics startups.

Also Read: Understand the context of Southeast Asia: BlueChilli wants to buoy healthtech startups

“This is a no-equity programme, so the business model is very different. We are financing this and running it as part of the deal-sourcing function of our fund,” Jude O’Kelly, General Partner of Mount Parker Ventures, told e27. “We are starting with an intensive one-day accelerator in Hong Kong in July. In late 2019, we will start running these regionally — in Singapore, Jakarta, Ho Chin Minh and Bangkok.”

Elaborating the USP, he said unlike a typical accelerator programme which primarily focuses on the startup pitch (which usually takes about half the time in an accelerator), KineticOne will work with the startups to set their core business model, establish their internal tracking metrics, and help them on customer development. “This will actually be the beginning of our fund’s interaction with the startup as we will be tracking them for potential investment thereafter,” he said.

O’Kelly also shared that the one-day programme will probably be turned into an intensive one-week programme in future.

“We  want to keep it very short; we do not want to compete with the other regional accelerators. Fast growing or later-stage startups sometimes do not consider an accelerator due to the time demands, relocation requirements, or equity give-up (usually 6-8 per cent on valuations of under US$1.5 million ). As such we are running this as a lightweight, regional, no-equity programme,” he added.

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If you do not have the passion and if you cannot put in the effort, then you should NOT be an entrepreneur

Watching the movie The Social network left a deep impression on me, inspiring me to be an entrepreneur as a career choice. The opportunity came during my final year in university, when a project of mine was gaining some traction and I saw the opportunity to commercialize it, and the rest was history.

As a serial entrepreneur who has started 2 companies in different locations (Kenya, UK) and currently working as a Venture Capitalist, I can attest to the conventional narrative of entrepreneurship as a path not for the faint-hearted. However, the point of how tough it is to be an entrepreneur wasn’t communicated succinctly to the wider audience. It certainly didn’t occur to me the challenges that a start-up founder would face when I started my first company 6 years ago.

Entrepreneurship is gradually being accepted as an alternative career path for new graduates as well as mid-career professionals. The narrative of entrepreneurship allows one to change the world, impact others and empower the wider community are some of the ideological pull factors for many.

Along with those ideological factors, the following are some common reasons that aspiring entrepreneurs gave when quizzed on their motivation to be an entrepreneur.

1. I’m able to be my own boss;
2. A quick way to get rich;
3. Autonomy in work;
4. Work-life balance;
5. Passion and more fulfillment at work.

While they are valid reasons, and true to a certain extent, there are more to it than what it seems to be.

Being a first-time founder working on my business plan/pitching to investors for seed-funding, while liaising with corporate partners to tie up partnership deals and had to prepare for my final university exams in a month’s time isn’t the best way to end my final school term. In reality, starting a business takes way more hard work, time and effort than many would have imagined, and the only drive remaining to pull you through the toughest time would be the passion you possess for your idea.

Also read: Turning your passion into a startup? Here are 9 tips based on my personal experience

The vision to see your idea being executed and bring value to your users, impacting their lives one way or another is an extremely rewarding experience.  That extreme belief of an entrepreneur in his/her idea is critical to the success of a company, as innovative business ideas challenge conventional wisdom, entrepreneurs will be the one converting doubters to believers, turning rejections to acceptance and skepticism to faithful followers.

Founders of early-stage companies are synonymous to a juggling act, wearing multiple hats at the same time. Speaking to customers for feedback, product development to implement the insights from feedbacks, fundraising, hiring, etc. There is essentially no work-life balance as a start-up founder with wide-ranging issues from customer complaints, product development, investors’ due diligence requests, forming partnership deals, etc, would all require founders attention and are likely to consume 24/7/365 of their time.

A VC whom I spoke to recently gave the comment that he would drop by the office on a Saturday afternoon, and companies that are around are the ones more likely to succeed. Although this comment comes off rather simplistic it brings home the point that you’ll probably work longer hours as a founder than you were as an employee.

There’s this mantra going around Silicon Valley which encourages founders to always be raising funds. After the closing each round of fundraising, founders should be laying the groundwork (networking) for the next round of funding. As a company raises funds, investors would make up a company’s board of directors, and founders are answerable to them.

Directors play a unique role in the company where they act as advisors to the founders, providing them with the necessary experience and network to grow their company. However, investors bring onboard their own set of experiences, playbook, and perspective towards your business. This is a double-edged sword, as it may add value to founders, but at the same time could be distracting to them.

Innovative business models are forward-looking, with investors tapping on their past experiences and applying the same playbook to these business models may not be the best advice to give founders. Founders must make the right judgment on what advice to take on board and to handle the board meetings professionally can be a challenging task (especially when you have a room full of big egos).

Also discuss: Would you take US$250K in smart funding vs US$5M in dumb funding?

Prior to starting a company, aspiring entrepreneurs must be clear of his/her underlying motivation, and to be aware if there is a genuine problem that they seek to solve. The passion they have for the business idea is crucial and possessing the relentless drive to solve that particular problem. Starting a company may not be the easiest way to get rich, despite the success stories that were widely written the majority of startups fail. If you’re in it for the money and fame, it is very likely that your company will fail, as the late nights and personal sacrifices that entrepreneurs have to put in to make the company work are far more than what monetary incentives can compensate for at its initial stage.

Genuine passion will shine through during challenging times and it is this attribute that enables entrepreneurs to navigate through those challenges. Monetary incentive, job fulfillment, autonomy at work all be achieved through easier means. For instance, an early employee of Twitter would have more autonomy at work with huge responsibilities and monetary incentive than the majority of the entrepreneurs.

Being an entrepreneur is not a trend, but a calling to solve a particular problem. It isn’t any cooler than being a software developer, a salesperson or an investment banker — this is the narrative that the media has been playing about entrepreneur taps on the audience’s ‘feel good’ emotion which they seek in every story.

If you’re still reading this article, after all has been written, and you have that burning passion to solve that ONE problem, you SHOULD be an entrepreneur.

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Also, Bukalapak joins forces with MoEngage for cross-channel customer engagement

Malaysian HRtech company Jibble raises US$2.5M, now valued at US$33M [Press Release]

Jibble, Malaysia-based HR software provider, announced that it has raised US$2.5 million funding, putting its valuation at US$33 million. The company said that it will use the funding to focus on growing the product team and expanding its operations in the Philippines.

Before Jibble comes into fruition, it was started with PayrollPanda three years ago, a payroll software specifically made for Malaysian SMEs. The idea to have the time-tracking app came one year later as a standalone product called Jibble.

Both PayrollPanda and Jibble operate under Jibble Group now.

“We’re now working on 2.0 versions of Jibble and PayrollPanda on a consolidated platform, which will take things to a new level,” said Toine Vaessen, Jibble’s co-founder and VP of Revenue.

EMQ and Shanghai Commercial Bank partner to facilitate Asia’s cross-border money transfers [Press Release]

EMQ, a cross-border settlement network in Asia and Shanghai Commercial Bank (“SCB”), a local Chinese bank in Hong Kong, announced a partnership on cross-border money transfer service across Asia. This collaboration seeks to enable SCB’s payment platform to integrate with EMQ’s network infrastructure for compliant and cost-effective cross-border solutions.

“The payments ecosystem across Asia is undergoing significant transformation with the rise of local and cross-border cashless payments underpinned by a tech-savvy population. With a challenging fragmented market across Asia, businesses and individuals will require a global money movement network, especially in making cross-border money transfers streamlined, low-cost, secure, and real-time,” said Max Liu, co-founder, and CEO of EMQ.

Also Read: Opinion: Should Singaporeans celebrate its newly minted startup unicorn, Trax?

Leveraged on EMQ’s cross-border settlement network, Shacom Pay users can also make money transfers, initially to Indonesia and the Philippines, on a faster and more convenient platform.

Bukalapak joins forces with MoEngage for cross-channel customer engagement [Press Release]

Indonesian unicorn e-commerce Bukalapak has chosen customer engagement platfom MoEngage to drive cross-channel user engagement for the company’s digital and mobile channels.

With Bukalapak saying that it currently operates with more than 50 million users and processing half a million transactions a day in its e-commerce platform, the company needs to tackle the low push delivery rates and engagement issue.

Commenting on the partnership, Tushar Bhatia, AVP Growth, Bukalapak said, “Our priority at Bukalapak is in reaching our customers at the right time with the right message. MoEngage’s proprietary Push Amplification technology has helped us improve both the speed of delivery of push notifications as well as the delivery rates.

MHub partners with proptech Juwai.com to direct Chinese to buying Malaysian properties [Press Release]

MHub, Malaysia’s digital real estate marketplace, announced a partnership with Juwai.com, China’s international property website, in a bid to attract Chinese buyers looking to purchase homes in Malaysia.

With Chinese investment in Malaysia’s residential real estate expected to double by 2025, the agreement will give local property sellers access to Juwai.com’s more than 3.1 million monthly users.

According to Juwai.com, buyers from mainland China purchased RM9.5 billion worth of Malaysian residential and commercial properties last year. The agreement between MHub and Juwai.com will make it much easier for them to shop for houses in Malaysia.

Also Read: (Exclusive) Hong Kong VC Mount Parker launches accelerator programme for logistics startups

“The alliance of MHub and Juwai.com aims to expand the addressable market for property sellers in Malaysia. Our proptech platform brings the ecosystem of developers, agents, bankers, lawyers, and buyers under one roof,” said Quek Wee Siong, Co-founder and Chief Executive Officer of MHub.
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The post Today’s top tech news, May 29: Malaysian HRtech company Jibble raises US$2.5M appeared first on e27.

How about trying a “Pizza Day” every month for starters?

If you run a business or work in a management role, you have probably heard of employee engagement and its role in a company’s long-term success. But what is it exactly, and why is it so important?

To answer that question, we must first understand the distinction between employee engagement and job satisfaction.

Despite popular belief, the two aren’t the same thing at all. It’s entirely possible to be satisfied with your employment situation while not being engaged. If an employee is engaged however, odds are they are more than happy with their job.

Key difference? Productivity and performance.

Why engagement matters

There isn’t one generally agreed upon definition for employee engagement, but the one that works best in our mind is defined as “the extent of people being personally invested in the success of a business”.

That definition encapsulates the essential components of engagement while highlighting its primary benefits – personal investment and improved performance as a result.

Engaged employees identify with their company’s values and mission on a personal level, which drives their motivation and the desire to see it succeed.

Engagement directly affects employees’ performance, and employees’ performance directly affects your bottom line. Even if we look at it from just a financial perspective, the tremendous effect engagement can have on the success of your company is impossible to ignore.

According to the 2013 State of the American Workplace report by the Gallup research firm, poor employee engagement costs US companies more than US$550 billion in lost productivity each year.

Further research indicates that companies with higher employee engagement outperform their competition in several key categories on a consistent basis. So if you want your company to be in the former category, consider taking steps to develop your own employee engagement strategy.

Strategic elements

Employee engagement is an intricate matter that requires many different elements in order to work well. From good communication to a healthy work environment and opportunities for growth, among many others. All of them are absolutely vital if you want your engagement strategy to succeed.

1. Establish core values

Why does your company exist? That belief or a cause that motivates you and pushes you to move forward. That is what your mission statement should represent – a clear and concise articulation of your company’s vision.

The core values of your company should be an extension of that vision. They serve as the basic principles that help define your company’s purpose and the practices that are used to achieve it.

Also Read: Malaysia Tech Week 2019 brings together the best of the country’s tech ecosystem

Core values form the foundation of your company’s culture, and as such should be reflected in all aspects of your organisation: visual esthetic, dress code, communications, workspace, down to your hiring process.

An authentic and consistent company culture that constantly reinforces its core values inspires employees with a sense of purpose and creates a strong emotional bond between them and the work they do at the company.

2. Improve communication

The sheer number of systemic problems that can usually be resolved with better communication speaks volumes to its importance.

Good communication with proper and constructive feedback helps everyone feel included and appreciated, while also helping establish trust between management and employees.

For best results, your company communications should be frequent, consistent and in line with your established core values.

Regular daily or weekly team meetings for smaller companies or quarterly all-hands meetings for larger organisations are all great ways to provide updates on the state of the business and make sure that everyone is on the same page.

Holding regular CEO open door hours where anyone can drop in and ask senior management questions or suggest changes is also a fantastic way to collect feedback while promoting an atmosphere of transparency and accessibility in the company.

3. Create ideal workspace

Since your mission and core values are at the heart of the company it stands to reason that they should be reflected in the workspace as well.

The ideal space is one that is fun and easy to navigate. It should inspire collaboration and the feeling of community. In short, it’s a place where employees will want to spend their time.

Think about what matters most to your business and build your office space around that. Do you put teamwork above everything else? Maybe creativity? Or innovation? Use the answer as your starting point to create a workspace that is unique to your business.

Show your employees that you care about them by providing free snacks and beverages in the break room. Maybe add other cool perks like foosball or a video game corner. Small things like that can go a long way in creating a space that people will simply enjoy being in, keeping them more engaged.

4. Implement health initiatives

Since employee health and well-being directly influence their performance, including them in your engagement strategy is just as important.

Providing health benefits to employees is no longer just a nice perk. It also makes a lot of financial sense. Investing in health programs allows companies to save money in the long term by reducing costs related to absenteeism and lost productivity caused by illness.

In addition to that, health programs with group activities or competitions are a great way for employees to bond and work as a team.

The best part about this is that you don’t really have to go all-out to implement a successful health program.

You can start by simply encouraging your employees to have more health-conscious choices like walking or biking to work. Set up regular fitness classes with a hired instructor, or offer to subsidise gym memberships. If you’re willing to go a step further, you could even set up your own gym on site!

As an extra incentive, consider offering free healthy meals and beverages for employees who choose to take part in the program.

There’s really no wrong way of doing this, as long as you keep it voluntary and allow employees to choose their own level of participation.

5. Promote appreciation culture

Without a doubt, money plays an important role in how an employee feels about their job. However, great salary or regular bonuses are hardly the deciding factors when it comes to our motivation and productivity. The emotional element is what by far matters the most.

Our desire to be appreciated, to feel like our contributions are being recognised and to belong to a larger whole are perfectly human. For your employees being recognised helps them feel like a valued member of a team, creating that emotional connection that keeps them engaged.

To do this successfully, you’ll need to implement recognition activities that contribute to a larger culture of appreciation in your company. It can be weekly recognition activities where individual team members are commended for great ideas or creative solutions to specific problems, or quarterly/yearly company-wide awards for outstanding performance.

You can take it a step further and introduce profit sharing programs or equity options for your employees, further promoting their investment in the company’s future.

Over time, recognition should become an integral part of your internal culture and all daily interactions, where everyone can feel like their contributions to the success of the business actually matter.

6. Encourage work friendships

It’s fair to say that expecting everyone to be friends at work is a little unrealistic. However, research has shown that companies where friendships among colleagues are common benefit from better employee engagement and are more successful overall.

Not only does promoting work friendships boost employee satisfaction, it also helps reinforce the sense of community and loyalty that further contribute to their engagement.

While you can’t force people to become friends, it is in your best interests to create an environment where friendships and personal connections in the workplace are encouraged.

You could start by setting up a game room in the office, where employees could unwind and connect over videogames, board games or foosball.

Another great way to cultivate social interaction in the company is by organising regular off sites or retreats where coworkers can participate in fun bonding activities together or simply work outside of the usual office setting.

Even something as simple as a pizza day once a month is a great way to inject a little fun into your company’s day-to-day proceedings and allow employees to take a break from work to socialise and connect.

Just make sure not to push it onto your employees. Remember that you’re not trying to make friendships mandatory but to create a context where friendships can grow organically.

7. Facilitate personal growth

Great talent is your company’s most valuable resource, so not investing in their growth and development is something you simply cannot afford. Having a personal growth program for your staff should be one of the key elements of your engagement strategy.

To stay engaged, employees need to feel that they are constantly growing, and it’s your job to provide them with the necessary tools. Otherwise, you risk having high turnover where stagnating and bored employees will simply leave to pursue other opportunities.

There are multiple ways you could provide your staff with different avenues for development. One of the most accessible ones is holding regular company seminars hosted by your senior staff and field experts where they could share their knowledge with the rest of the team and answer their questions.

If you’re willing to invest a bit more, consider subsidizing tuition programs or online courses for your employees to help them gain new knowledge and pick up skills adjacent to or outside of their field.

Also Read: Malaysia Tech Week 2019 brings together the best of the country’s tech ecosystem

Another great way to promote growth in your employees is to allow them to work on their passion projects. Something they’re personally invested in that falls outside of their regular job scope. They’ll appreciate the freedom to work on something they really care about, and your business will only benefit from their increased motivation.

Make it work

It’s a fact – engaged workers increase performance, drive innovation and help companies grow. So if you care about the success of your business, chances are you already utilise some of the elements of employee engagement that we have discussed here.

Now, it’s time to take it to the next level and turn it into a comprehensive engagement strategy that will help make your company the dream job for your current and future employees.

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