In this episode we are excited to welcome Jivko Bojinov, Co-Founder of Shipbob, a tech-enabled 3PL (third-party logistics provider) that offers simple, fast and affordable fulfilment for thousands of brands across three continents. Prior, Bojinov worked in China at YESSAT, an education consulting and training company and founder of Ivy League Travels.
In our conversation, Bojinov talks about why international expansion is both easier and also more difficult than you think it is, what characteristics to look for when building out a team in international markets, knowing what can and cannot change when figuring out what to localise and navigating the grey area in between, and the benefits of getting career experience abroad.
This episode is sponsored by our partner, ZEDRA. Learn more about how the ZEDRA team can support you in expanding to new markets here.
Also Read: Patreon Chief People Officer on the importance of fostering curiosity in global expansion journey
Find our entire podcast episode library here and learn more about our forthcoming book on global business growth here.
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The article was first published by Global Class.
Image Credit: Global Class
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