Pi-xcels, a Singapore-based startup specialising in digital receipt issuance, has secured US$1.7 million in a seed funding round led by Wavemaker Partners.
Hustle Fund, Amand Ventures, and Black Kite Capital, other strategic angel investors also participated.
The startup will use the fresh funds to fuel its global business development efforts, with a specific focus on strengthening its presence in Europe and advancing projects in Japan and Southeast Asia.
Additionally, Pi-xcels has received the Tokyo Metropolitan Government Green Finance Subsidy Grant and has been accepted into the Visa Accelerator program.
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Founded in 2019, Pi-xcels offers digital receipts as an eco-friendly alternative for various establishments using Near Field Communication (NFC) technology. This system allows offline retailers to issue interactive e-receipts with a single tap of a shopper’s smartphone.
The interactive receipt acts as an omnichannel marketing tool, enhancing shopper experiences. Pi-xcels also provides real-time transaction insights, offering retailers data-driven feedback.
Pi-xcels has partnered with global brand names like payment terminal company Ingenico.
“We are focused on advancing our research and development capabilities and strengthening our engineering team with the newly raised capital. This will enable us to be consistent in our delivery of innovative solutions to customers and partners in key markets like Japan, Spain, Indonesia, and beyond,” said Founder and CEO Daniel Lim.
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