OrderEZ co-founders Andrew Creswick (L) and Jeffrey Meese
Singapore-based OrderEZ, which provides a business management platform for F&B suppliers and venues, announced today it has raised over US$374,731 (S$500,000) in a seed funding round from undisclosed investors.
The fresh funds will be used to consolidate its operations locally as well as expand its solution to Australia and New Zealand.
“With our recent funding, our immediate goal is to expand our presence in Singapore and grow into Australia, helping more suppliers and venues minimise human error, grow their revenue, and use data to add value to whoever, wherever they are in the supply chain,” said co-founder Jeffrey Meese.
Founded in 2019, OrderEZ enables suppliers and outlets to centralise critical business processes related to their F&B business.
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Its key services include tracking of sales, deal pipelines and ROI, along with bookkeeping, inventory management, automated order tracking and a driver app to capture delivery data.
The company runs on a cloud-based system to keep track of sourcing, food procurement, costs, inventory and operational tasks.
OrderEZ has different pricing for both suppliers and outlets.
Suppliers can avail the lite service for US$150 while the premium service stands at US$224. While outlets can use the service for free , they need to pay US$74 for the premium version, according to the company’s website.
It claims to have onboarded over 500 F&B suppliers and venues in Singapore alone and aims to grow its user base 10x by year-end.
“As the adoption of digital-only solutions grows, there is a strong case to be made for holistic solutions in the F&B sector. Our platform is robust enough to be a standalone solution and yet flexible enough to complement existing ERP systems, allowing users of all sizes access to tools that are catered specifically to their industry,” said co-founder Andrew Creswick.
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