Ordinary Folk Founder SeanLow
Singapore-based telehealth startup Ordinary Folk today announced a pre-Series A funding of US$5 million led by Monk’s Hill Ventures.
The healthtech firm will use the capital to accelerate talent-hiring to build a differentiated customer experience in healthcare using tech, expand to new markets, including Hong Kong, and scale in Singapore.
Ordinary Folk plans to hire top engineering talents in Vietnam, product, growth and design across the Singapore and Hong Kong markets.
Established in 2020, Ordinary Folk integrates its two consumer platforms — Noah and Zoey — distributed compliant medical network, electronic medical record (EMR), digital prescriptions, cloud pharmacy, and last-mile fulfilment.
Noah is a men’s telehealth platform that integrates different care areas, including sexual health, mental wellness, hair care, and weight management, creating the right tools for a better, more seamless patient experience. On the other hand, Zoey allows women to access sexual wellness, fertility, mental health, and wellbeing medical solutions in a judgment-free space.
Also Read: Why Singapore is ASEAN’s sandbox for innovation in healthtech
Ordinary Folk will use a portion of the funds raised from this round to expand its B2B partnerships with companies to provide ‘Noah’ and ‘Zoey’ services to its employees.
The healthtech startup claims its revenue grew by over 130 per cent and attracted over a million unique visitors.
“Millions of people across Asia find it difficult to access proper treatment and care for health conditions with huge taboos attached. Our mission is to use technology to simplify the patient experience. Sixty per cent of total health expenditure in Southeast Asia is out-of-pocket, making treatments for many prevalent health conditions costly,” said Sean Low, Founder of Ordinary Folk.
“We realised the need for a frictionless experience, from discovery to delivery. This is why it was essential for our digital health platforms to create access to doctors and medical solutions for sexual health, hair care, fertility, mental health and overall wellbeing together,” added Low.
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