Coolmate, a direct-to-consumer (D2C) men’s apparel brand in Vietnam, has completed its Series B funding round, led by Vertex Ventures Southeast Asia & India.
The investment will accelerate the startup’s international expansion, product innovation and omnichannel retail presence across Southeast Asia.
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Founded in 2019, Coolmate specialises in “high-quality and affordable” apparel. It provides a diversified product range, including activewear, casualwear, and underwear, in partnership with top export-driven factories.
Coolmate innovates with eco-friendly materials like organic cotton, recycled fibres, and the latest eco-friendly production processes, such as clean dye technology. This resonates with Vietnam’s youth, many of whom are eco-conscious consumers.
Pham Chi Nhu, CEO and Co-Founder of Coolmate, said: “From day one, we’ve been driven by a mission to build a responsible business that positively impacts not only its customers but also its employees and society. At Coolmate, we are highly committed to reducing our environmental footprint whilst providing durable, stylish and comfortable clothing for modern consumers. These have always been our core values from the beginning.”
Vietnam’s domestic apparel industry is valued at US$6.4 billion, fuelled by favourable macroeconomic conditions and shifts in consumer behaviour. The fast-growing middle-class consumer segment strongly prefers quality and customer service. They are ESG-conscious and looking for affordability.
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Vertex Ventures Southeast Asia & India is a leading early-stage venture capital firm that partners with high-growth startups across Southeast Asia and India. With a strong network and strategic expertise, it has invested in successful companies like Grab, Nium, FirstCry, and PatSnap.
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