Skills gap continues to become a problem in various markets, but an AI solution might be the answer that they are looking for. This is the exact premise of what Primeskills, an Indonesia-based startup, offers to its users.

“Our vision is to solve a well-known problem called the skills gap between industry and graduates. This gap is caused by the fact that graduates are not learning the practical soft skills that are necessary for today’s workforce. We use AI and immersive tech to help people learn these skills in a fun and engaging way. Gamification can be used to make learning more enjoyable and to motivate people to keep learning,” explains CEO William Irawan in an email to e27.

“Immersive tech can provide a more realistic and engaging learning experience than traditional methods. This can help people to learn more effectively and to retain the information that they learn. AI can be used to personalise the learning experience and to provide feedback to learners. This can help people to learn at their own pace and to get the most out of the learning experience.”

Primeskills offers three main solutions to tackle the problem of the skills gap: Immersive Module Library (Offered through licensing business models), LMS + VR Analytics (Offered through subscription), and Custom Module Creation (Offered through services and licensing).

These solutions work by placing people in a focused VR environment and analysing their interaction with AI-powered characters. It then analyses the user interaction data to provide personalised feedback and analysis that helps them upskill 4x faster than other alternatives, says the CEO.

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“Our users are currently enterprise employees and university students who are looking to improve their soft skills in order to land their dream jobs or climb the corporate ladder. We often acquire new users through word-of-mouth from our clients and portfolios being showcased, social media, and B2B events. We are always looking for new ways to reach our target audience and help them achieve their goals,” Irawan elaborates.

Primeskills says that it has implemented its solutions to over 10,000 people, distributed over 300 headsets to various sectors in Indonesia (including enterprises, government, and universities), and achieved over 90 per cent high satisfaction ratings from customers.

Behind the solutions

Primeskills was co-founded by Irawan, CTO Feraldo (who is a software engineer with a passion for AI and advanced technology that has a special focus on VR/AR development), commissioner Kiwi Aliwarga (a business advisor who is passionate about technopreneurship in Indonesia), and COO Windy Widjaya (who has a background in branding and analytics).

As one of the companies that participated in the EduSpaze accelerator programme, Primeskills sees the value in participating in the programme that has introduced them to mentors, trainers, and experts.

“Primeskills is committed to providing immersive and accessible soft skills solutions through various platforms. We are planning to integrate AI to help people identify their skills and personalise their learning experience,” Irawan closes.

“Generative AI technology also helps us produce modules faster and deliver solutions to our partners. We are always looking for ways to improve our business model and route-to-market strategy.”

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Image Credit: Primeskills

The article was first published on September 7, 2023.

The post Closing the skills gap: How Primeskills utilises AI to bridge the divide appeared first on e27.