iMyanmarMarket, a new consumer-to-consumer (C2C) marketplace, has launched in Myanmar. The platform is the brainchild of the team behind iMyanmarHouse, a leading property portal, and CarsDB, a car portal it acquired in 2023.
iMyanmarMarket’s emergence comes after the late 2022 exit of OneKyat, a C2C e-commerce platform previously owned by Carousell.
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According to Nay Min Thu, Group CEO of iMyanmarHouse and CarsDB, this exit left a significant gap in the market for a reliable and trusted C2C platform. The new marketplace has seen thousands of users and listings within just two months of its soft launch, he said.
Building on this initial success, iMyanmarMarket is now looking to expand into the business-to-consumer (B2C) sector. The company plans to partner with major mobile phone, electronics and consumer brands to reach Myanmar’s growing online market.
This expansion will include the sale of brand-new handsets, supported by a Buy Now, Pay Later (BNPL) service. This innovative approach aims to make high-quality products more accessible to a broader customer base.
To facilitate this, iMyanmarMarket has strategically partnered with AYA Bank, one of the country’s largest banks, to integrate AYA Pay into its mobile apps. This partnership will enable mobile payment services and implement the BNPL service, which is expected to enhance the overall shopping experience.
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iMyanmarMarket is leveraging its expertise from iMyanmarHouse and CarsDB to reshape how Myanmar shops, sells and connects online. “We are thrilled by the rapid adoption of iMyanmarMarket and the overwhelming positive feedback from our users,” added Nay Min Thu. “As we expand into B2C e-commerce, we remain committed to innovation and customer satisfaction, ensuring our platform meets the evolving needs of Myanmar’s consumers.”
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