Gen Zers not only know what they want; they are more likely to seek out opportunities to get it.

Innovative companies are recognising this impact and developing tactics to address Gen Zs, which is why as a business owner, it is time to shift your mindset to embrace this new generation of workers.

According to a 2022 study conducted by Deloitte, “By 2025, Gen Z will make up 27 per cent of the workforce in OECD countries and one-third of the Earth’s population.” If this statistic doesn’t inform you how important it is to understand and cater to this new generation, I don’t know what will.

Well-being is of utmost priority for Gen Zs. They want plenty of opportunities to develop, and that is how they choose their workplace. According to Forbes,

32 per cent of Gen Z’s choose their workplace based on a good work/life balance
29 per cent based on learning and development opportunities
Lastly, 24 per cent based on a good salary

Most Gen Z’s are not looking at jobs that can offer them the best salary. That is not top of their mind. Instead, well-being is.

They are individuals that are highly aware of social and environmental issues and do not shy away from taking action to live the life that they desire. They are individuals that are aspirational but are not willing to give up their work-life balance to enter the rat race.

Is your workplace ready for this group of young professionals? If not, here are 10 ways to build initiatives at your workplace to support the future of work.

Also Read: NaaS is here to create resilient networks, are you game?

10 ways to start supporting Gen Zs at work and set up young talent for success

Foster a positive environment so that they have a purpose-driven employee experience.
Provide them with a safe space to learn. Always work towards formulating a good work/life balance, allowing them to learn and develop. This can be done through online learning, in-house training, or mentorship.
Facilitate better communication with them. This is crucial, especially if your team is working remotely. The usage of project management tools like Monday.com, Trello, Asana and screen recording apps like Loom helps to build effective communication across teams too.
Give them the flexibility to work remotely because benefits like that will enable them to become more productive and out-put driven.
Set up incentives. Schedule (and pay for!) team lunches or coffee breaks periodically to show them your appreciation.
Create challenges and embrace gamification, which can also be done remotely through features on communication channels like Slack and Gather.
Organise monthly team bonding events – social events and outings, to adapt to a new remote work lifestyle. Even if you are physically apart, you can also organise virtual team-building initiatives. Some examples include Virtual Escape Rooms and Virtual Amazing Race.
Foster job satisfaction, look into their personal development and offer training. Companies like General Assembly offers corporate training packages to serve this purpose.
Be open and strategic toward sharing future company plans. Gen Zs want to know how a company is performing regularly, and they want to play a part in how they can contribute to the company’s north star metric, so it is important to keep them in the loop at all times.
Ask them for insights and feedback on how to improve your business processes. You can do so using tools like Free Suggestion Box, Incognea, Peachymondays and Tinypulse. When you are entrenched in projects, your team will often develop insights you may not see as a business owner.

Start building or refining these initiatives because being able to constantly innovate and adapt will give your company a tremendous competitive advantage down the road!

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