Posted on

LiquidX acquires Anime Metaverse to invest in anime IP, grow brand

LiquidX, a Web3 venture capital studio for the metaverse, today announced that it had acquired a 70 per cent stake for an undisclosed sum in Anime Metaverse, a publishing and licensing company focused on building anime, manga, and dorama in Web3.

In an email interview with e27, Kendrick Wong, Co-Founder and Chairman of LiquidX, stated that Anime Metaverse was acquired due to the company’s focus on intellectual property and infrastructure.

Through Anime Metaverse, LiquidX plans to invest heavily in acquiring existing anime IP and grow the brand.

“LiquidX believes retail Web3 adoption will be achieved by creating nostalgic and innovative experiences for our community. We will accomplish this by creating an original Intellectual Property (IP) project and licensing existing IP contents,” he said.

Anime Metaverse acts as a conduit for anime, manga, and dorama into Web3, providing a platform for entry and exploration of an ever-growing industry through its proprietary anime marketplace.

Budding industries initially develop IP that reflects their unique subculture. When retail enters a new enterprise, they seek familiarity with the intellectual property they have grown up with. Anime Metaverse is bridging that gap by producing an original anime subculture while investing, licensing, and acquiring existing IPs.

“We believe this will allow the anime industry to enter Web3 in an established, structured, and proven framework while enabling anime fans to grow alongside their favourite anime, manga, or dorama,” Wong said.

Also Read: How Web3 will revolutionise borderless banking in Southeast Asia

Describing itself as the world’s first NFT projects aggregator, LiquidX functions as an active investor, acquirer, and operator, helping family offices and private equity funds diversify into Web3.

LiquidX specialises in creating long-term value for NFT holders by building unique gaming and community experiences.

It focused on three areas regarding its activities in the Web3 sector: Intellectual Property, infrastructure, and gaming.

Wong said it “likes to say it removes the admin work from our portfolio companies to let them focus on what they do best: growing their brand.”

“Our expertise in growing startups helps the phenomenal team behind Anime Metaverse immensely. The Anime Metaverse team has the autonomy of a founder but the resources of an enterprise. Specifically, Anime Metaverse will be able to tap into the in-house resources of LiquidX, a growing team of over sixty developers, tokenomics leaders, finance practitioners, and artists,” he continued.

He further explained that globally, according to a Venture Beat report, NFT sales reached US$17.6 billion last year, 200 times higher than the US$82 million they generated in 2020. One-third of this figure came from NFT game sales alone, which clocked US$5.71 billion in 2021.

“Given the nascent industry, we strongly focus on the fundamentals when we make acquisitions and ask what the next 100 million users will require as they enter Web3,” Wong closed.

Fundraising or preparing your startup for fundraising? Build your investor network, search from 400+ SEA investors on e27, and get connected or get insights regarding fundraising. Try e27 Pro for free today.

The post LiquidX acquires Anime Metaverse to invest in anime IP, grow brand appeared first on e27.