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Omnistream closes US$7M Series A led by SIG’s VC arm for global expansion

Omnistream Founder and CEO Wendy Chen

Omnistream, a fast-growing data-empowered solutions company for the retail industry, has raised US$7 million in Series A funding.

SIG Venture Capital led the round, with participation from Delivery Hero Ventures, Spiral Ventures and Wavemaker Partners.

The new funding will allow Singapore-based Omnistream to scale the business globally and add more than 50 new roles to the team by the end of 2022.

Founded in 2018, Omnistream helps retailers optimise their physical footprint by generating store-level planograms that optimise assortments for hyperlocal demand resulting in material uplifts in sales.

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The SaaS firm provides solutions for large retailers across Asia, Australia, Europe and North America, deploying in 8,500+ retail locations. Its retail customers include supermarkets, convenience stores, pharmacies, and online grocery operators.

Wendy Chen, Founder and CEO of Omnistream, commented: “As shoppers become more discerning, Omnistream empowers retailers to provide a superior customer experience that includes a more tailored product assortment, fewer stock-outs, and less waste across the retail supply chain.”

Brendon Blacker, Managing Partner of Delivery Hero Ventures, said: “Delivery Hero operates one of the world’s largest networks of dark stores for grocery delivery. We immediately saw the potential for Delivery Hero to work with Omnistream to drive incremental sales and operational efficiencies for our online grocery business. The company’s mission-driven focus also resonated with our core value to create a more sustainable food and grocery industry.”

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