Atma, a community-powered social job platform in Indonesia, has announced US$5 million in an oversubscribed pre-seed round of funding led by AC Ventures with participation from Global Founders Capital.
The founders and executives of GoTo Group, Advance Intelligence Group, Ula, Lummo, Kopi Kenangan, Sampoerna Strategic, MMS Group and Xiaomi also joined.
The startup plans to use the money to enhance its product, execute a go-to-market strategy, and expand the team.
Atma was founded in 2022 by Edy Tan (ex-Chief of Driver at Gojek), Chris Gunawan (Co-Founder of RestoDepot and Product Executive at Vara), Susan Suhargo (ex-Strategic Initiatives at Tencent and Regional Marketing at Gojek), Tim Young (ex-investor at Atlas Asset Management and Fixed Income Trader at HSBC; and Monica Oudang (Chairperson of YABB – GoTo Foundation).
Also Read: Why cross-skilling is critical for jobs of the future (Part 2)
The venture focuses on solving pain points within the lower and middle-income job segment and intends to build an end-to-end ecosystem that includes a job marketplace, an upskilling institute and a community-based support system.
According to Atma, the current job marketplace in Indonesia has pervasive inefficiency. Companies experience several weeks of lead time from the moment they post an open position until it receives any qualified candidates. Poor recruitment processes from generating leads, screening CVs, and conducting interviews result in candidates having extremely negative experiences or no responses.
The same job search and candidate search experiences have not benefited from effective innovation. Atma sees a massive opportunity for product solutions at scale to redefine the existing job search and candidate search experiences.
“Job seekers in the lower and middle-income segment describe their job search experience as emotionally traumatising, while companies often describe their candidate search experience as a random walk. In Atma, we are building a product to redefine these experiences by overhauling existing dated systems with a first-principle approach. Simplicity, interactivity, sociability, personalisation, and gamification will be the core elements of our product,” said Atma CEO Edy Tan.
“Over 100 million active workers in the lower to intermediate level income bracket face significant inefficiencies in searching for the right job that matches their skillsets and preferences. Atma is going to help workers find the right jobs more easily and provide them with career advancement opportunities by taking additional certifications or training. They also help employers screen for applicants with more relevant qualifications. Atma will redefine the job-seeking experience and help candidates increase their potential,” said Michael Soerijadji, Founder and Managing Partner of AC Ventures.
—
Ready to meet new startups to invest in? We have more than hundreds of startups ready to connect with potential investors on our platform. Create or claim your Investor profile today and turn on e27 Connect to receive requests and fundraising information from them.
The post Indonesia’s community-powered social job platform Atma nets US$5M pre-seed funding appeared first on e27.