Shout it from the rooftops: how visibility helps True Digital Park gear for success

In today’s fast-paced environment, a “do-it-alone” approach is not exactly the best strategy for growth. Companies that initially grew organically need to look for new ways to drive collaborative innovation that delivers on what their customers need today – and in the future.

This is especially true when your mission is to be an interconnected ecosystem for startups and tech entrepreneurs in Southeast Asia. Located in the hustle and bustle of Bangkok, True Digital Park (TDPK) is Southeast Asia’s largest startup campus, a digital innovation hub with leading tech giants, startups, government agencies, incubators, VCs, support services, and much more.

Not too long ago, TDPK unveiled the ‘Work Space’, with the tagline “One Roof, All Possibilities,” and with the overarching vision of becoming the next global innovation hub at the heart of Southeast Asia. 

Despite the challenges due to COVID-19, TDPK has certainly found all possibilities under one roof. In this year alone, the campus managed to welcome over 200,000 visitors. That’s more than double the amount of visitors they received in 2019. Currently, TDPK houses 110 companies and over 4,200 tenant employees. Dr. Tarit Nimmanwudipong, General Manager of True Digital Park, believes that this year’s success is in part accredited to all the partnerships that have made TDPK visible on a regional scale.

Also read: One roof, all possibilities at the heart of Bangkok

Visibility through the e27 ecosystem platform 

In a recent interview with e27, Dr. Nimmanwudipong mentioned that “True Digital Park couldn’t have made it without partners. Not just startups, VCs, government, or tech giants. We also need media partners.”

“And e27 has helped us shout out that Southeast Asia now has True Digital Park as the largest tech and startup hub.” he adds. 

Throughout 2018 and 2020, TDPK has leveraged e27’s coverage to build its brand awareness campaigns to elevate TDPK as the next global innovation hub. Dr. Nimmanwudipong further added that the campaign with e27 made it possible for “several organisations looking for partnerships and individuals looking to join our events or networks [to reach] out to us because they heard about us from international media, e27 included. These individual contacts that came from all over the world are a big part of what will strengthen our interconnected ecosystem.” 

TDPK has also been a sponsor for e27’s Echelon Asia Summit. This valuable partnership opened the opportunity for them to meet startup founders, key executives, and decision-makers from corporates, investors, and representatives from different government sectors across the region.

Building an interconnected ecosystem in a time of crisis and the future 

We find ourselves in extraordinary times. But despite upheaval from the global COVID-19 pandemic, TDPK’s mission to remain an interconnected ecosystem for startups and tech entrepreneurs in Southeast Asia remains unchanged. 

For starters, the pandemic has triggered a migration of all campus activities to online platforms. This has prompted TDPK to not only create virtual meeting activities, but also find a way to build business collaboration virtually. 

Dr. Nimmanwudipong pointed out that “The show must really go on because everyone needs to be ready from the day the sky is clear post-Covid. Building an interconnected community wherein each business knows they are not alone with the potential to build stronger businesses with partners locally and internationally is very critical.” 

To be Thailand’s largest startup destination, “TDPK must look beyond the sheer size of the campus and create a larger mass of new talents and businesses in Thailand and the region.” Dr. Nimmanwudipong adds.

Also read: True Digital Park’s “Togetherness of Possibilities” drives digital transformation in Thailand

One Region, All Possibilities

“Two heads are better than one.”

The famous saying tells us that there is no better approach to solving challenges than collaboration. Whether creating internal partnerships between colleagues or departments, to larger partnerships between businesses, harnessing the strengths and abilities of others from different corners of your ecosystem is one of the most strategic ways for businesses to scale innovation and solve complex challenges. 

The importance of building an interconnected ecosystem for startups and tech entrepreneurs in Southeast Asia goes beyond a physical space. As businesses are equipped with access to real-time information, the outcome is improved efficiency and better business decisions. 

TDPK’s collaboration with e27 proves that priorities are shifting to transform internal systems and external communications into a digital ecosystem, and that putting the word out to a wider and relevant audience can bolster their vision of creating an interconnected ecosystem in the region.

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True Digital Park worked with e27 for a series of campaigns to tap into e27’s network of startups and reach out to a wider targeted audience. We can share your story at e27, too. Engage the Southeast Asian tech ecosystem by bringing your story to the world. Visit us here to get started.

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