It’s no secret that the video gaming market is a massive — and massively lucrative — space, with an estimated 2.5 billion video gamers enthusiastically picking up their consoles or tapping at screens and keyboards worldwide. 51 percent of gamers play using their mobile phones, thus dwarfing the numbers for all the other gaming consoles available in the market.
Avid gamers are more than willing to spend money on virtual gaming success and a chance to be unique. Others seek avenues to monetise their gaming skills and efforts, evidenced by the vast number of live streams that gamers broadcast and watch on platforms like Twitch fueled also by the rise of professional eSports. All this money floating around means the global online gaming market was worth US$150 billion in 2018.
Almost 50 percent of the market’s revenue comes from mobile gaming, which accounted for an estimated US$68.2 billion. Contributions from mobile gaming are projected to grow over 10 percent year on year. And there is a secondary market that has proven itself to be very lucrative — the market for gaming accessories, virtual items like skins or currencies, and the like all have a potential of 500 million active users seeking new ways to stand out from the crowd. For example, you could buy a custom outfit for a video game character for US$500.
Toppling would-be tricksters in the game
As popular as mobile phone games are, there are a number of issues players frequently come across when interacting with its products and services. For instance, gamers who wish to purchase products and services to improve their gameplay or skills often have to trade on forum platforms like Reddit, where no protected verification or transaction systems are available.
Gamers trading on platforms like these are more at risk of getting conned as they have difficulty verifying accounts that sell the products and services. The lack of transparency is worrying for many gamers and neither party has a method for verifying if the offer or payment is genuine, it creates a barrier from successful transactions.
Gamers would greatly benefit from a trusted platform that bridges buyers and sellers and would be empowered to further enjoy their gameplay, even more, knowing their transactions are safe and sound.
The market needs a space that can verify and establish credibility when it comes to such purchases. A platform that can provide competitive rates and loyalty rewards to buyers would undoubtedly attract gamers from all over the world to invest more in their gaming enjoyment and success, while protecting them from scammers and other malicious personalities.
ZeusX machina to the rescue
ZeusX is a mobile-first, premier service positioned to fill that gap in the gaming market. It’s a one-stop online trading platform for gamers to exchange gaming services and virtual products: accounts, in-game items, skins and currencies, and professional services. It is available to gamers all over the world and aims to be the top secondary market leader in Mobile Games, eSports, and Gaming Gigs, or Services.
ZeusX was created by Alex Tay who has 16 years of experience in business transformation, technology, banking, and insurance, having headed some of the largest insurance industry initiatives in Singapore and has held senior management positions in leading financial institutions. His passion for gaming began at the age of 9, and now he is marrying it to his business and technology expertise with ZeusX.
Alex created ZeusX to take the guesswork and fear out of transactional processes and act as a trusted intermediary to both buyers and sellers to allow them to trade with confidence.
“ZeusX is much more than a technological advancement for gamers. We want to build a global exchange and help millions of our fellow gamers to create a better life for themselves and find more joy in their gaming passion. It can be monetization of their efforts, time and skills or simply getting a rare and powerful item/skin which maximizes their enjoyment. ZeusX is not just for eSports athletes or gamers seeking to enter professional arenas, but for anyone and everyone who games as part of their day-to-day lives.” says Alex on his vision for ZeusX.
By utilising established trading and transactional practices from the financial and e-commerce sector, and incorporating technology to match the right buyer with the right seller quickly, ZeusX aims to solve a myriad of problems for gamers and provide a hyper-personalised experience over time to ensure each gamer feels their unique personalities are catered to. Social media and popular gaming tools will also be integrated within ZeusX, allowing gamers to connect and create communities of their own.
Gamers can now access ZeusX on mobile phones in Android as well as web browsers in English. As the platform focuses on catering to mobile phone gamers, users can expect a seamless, information-rich experience on the apps centered around modern e-commerce storefronts that will bring items of interest to the user’s attention.
Keen to bring your passion for gaming to the next level? Visit their official site here or search for the ZeusX app in your Google Play Store now and see what the fuss is all about!
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This article is produced by the e27 team, sponsored by ZeusX
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