In today’s attention economy, getting viral views isn’t enough—what brands really need is to convert those viewers into buyers. 

That’s the premise behind Social Jet, a Singapore-based influencer marketing agency quietly reshaping how brands across Southeast Asia approach digital engagement. While many influencer campaigns chase viral moments and follower counts, Social Jet is focused on something far more tangible: sales.

“In our space, views are easy,” says Joel Wong, Director at Social Jet. “What’s hard—and what most brands truly need—is revenue. Everything we do is built to deliver that. Our content doesn’t even need to go viral.”

It’s a bold stance in an industry still crowded with vanity metrics. But for Social Jet, performance isn’t a buzzword. It’s the baseline.

From influence to sales: A shift in strategy

As video-first platforms like TikTok, Instagram, and YouTube continue to dominate consumer attention, influencer marketing has become less of a nice-to-have and more of a must-do. But for business owners, the path from creator content to customer checkout isn’t always clear.

That’s where Social Jet stands out. The agency doesn’t just match brands with creators—it builds full-funnel strategies that turn influencer attention into measurable business outcomes.

Their proven 7-Step Viral Selling System combines creator-driven content with data-backed targeting and paid amplification—creating campaigns that not only trend, but convert. According to Joel, the team has launched over 250 campaigns, activated more than 1,000 influencers, and invested more than S$1M in Creators and Media Platforms, generating millions in verified tracked sales for their clients.

“The biggest misconception about influencer marketing is that it’s just brand awareness,” Joel says. “We’ve proven, time and time again, that when Influencer content is done right, it can be your most profitable sales channel.”

Also read: Digital marketer vs performance marketer: Understanding the difference in today’s marketing landscape

What’s Different About the Social Jet Approach?

Unlike traditional agencies that often act as middlemen between brands and creators, Social Jet operates more like a growth partner. The team is made up of marketers, creators, and founders themselves—people who understand all sides of the equation.

Their influencer network is curated and performance-vetted, with a strong emphasis on relevance and authenticity. Campaigns are tailored not just by platform, but by local culture, buyer psychology, and content format. From beauty and fashion to F&B and interior design, Social Jet’s cross-industry track record reflects its agile, data-first approach.

And it’s not just about finding the “right” influencer—it’s about engineering the right message, moment, and media mix to drive real-world results.

Proven playbooks, not just pretty posts

A scroll through Social Jet’s campaign portfolio reveals a wide range of outcomes that go far beyond likes. A mom-and-pop food brand generated over S$250K in tracked sales in less than 2 months. A wellness startup that launched with zero visibility went viral and landed in retail outlets. Even legacy retail players have seen double-digit % growth in foot traffic through creator-led activations.

The common thread? Clear ROI.

Joel and his team back every campaign with performance data—tracking clicks, conversions, and customer behavior, not just views. “We’ve moved beyond awareness as the end goal,” he says. “The real measure of success is whether it drives business growth.”

Also read: Social media niche marketing trends you can’t afford to ignore

Why it matters in 2025—and what comes next

The influencer marketing space isn’t new—but it is changing. As consumers get savvier and platforms evolve, the bar for what works keeps rising. Content has to be native, creators have to be credible, and campaigns have to be scalable.

Social Jet is betting that the next wave of marketing won’t just be about storytelling—it’ll be about selling through stories. And with influencer marketing projected to hit US$24 billion globally this year, they may be right.

For brands navigating a noisy digital landscape, that could make all the difference between being seen—and being sold.

Meet Social Jet at Echelon 2025

Want to learn more? Social Jet will be joining the region’s top entrepreneurs, investors, and startups at Echelon 2025 in Singapore this June 10–11. As part of the exhibition and discussion tracks, they’ll be sharing insights on creator commerce, performance-led influencer campaigns, and the future of brand amplification in Southeast Asia.

Whether you’re a founder exploring growth channels or a marketer looking to optimise your digital spend, Social Jet offers a fresh—and refreshingly ROI-focused—take on influencer marketing.

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This article is produced by the e27 team

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Recessions come and go. Layoffs happen—not always to the right people, not always for the right reasons. If there’s one thing I’ve learned, it’s this:

Your job is not your safety net. Your skills, mindset, and adaptability are.

I used to believe in job security. I thought if I worked hard, delivered results, and stayed out of office politics, I’d be fine.

But after years of working in corporate jobs, I realised something: stability is an illusion.

I’ve watched good colleagues got let go while others who mastered the game of “looking busy” stayed. I’ve seen decisions made not based on performance, but on perception, timing, and politics.

I did not had everything figured out, but I finally understood:

A job is not an exchange of time for money. It’s an exchange of value for money.

If a company doesn’t see your value—or if someone else can do it cheaper—they’ll move on.

That’s not evil, it’s business. The real risk is thinking your job will always be there.

So now, instead of hoping for security, I’m building my own.

Also Read: Tech career switch: A woman’s guide to upskilling and advancement

Run your career like a business

You don’t have to quit your job to think like a business owner. But you should treat your career like one. Here’s what I wish I had started doing earlier:

• Be profitable: Is the value you bring greater than the salary you take? If not, why would the company keep you?
• Market yourself: Hard work means nothing if no one sees it. Are the right people aware of the impact you bring?
• Reinvest in growth: Companies innovate to stay competitive. Are you learning new skills, expanding your network, or just hoping things stay the same?
• Build multiple income streams: A business wouldn’t survive on one client. Why depend on one employer for your financial well-being?
• Be ready to pivot: If your job disappeared tomorrow, could you sell your skills elsewhere? If not, what’s stopping you?

Smarter ways to approach work

Stop thinking of your job as a safety net. No company exists to “take care” of you. You are your own safety net.

Make yourself too valuable to ignore. Not by working longer hours, but by making an impact—and making sure the right people see it.

Always be evolving. The people who get ahead aren’t necessarily the hardest workers; they’re the ones who adapt the fastest.

Never let one pay check define your worth. Whether it’s a side hustle or investments. Having options gives you power to make choices.

I’m still figuring things out as I go, but if there’s one thing I know for sure, it’s this:

You don’t own your job, but you do own your skills, your mindset, and your ability to create value.

And that? That’s real security.

Here’s to growing, adapting, and building something that lasts.

—

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The constantly growing middle class, increased acceptance of technology, and high mobile usage have transformed the region into an ideal market for startups and tech-driven businesses. This has led to unprecedented growth and expansion of the digital economy throughout Asia. Such a scenario also provides endless opportunities for aspiring entrepreneurs.

Still, coming up with a great product or business is not the only requirement to succeed in digital entrepreneurship in Asia. One must possess proper knowledge about every aspect of the industry including the market dynamics, the legal environment, availability of funds, and trends in digital transformation.

For those who successfully navigate these issues with the appropriate market entry and growth strategies, Asia can be the absolute best region to expand their businesses.

Let’s first analyse what modern digital entrepreneurs in Asia require to succeed in today’s age and time.

Navigating Asia’s diverse digital landscape

Asia is not a single, homogenous market. Instead, it is a diverse region with a mix of economies, cultures, and legal systems. For that reason, Asia is best described as a complex multicultural region with highly varying infrastructure readiness, patterns of consumer behaviour, regulatory environment, and level of competition from other countries.

Think about Singapore and Indonesia for example. Singapore functions as a global financial center and is aided by a well-developed digital infrastructure. Meanwhile, Indonesia, with its massive population, offers huge growth potential but comes with infrastructure and regulatory challenges that require careful navigation

Key market trends:

• Mobile-first economies: In many parts of Asia, mobile devices are the primary access point to the internet. Countries like India, Indonesia, and the Philippines have high smartphone penetration, meaning businesses must be optimised for mobile users.
• The rise of social commerce: Platforms like TikTok Shop, Shopee Live, and Facebook Marketplace are transforming e-commerce. Consumers are increasingly making purchases through social media, making influencer marketing and live-selling essential strategies.
• Fintech and digital payments: Digital wallets and QR code payments are now mainstream, with platforms like GrabPay, GCash, and Paytm dominating transactions. Businesses must integrate seamless digital payment solutions to cater to this shift.
• AI and automation integration: AI-driven customer service, personalised recommendations, and automation tools are revolutionising how businesses engage with customers and scale operations.

To succeed, entrepreneurs must conduct in-depth market research, understanding local consumer behaviour, economic conditions, and digital infrastructure before launching a business.

Also Read: Why is open banking the future of fintech?

Understanding regulatory and compliance challenges

One of the biggest challenges in digital entrepreneurship in Asia is navigating the regulatory landscape. Each country has its own set of rules regarding data privacy, foreign investment, and financial transactions.

For instance, China’s strict internet regulations mean that businesses need to comply with its data protection laws (PIPL) and operate within a controlled digital ecosystem. On the other hand, Singapore offers a more open and structured regulatory environment, making it a popular base for regional expansion.

Regulatory considerations:

• Data protection laws: Countries like China, India, and Singapore have stringent data privacy laws. Understanding frameworks like China’s PIPL and Singapore’s PDPA is essential for compliance.
• Foreign ownership restrictions: Some countries limit foreign ownership in key industries. In markets like Indonesia and Vietnam, working with local partners or establishing joint ventures can help overcome these barriers.
• E-payments and cryptocurrency regulations: While fintech is booming, governments are still shaping their policies on digital currencies and payment systems. Singapore has a progressive approach to crypto, while other markets, like India, impose stricter regulations.

A strong legal and compliance strategy is critical for mitigating risks and ensuring smooth operations across different Asian markets. Partnering with local legal experts can help businesses navigate these complexities effectively.

Securing funding and scaling the right way

Raising capital in Asia presents a mix of challenges and opportunities. While there’s a significant amount of investment flowing into the region, competition for funding is intense. Investors are looking for startups with strong business fundamentals, clear growth strategies, and scalable models.

Funding opportunities:

• Venture capital and private equity: Cities like Singapore, Hong Kong, and Bangalore have thriving VC ecosystems. Investors are particularly keen on fintech, AI, and e-commerce startups.
• Government grants and incentives: Countries like Singapore and Malaysia provide grants and funding programs for tech-driven startups. Entrepreneurs should explore options like Singapore’s Startup SG grants.
• Corporate partnerships and strategic investments: Large companies like Alibaba, Tencent, and Grab actively invest in promising startups, offering not just capital but also access to resources and distribution channels.
• Crowdfunding and alternative finance: Platforms like Kickstarter, Indiegogo, and SeedIn provide alternative ways to raise capital, especially for product-driven businesses.

Entrepreneurs should focus on building a solid business model and a clear monetisation strategy. Investors are increasingly prioritising profitability over hyper-growth, so demonstrating financial discipline is key.

Also Read: How fintech is disrupting the Southeast Asian payments market

Embracing digital transformation for a competitive edge

The businesses that thrive in Asia’s digital economy are those that embrace technology at their core. Digital transformation isn’t just a buzzword—it’s a necessity for scaling efficiently and staying competitive.

Tech strategies for success:

• AI-driven business models: AI is reshaping everything from customer support (chatbots) to personalised shopping experiences. Companies leveraging AI for automation and predictive analytics are gaining a strong edge.
• Blockchain for transparency and security: Blockchain technology is making an impact beyond cryptocurrency. It’s being used for supply chain management, digital identity verification, and secure financial transactions.
• Cloud computing and SaaS solutions: Cloud-based services provide businesses with scalability, cost efficiency, and flexibility. Adopting cloud infrastructure can significantly enhance operations.

Entrepreneurs who integrate technology into their business models from the start will have a higher chance of long-term success.

Building a resilient and agile business model

Asia’s digital economy moves fast. Consumer trends shift rapidly, regulations evolve, and new competitors emerge constantly. Entrepreneurs who remain rigid in their approach risk being left behind.

Keys to business resilience:

• Agility and adaptability: Be ready to pivot based on market shifts. Businesses that embrace rapid experimentation and iteration tend to outlast those that stick to rigid plans.
• Localisation strategy: A strategy that works in Singapore may not work in Vietnam. Understanding and adapting to local cultures, languages, and consumer behaviours is crucial.
• Sustainable growth approach: While scaling fast is tempting, focusing on sustainable and profitable growth ensures long-term viability.

Successful entrepreneurs continuously monitor market trends, stay informed about regulatory changes, and refine their strategies to stay ahead of the competition.

Final thoughts

Excelling in digital entrepreneurship in Asia goes beyond having an excellent idea. It demands thorough market understanding, adaptation strategies, and successful execution of the idea.

As one of the regions that offer the most opportunities for innovation, Asia attracts entrepreneurs who take the time to research, form strategic alliances, adopt technology, and develop robust business models.

With the proper strategy, the opportunities for success in Asia’s digital economy are boundless.

—

Editor’s note: e27 aims to foster thought leadership by publishing views from the community. Share your opinion by submitting an article, video, podcast, or infographic.

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Five of Southeast Asia’s leading private capital associations have joined forces to launch a new benchmark. The goal is to establish a shared standard for startup governance and shape the ecosystem’s future trajectory

The “Maturation Map: Corporate Governance in Southeast Asia Private Markets” aims to future-proof Southeast Asia’s innovation economy and build the trust needed for long-term capital formation and public market readiness. As per a press statement, this also serves as a shared blueprint for scaling responsibly and preparing companies for global success.

Also Read: Fighting the chaos of growth: 5 practices to improve corporate governance beyond the board

This collaboration was spearheaded by the Singapore Venture and Private Capital Association (SVCA), with contributions from the Indonesia Venture Capital Association for Startups (Amvesindo), the Thai Venture Capital Association (TVCA), the Vietnam Private Capital Agency (VPCA), and the Malaysian Venture Capital and Private Equity Association (MVCA).

Shane Chesson, Vice-Chair of the SVCA and Founding Partner of Openspace, stated, “Southeast Asia’s private investment landscape is still young and learning. The Maturation Map with involvement from the largest investment associations across the region representing hundreds of members is a sign of the collective will and approach we can take to improving governance for better investment returns.”

The guide results from extensive input from venture and growth investors, founders, board members, regulators, advisors, and legal experts. Its design bolsters governance across all stages of a startup’s journey, from pre-revenue ventures to companies preparing for an Initial Public Offering (IPO), thereby supporting sustainable innovation, scaling, and successful exits.

This initiative’s impetus stems from a recognition of recent high-profile governance breaches, such as financial mismanagement and fraud, within the technology startup sector globally, including instances in Singapore, Indonesia, Vietnam, and the Philippines. These incidents have highlighted the urgent need for proactive, stakeholder-led governance practices, especially in private markets where regulatory oversight is limited.

The Maturation Map outlines a five-pillar governance framework intended to align expectations and responsibilities throughout a startup’s lifecycle:

• Active diligence: Emphasising ongoing accountability.
• Use of technology: Promoting the leverage of tools for real-time oversight.
• Advisor ecosystems: Strengthening the quality and integrity of external partners.
• Higher standards: Advocating for best practices in board conduct, reporting, and transparency.
• Enforcement mindset: Encouraging collective action against misconduct.

The guide also incorporates a governance and financial maturity matrix, sample whistleblower policies, regional benchmarks, and case-based learnings.

Looking ahead, the regional collective plans to conduct investor and founder workshops, board directorship training programmes, and develop an open-source “playbook” to make governance standards accessible and actionable across all stages of startup development. Vy Le, Chairwoman of VPCA, highlighted the importance of governance in building sustainable startups in Vietnam’s rapidly growing ecosystem.

Also Read: Unbiased guidance, enhanced governance: The power of independent directors for startups

The Maturation Map will undergo regular updates based on feedback, evolving market dynamics, and ongoing dialogues.

Ng Sai Kit, Chairman of MVCA, stressed that “good governance shouldn’t stop after due diligence” and that the Maturation Map helps set the direction for stronger follow-up measures such as regular audits, board training, and Environmental, Social, and Governance (ESG) tracking.

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The international trade landscape is undergoing significant upheaval as the United States, under President Donald Trump’s administration, implements stringent tariffs on key trading partners: Canada, Mexico, and China. These measures, driven by the “America First” policy agenda, are reshaping global economic relations and supply chain dynamics.

Amid this complex environment, SSL Logistics emerges as a pivotal player, leveraging digital transformation to enhance global logistics efficiency and resilience.

US tariffs and their impact

On March 4, 2025, the US enforced unilateral tariffs under the International Emergency Economic Powers Act (IEEPA), citing national security concerns linked to unlawful migration and the illicit flow of fentanyl. The tariffs imposed are as follows:

• Canada and Mexico: A 25 per cent tariff on all imports, except Canadian energy imports, which face a revised 10 per cent duty.
• China: Tariffs on Chinese goods increased from an initial 10 per cent in February to 20 per cent, doubling the previous rate.

These tariffs target a substantial US$2.2 trillion in annual trade, significantly impacting various economic sectors, including agriculture, electronics, and the automotive industry. The decision led to retaliatory measures from China, Canada, and Mexico, heightening trade tensions and fostering a volatile economic climate.

Global economic implications

The imposition of these tariffs signals a resurgence of protectionist policies, potentially escalating into a broader trade war. The OECD forecasts a slowdown in global growth, declining from 3.2 per cent in 2024 to 3.1 per cent  in 2025 and further to 3.0 per cent in 2026.

Also Read: Trump’s tariff bombshell: A US$660 billion shake-up for global trade

The increased tariffs are expected to introduce a 15 per cent effective tariff rate (ETR) on Europe, Canada, and Mexico, and a staggering 35 per cent ETR on China. These measures are likely to disrupt global trade networks, creating uncertainty for businesses and investors alike.

Key implications include:

• Supply chain disruptions: Companies may accelerate shifts in sourcing strategies, relocating production to mitigate tariff impacts. This realignment could alter global supply chain dynamics, with a potential move towards the EU and ASEAN regions.
• Economic volatility: Stock markets have reacted negatively to the uncertainty, prompting discussions on strategic responses such as tariff exemptions and diplomatic negotiations.
• Sectoral impacts: Industries like agriculture, automotive, and energy face significant disruptions, while US services sectors such as software and cybersecurity may remain relatively insulated from tariff-induced challenges.

Business opportunities amid tariff expansion

Despite the challenges, the expansion of tariffs presents several business opportunities, particularly for domestic industries:

• Agriculture and food production: Increased tariffs on imported agricultural products shield US-based food producers from foreign competition, potentially boosting their market share and profitability.
• Automotive and energy: Domestic industries can leverage tariffs to enhance their competitive positioning, encouraging innovation and process optimisation.
• Service industries: Sectors less impacted by tariffs, such as software, cybersecurity, and defense technology, can capitalise on reduced competition and continue to thrive.

Businesses can adapt by diversifying supply chains, investing in domestic production, and exploring new markets. Leveraging technology for better supply chain management and negotiating with suppliers can help companies mitigate the impact of tariffs and capitalise on new opportunities.

Also Read: Wall Street’s reckoning: How Trump’s words sparked a global sell-off

SSL Logistics: A digital transformation leader

In an era of shifting global trade dynamics, SSL Logistics emerges as an example of how digital transformation can reshape the logistics industry.

As the global trade landscape continues to evolve, SSL Logistics remains committed to innovation and strategic expansion. The company’s digital transformation initiatives empower businesses to navigate trade and tariff challenges with agility and precision. 

—

Editor’s note: e27 aims to foster thought leadership by publishing views from the community. Share your opinion by submitting an article, video, podcast, or infographic.

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Velocity Ventures, a leading travel and hospitality tech investor with a strong foothold in Southeast Asia, has released its “Innovation & Deal Flow Report 1Q2025 [Transportation]”, offering a glimpse into the evolving landscape of the transportation industry.

While providing a global overview, the report illuminates crucial trends and potential investment opportunities within the Southeast Asian tech startup ecosystem.

Also Read: Data security, solo travel, and space tourism drive growth in travel services: Report

The report highlights several key innovation areas shaping the transportation sector globally, with implications for Southeast Asia. Blockchain in logistics demonstrated the highest compound annual growth rate (CAGR) at 58 per cent, followed by Hyperloop at 40.1 per cent and electric vehicles (EVs) at 34.2 per cent.

Notably, the top increases in CAGR were observed in Hyperloop (+23.9 per cent), blockchain in logistics (+18.2 per cent), and EVs (+16.4 per cent). These figures suggest a significant and accelerating interest in these technologies, which could translate to burgeoning opportunities for Southeast Asian startups focused on these areas.

Based on the Velocity Ventures report, another key theme is global venture capital activity within the transportation industry. The report highlights recent funding rounds for several companies across different regions, providing a snapshot of where investment is currently flowing.

For instance, in February 2025, Buser, a collaborative charter platform based in Sao Paulo, Brazil, raised US$1.64 million in a venture round. In the same month, Pointship, an online travel platform from Tallinn, Estonia, secured US$1.9 million in a Seed round with Startup Wise Guys participating.

Moving into March 2025, Taxina Mobility, an Indian company providing ride-hailing solutions, raised US$175,000 in a Seed round with Navyug Global Ventures as a notable investor. Additionally, Movv, a South Korean mobility service focused on safe and convenient movement using dedicated drivers and vehicles, raised US$3.4 million in a Venture round.

These examples demonstrate that venture capital is being deployed in diverse transportation-related startups worldwide, ranging from ride-hailing in India to charter platforms in Brazil. The funding stages also vary, with seed and venture rounds prominent in these recent activities. This global overview, although not solely focused on Southeast Asia, provides context for the investment landscape in which Velocity Ventures operates and identifies potential areas of growth and interest in the broader transportation technology market.

The report also touches upon the increasing integration of artificial intelligence (AI) into transportation technology stacks. This trend is not specific to Southeast Asia but will likely be a significant factor driving innovation and efficiency across the region’s transportation startups, extending beyond customer service to areas like data parsing and processing.

Also Read: Driving change: How women are redefining ride-hailing

Velocity Ventures’ “Pipeline Observation” focuses more on urban mobility startups looking to fundraise globally this quarter. This aligns with the presence of Circuit, an on-demand electric shuttle service in the US, and suggests a potential wave of investment and development in urban mobility solutions within Southeast Asian cities as well.

In conclusion, Velocity Ventures’ 1Q2025 Transportation report indicates a vibrant and evolving transportation tech landscape, with significant momentum in areas like blockchain, hyperloop, and EVs.

The highlighted trends of AI integration and a focus on urban mobility are also pertinent for Southeast Asian startups aiming to disrupt the traditional transportation paradigms.

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As financial markets navigated the Easter holiday weekend of April 21, 2025, a confluence of significant events underscored a transformative period for global investors. The synchronised surge of gold and Bitcoin to new highs, coupled with a weakening US dollar amid speculation about Federal Reserve Chairman Jerome Powell’s potential removal, painted a complex picture of risk sentiment, economic uncertainty, and evolving market dynamics.

Against the backdrop of recovering global optimism around US trade negotiations, the week’s market movements offered critical insights into the interplay of macroeconomic forces, technical signals, and geopolitical developments. I explore these events in depth, weaving together their implications for investors, traders, and policymakers, while offering a grounded perspective on the broader financial landscape.

The week ending April 18, 2025, saw global risk sentiment rebound, driven by optimism surrounding potential trade resolutions between the US and key partners like Japan, Mexico, and Canada. This optimism was reflected in Asian equity markets, with the MSCI Asia ex-Japan index posting a modest 0.16 per cent gain on Friday and a more robust 2.35 per cent weekly increase, snapping a three-week decline totalling 8.5 per cent.

Notable performers included Malaysia’s KL Composite (+1.09 per cent), Thailand’s SET (+0.85 per cent), South Korea’s KOSPI (+0.53 per cent), and Taiwan’s TAIEX (+0.29 per cent), while China’s CSI 300 remained nearly flat. These gains, achieved in thin holiday trading conditions, suggested cautious investor confidence amid ongoing trade talks. However, US equity markets, closed for Good Friday, ended the week on a weaker note.

The S&P 500 fell 1.5 per cent, the Dow Jones Industrial Average slumped 2.7per cent, and the Nasdaq Composite dropped 2.6 per cent, reflecting concerns over trade uncertainties and mixed corporate earnings expectations. Looking ahead, investors are poised to scrutinise earnings from heavyweights like Tesla and Alphabet, which could set the tone for market direction in the coming weeks.

The most striking development on April 21, 2025, was the synchronised rally in gold and Bitcoin, which underscored a growing narrative of distrust in the US dollar. Gold hit its 55th all-time high in the past 12 months, reaching US$3,382.43 per ounce at 8:00 PM EST, as reported by Bloomberg. This milestone, part of a relentless 15.3 per cent year-to-date gain, was fuelled by safe-haven demand, central bank purchases, and a weakening dollar.

Simultaneously, Bitcoin surged past US$87,000 at 8:15 PM EST, according to CoinMarketCap, driven by a combination of whale accumulation, dollar weakness, and speculation around US monetary policy shifts. The correlation between these assets, traditionally viewed as divergent, signals a profound shift in investor psychology.

Also Read: Gold jumps 3.3 per cent, Nasdaq soars 12.1 per cent, Bitcoin increases 7 per cent: Inside Trump’s tariff rollback effects

Both gold and Bitcoin are increasingly seen as hedges against currency devaluation and economic instability, particularly in light of reports that President Donald Trump is seeking to remove Federal Reserve Chairman Jerome Powell. This political manoeuvre, amplified by Trump’s Truth Social posts declaring that “Powell’s termination cannot come fast enough,” has sparked fears of undermined Fed independence, a sentiment echoed by Chicago Fed President Austan Goolsbee, who warned of potential damage to the central_above bank’s credibility.

The trading implications of this event are multifaceted. The spike in gold and Bitcoin prices drove significant market activity, with XAU/USD trading volumes surging 20 per cent compared to the previous day at 8:30 PM EST, per Forex Factory data. Similarly, Bitcoin’s trading volume on exchanges like Binance rose 15 per cent by 8:45 PM EST, according to CoinGecko, reflecting robust investor interest.

For traders, this heightened volatility presents both opportunities and risks. Pairs trading strategies, which exploit price divergences between gold and Bitcoin, could gain traction as their correlation strengthens. Portfolio diversification into these assets may also appeal to investors seeking to hedge against a depreciating dollar, particularly as the US Dollar Index (DXY) fell 0.2 per cent to 99.23 on Friday.

However, the risk of overbought conditions looms. Gold’s Relative Strength Index (RSI) reached 72 at 9:00 PM EST, signalling strong momentum but nearing overbought territory, while Bitcoin’s RSI of 68 suggested continued upside potential, per TradingView. Bullish MACD crossovers for both assets further reinforced their upward trends, but traders must remain vigilant for potential pullbacks, especially if trade negotiations falter or central bank policies shift unexpectedly.

The Bitcoin market, in particular, is showing signs of structural strength. Blockchain analytics firm Santiment reported that Bitcoin whales, holding between 10 and 10,000 BTC, accumulated 53,600 BTC since March 22, 2025, increasing their control to 67.77 per cent of the circulating supply. This accumulation, occurring amid price volatility and market uncertainty, reflects deep confidence among large holders.

On-chain metrics from Glassnode further support this bullish outlook, with a 10 per cent increase in active Bitcoin addresses by 9:45 PM EST, indicating growing network activity. These developments suggest that Bitcoin’s rally is not merely speculative but underpinned by fundamental demand, potentially paving the way for further price appreciation if macroeconomic conditions remain favourable.

Also Read: Global markets reel as Trump tariffs slam stocks and Bitcoin prices

The weakening US dollar, a key driver of the gold and Bitcoin rallies, was exacerbated by reports of Trump’s push to oust Powell. National Economic Council Director Kevin Hassett’s comments on Friday, coupled with Trump’s social media rhetoric, triggered a sell-off in the dollar against major G-10 currencies.

Markus Thielen of 10x Research noted that Bitcoin’s surge to US$87,000 was directly tied to this dollar weakness and gold’s two per cent rally, with the perceived threat to Fed independence acting as a primary catalyst. Powell’s recent remarks, emphasising a data-dependent approach and warning of stagflation risks, have clashed with Trump’s calls for immediate rate cuts, creating a tense backdrop for monetary policy.

A potential trade deal with Japan, hinted at by market observers, could temper some of this uncertainty, but the specter of Fed interference remains a significant concern. A bond market crash, loss of confidence in the dollar as a reserve currency, and heightened stock market volatility could ensue if Powell’s removal is pursued through questionable means, as cautioned by X posts from several analysts.

In Europe, the European Central Bank’s (ECB) decision to cut interest rates by 25 basis points on Thursday, the seventh reduction since June 2024, reflected softening inflation and a deteriorating growth outlook amid trade uncertainties. The 10-year European yield fell 3.7 basis points to 2.469 per cent on Friday, signalling investor caution. This dovish stance contrasts with the US Federal Reserve’s current pause, highlighting divergent monetary policies that could further pressure the dollar.

In commodities, oil prices rose nearly five per cent last week, with Brent settling at US$68 per barrel on Thursday, driven by trade optimism and supply concerns. However, the closure of major markets in Canada, the UK, Europe, and Hong Kong for Easter Monday limited trading activity, with Asian equities opening mixed and US equity futures pointing to a lower open.

Looking ahead, the interplay of trade negotiations, central bank actions, and corporate earnings will shape market trajectories. The potential for a US-Japan trade deal could bolster equities, but unresolved tensions with China, which recently imposed 34 per cent tariffs on US goods, pose risks.

Gold and Bitcoin’s synchronised rally suggests a broader shift toward alternative stores of value, a trend that may intensify if dollar confidence erodes further. Investors should monitor macroeconomic indicators, such as US retail sales and inflation data, alongside Fed commentary for clues on policy direction.

Technically, both gold and Bitcoin remain bullish, but overbought signals warrant caution. For now, the financial markets stand at a crossroads, with the gold-Bitcoin surge and dollar dynamics signaling a pivotal moment for global economic stability. I see this as a call for prudent diversification, rigorous risk management, and a keen eye on the evolving geopolitical and monetary landscape.

—

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QBO Innovation, a public-private initiative dedicated to fostering the growth of the Philippine startup ecosystem, has unveiled its latest endeavour, “Step Juan: Young Technopreneurs in Training”.

Launched in collaboration with the US Embassy in the Philippines and American Spaces Philippines, this programme aims to empower local youth with skills in science, technology, engineering, and mathematics (STEM) and innovation.

The Step Juan programme is specifically designed to provide high school and university students with limited exposure to startup initiatives with accessible, beginner-friendly learning opportunities in entrepreneurship, technology, and innovation.

Also Read: “Don’t ‘out-bro’ your male colleagues”: Kickstart’s women leaders on gender diversity in VC

The Philippine Institute for Development Studies (PIDS) has previously reported a lack of interest in STEM among young Filipinos. Recognising this critical gap, Step Juan seeks to ignite enthusiasm for STEM fields and equip students with essential skills applicable to real-world scenarios.

The Step Juan programme’s curriculum is structured to inspire the next generation of innovators. Key components include Innovation and Technopreneurship Fundamentals, which utilises QBO’s BASIQS programme and features interactive talks by QBO faculty for aspiring entrepreneurs.

The programme also incorporates Technopreneurship Training for Teachers and Collaborative Learning and Co-Facilitation.

These activities are designed to spark curiosity and enhance critical thinking among young individuals, thereby future-proofing them as technopreneurs. They also equip professors and educators to effectively champion STEM within their respective educational institutions.

The Cycle 1 phase has forged partnerships with the University of Makati (UMak) and Maximo Estrella Senior High School. This collaboration aims to provide educators with insights and training in startup methodologies, problem-solving, and business innovation, preparing them to champion technopreneurship within their classrooms.

Plans are already underway for Cycles 2 and 3, which will extend throughout the year to other cities within the National Capital Region (NCR).

Also Read: IdeaSpace names Alwyn Rosel as new Executive Director, succeeding Jay Fajardo

QBO Executive Director Alwyn Rosel said: “Step Juan envisions a future where Filipino youth are empowered to pursue STEM and technopreneurship, with educators playing a crucial role in shaping innovative thinkers. The programme inspires and equips youth with STEM skills, creates a network of educator mentors, and cultivates stakeholders in the innovation landscape. Long-term, we envision Step Juan encouraging students to pursue STEM careers and providing teachers with new tools and frameworks for innovation-driven education.”

QBO Innovation, established in 2016 through a partnership with IdeaSpace, JP Morgan, the Department of Science and Technology (DOST), and the Department of Trade and Industry (DTI), operates incubation and acceleration programmes for startups across various stages and industries. It also conducts a range of ecosystem and community activities to improve access to markets, knowledge, networks, capital, and talent, with a vision of Filipino startups making a global impact.

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In a world where almost anything can be faked online, how do we know what to believe anymore? AI can now clone voices, fake certificates, and generate entire identities in seconds—and trust is eroding fast. But Turing Space is here to restore it. 

This Taiwan-founded, globally operating startup has built a platform that allows users to verify everything from diplomas and health records to ESG reports and energy certificates securely and instantly across borders. Each credential is anchored on the public blockchain, protected by strict privacy controls, and built to meet global compliance standards such as ISO and GDPR.

With Turing Space’s digital identity tools, individuals can store verified credentials in one place. Verification is instant, secure, and paperless, helping organisations cut costs while dramatically increasing trust. Institutions can issue and manage them with speed and confidence. It is a smarter way to prove what matters and make trust portable. Turing Space has been described as the “post office of trust,” delivering secure, shareable, and globally accepted digital proofs.

Curious if it is working?

It is.

Turing Space already works with governments, universities, healthcare institutions, and international organisations such as WHO, UNESCO, APEC, and 500+ source of authorities, including 40 government agencies in Taiwan and Japan. They have helped digitise millions of green energy and healthcare certificates in Taiwan. They have also supported the secure issuance of volunteer records, ESG reports, real estate contracts, and more.

Also Read: Good Bards: Building the AI marketing team mid-sized companies have been waiting for

Backed by real traction and trusted by institutions across more than 10 countries, Turing Space is not just a software platform. It is an infrastructure layer for global trust.

What is next, you asked? Turing Space is now expanding its reach and deepening its product capabilities. The plan includes:

• Scaling digital identity products with biometric support
• Rolling out new certificate types across more sectors, including education, ESG, banking, and healthcare
• Deepening integration with government institutions and international organisations
• Expanding partnerships across Japan, Europe, and Southeast Asia
• Advancing R&D to stay ahead of AI-generated fraud and digital identity risks

Turing Space is not just fighting fraud. It is helping to rebuild the foundation of trust in a world where information is easy to fake and hard to prove. Because when anything can be faked, proof becomes everything.

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Meet the team at the TOP100 Exhibition zone during Echelon Singapore, happening 10–11 June 2025. Get your passes here.

The post Turing Space: Rebuilding trust in a world that is losing it appeared first on e27.

“I’m exhausted.”

Not from the work — but from the silence. From guessing. From being the fallback. From having to micromanage when all I wanted was mutual ownership.

That one sentence echoed in my head after a project partnership spiralled out of alignment. Six days from launch, key deliverables hadn’t been delegated. I stepped in again. The weight of it wasn’t just in what needed to be done but in what hadn’t been said.

The truth is, I never minded doing the work. What drained me was the absence of communication.

I realised that this happens far too often, not just in creative projects but in startups and SMEs everywhere. Miscommunication isn’t loud, it’s quiet. It doesn’t explode, it erodes.

So let’s talk about it.

I’ve seen how communication can either unlock momentum or quietly drain morale at both People’s Inc. 360 and Royal Visionary Society.

Why communication is a startup’s greatest asset (or risk)

In fast-paced, resource-strapped environments, communication isn’t a “soft skill” — it’s infrastructure. It defines how fast you move, how well you collaborate, and whether trust scales or crumbles.

Without it, your best systems stall, your most capable team members burn out, your investor relationships strain, and your clients just move on.

What feels like a “delivery issue” is often a communication breakdown in disguise.

The four communication styles in business and their trade-offs

• The over-communicator
  • Pros: Nothing slips. Everyone’s in the loop.
  • Cons: It can feel like micromanagement, which causes fatigue.
• The under-communicator
  • Pros: Trusts the team. Less noise.
  • Cons: Leads to gaps, guessing, unmet expectations.
• The reactive communicator
  • Pros: Quick to solve under pressure.
  • Cons: Lacks structure and foresight.
• The proactive communicator (ideal)
  • Pros: Builds trust, clarity, and rhythm.
  • Cons: Requires intentional effort and consistency.

If you’ve ever felt like you’re constantly cleaning up messes despite having a talented team – this might be why.

What good communication looks like for startups (and why It’s non-negotiable)

Communication isn’t just about staying connected — it’s about building trust, reducing ambiguity, and setting your team up to move fast without breaking everything. Here’s what that looks like in action:

Set expectations early

From day one, clarify roles, responsibilities, and timelines. Who owns what? When is it due? What does “done” look like? Assumptions are the enemy of execution. When everyone knows what’s expected, you eliminate ambiguity — and prevent last-minute scrambles.

Tip: In your task list or tracker, use a simple “owner + deliverable + deadline” format.

Choose your rhythm

Communication isn’t a one-time announcement — it’s a rhythm. Create a cadence that works for your team: Weekly syncs, daily standups, or bi-weekly sprint reviews. Combine synchronous (real-time) with asynchronous (messages, dashboards) to respect everyone’s time and energy.

A startup that communicates once a week is faster than one that reacts every day without context.

Build psychological safety

Teams will not speak up if they fear judgment or punishment. That means they will avoid surfacing delays, confusion, or even better ideas. Good communication requires psychological safety, where people can say “I’m stuck” or “I need help” without fear.

Also Read: Reflections on my journey: 2 years in corporate communications and digital marketing

The healthiest teams don’t avoid conflict — they know how to talk through it.

Use the right tools

Don’t rely on memory or scattered threads. Tools like Telegram for quick check-ins, Asana, Notion or ClickUp for project visibility, and AI assistants like Seraphina, which we’ve integrated at People’s Inc. 360 to streamline communication and follow-ups to dramatically improve flow. Use tech to make information transparent and accessible.

If a task isn’t visible, it’s invisible. Visibility prevents assumptions.

Communicate delays early

Things go wrong — that’s startup life. But silence makes it worse. A quick heads-up (“this is delayed, here’s why, here’s the new ETA”) allows the team to adapt. Silence leaves people in the dark and erodes trust.

Your credibility isn’t defined by whether you miss a deadline — it’s defined by how early and clearly you communicate when you do.

Across the board: Tailoring communication by stakeholder

Different audiences need different approaches — and neglecting even one group can create ripple effects across your entire operation.

With your team: Clarity breeds confidence

Teams thrive when they know the direction and their role in it. Give autonomy, but pair it with structured accountability. Encourage bottom-up feedback — and ensure it’s heard, not just collected.

Clarity in roles empowers performance. Confusion breeds burnout.

With your clients: Don’t just deliver — update

Clients don’t want to chase you. They want to feel informed and reassured. Proactively share timelines, blockers, and wins. Even a short “we’re on track” message builds confidence.

What is the best client retention strategy? Communicate before they ask.

With your partners: Define roles and revisit them regularly

Whether it’s a co-founder, agency, or collaborator, revisit responsibilities often. As the business evolves, so do the demands. Don’t let yesterday’s assumptions stall today’s momentum.

Partnerships don’t fail from misalignment — they fail from unspoken misalignment.

With your investors: Transparency > perfection

You don’t have to be perfect — just clear. Investors would rather know about roadblocks early than be surprised later. Share both your metrics and your mindset. Be concise, consistent, and candid.

Investor updates aren’t just reporting — they’re relationship-building.

Also Read: Charting a clear course: Building effective communication in SEA’s hybrid work era

If you’re feeling stuck, start here (with help)

Sometimes, it’s hard to pinpoint the problem — you just feel off. In those moments, I recommend reaching out to a communication coach.

Nicholas Wong, a founding member of Speakers Society and a communication strategist, shared his insight with me. Five questions with Wong, on communication, culture, and clarity:

• What’s the biggest communication blind spot founders have?
  Many founders think they’re delegating when they’re just telling. They give instructions without context — no why, no vision, no connection to the bigger picture. Without that, teams feel confused or even disconnected.
• How can leaders empower without micromanaging?
  Start with trust. Ask your team for feedback — it gives them ownership. Then listen deeply, not to assign blame, but to build better systems together.
• A practice every team should implement?
  Hold regular 1-on-1s – even once a month. Make it non-obligatory and personal. Talk about work, yes, but also life, interests, and passions. Culture starts when leaders show up and listen.
• What to do when communication breaks down?
  Set the stage for a safe conversation. Try: ‘I’ve been sensing something — can we talk?’ If emotions are running high, reschedule. Say: ‘Let’s not say things we’ll regret when we’re emotional.’ That pause helps.
• What if something feels off, but you’re unsure what?
  Speak to your team. Be real. Say: ‘I’m feeling some tension — is everything okay? Can I help?’ Vulnerability invites honesty.

Communication is a culture, not a checkbox

You can have the best tech stack, the sharpest team, or the most visionary idea. But if communication falters, everything stalls.

So, if something doesn’t feel right, don’t wait. Reset the rhythm, realign the roles, or respectfully part ways.

Because at the heart of every thriving startup is a team that knows how to talk — and how to listen.

And do you need help finding your rhythm again? You can always ping Wong. Sometimes, all it takes is one honest conversation to get back on track.

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