Southeast Asia’s startup ecosystem is one of the fastest-growing in the world, with the Philippines emerging as a hotspot for innovation, investment, and digital adoption. Thai companies, known for their ingenuity in sectors such as healthcare, fintech, and transport, are increasingly looking abroad for opportunities to scale. Yet while the demand for cross-border collaboration grows, many startups still struggle with the challenge of finding the right partners and investors to accelerate their international expansion.

The Department of International Trade Promotion (DITP), under Thailand’s Ministry of Commerce through Thai Trade Center Manila, recognises this gap and has stepped forward to support Thai startups in bridging it. By connecting young companies with investors and ecosystem leaders in the Philippines, DITP is not only helping individual firms thrive but also strengthening regional trade and innovation ties. Get to know them at Echelon Philippines 2025!

Addressing common challenges in startup growth

For many early-stage and growth-stage startups, exposure is often limited to their home markets. Without access to international networks, scaling efforts can stall. In Thailand, this has meant that many promising businesses have seen strong success locally but have lacked meaningful opportunities to break into neighbouring markets.

As our Innovation Showcase Partner, DITP’s participation at Echelon Philippines 2025 directly responds to this challenge. By curating a delegation of 14 Thai startups under the Thailand Pavilion, the agency is providing a platform for these companies to showcase their products and services to Philippine investors, corporates, and government agencies. This first-time participation also marks an important step for DITP as it explores new ways to promote and support Thailand’s startup ecosystem internationally.

Meeting DITP at Echelon Philippines 2025 offers attendees the chance to engage directly with these startups, discover innovative solutions, and explore collaborative opportunities that extend beyond borders.

Also read: Innovators shaping the future at Echelon Philippines 2025

Thai startups at the Echelon Philippines 2025 Pavilion

• 3DS (PAM) provides real time marketing automation. It turns customer data into meaningful journeys, simplifies complex processes, and helps brands connect with customers.
• Ample Work researches, develops, and manufactures biodegradable plastics from Thai farm-sourced starch to replace single-use packaging.
• Appointment Anywhere (AApoint) is an online appointment booking platform for service SMEs such as restaurants and clinics, integrated with Reserve with Google to allow customers to book directly through Google Search and Maps.
• Awakern (HarJod) provides crowdsourced parking intelligence. They gather and share real-time parking information to make finding parking easier.
• Buzzebees helps brands collect and unify customer data from online and offline channels, using AI for analytics, loyalty programs, receipt uploads, surveys, and e-commerce.
• Daywork is an on-demand staffing platform that connects employers with nearby job seekers. It uses AI to create shortlists quickly and a two-way scoring system to improve worker and job quality.
• Horganice is a property management platform that combines smart management tools, IoT devices, payment systems, and services.
• Megenius (AIYA) provides AI-powered location-based marketing tools and AI chatbots, Messenger broadcasting, and live-stream sales management. AiBeacon detects nearby customers and sends promotions via the LINE app.

Also read: How inDrive is challenging social injustice through mobility

• Prain Fintech (ChillPay) provides a payment gateway that connects merchants to over 30 payment channels on one platform. It is the only provider in Thailand offering next-business-day settlements for all payment methods.
• QueueQ is a mobile app that lets customers book a queue spot from up to 2 kilometres away, with real-time updates and alerts when their turn is near.
• Student Care is a school management platform that helps schools manage academics, student well-being, communication, and administration. Features include AI insights, instant parent communication, cashless payments, and digital document and dormitory management.
• System Stone (Factorium) is a maintenance management app and contractor management system. Supports preventive and corrective maintenance, spare part tracking, and warehouse management.
• Thai Marine Protection makes construction materials like anodes, special coatings, and epoxies for corrosion protection in steel and concrete structures.
• Via Group provides a Mobility-as-a-Service platform for fixed-route transport. Products include a real-time transit app, smart stop signage, and a transit management system for operators and regulators.

DITP: leading the way in trade promotion and startup support

The DITP has long played a pivotal role in advancing Thailand’s global trade presence. Tasked with providing information to foreign buyers and facilitating international trade relations, DITP is represented globally by Thai Trade Centres, including the Thai Trade Center Manila.

With its mission to connect Thai startups to Philippine investors, DITP is going beyond traditional export promotion. Its involvement in Echelon Philippines is not only about showcasing products but also about fostering long-term partnerships that contribute to the growth of Thai businesses in international markets. The Thailand Pavilion’s participation highlights DITP’s proactive approach to aligning with emerging industries and creating meaningful exposure for startups.

Also read: How OneCFO is transforming startup finance in Southeast Asia

DITP is joining the movement at Echelon Philippines 2025

Echelon Philippines 2025, e27’s premier event, organised by Brainsparks, is a two-day conference on 2–3 September 2025 at Hall 4, SMX Convention Center Manila. It brings together the region’s leading founders, investors, corporates, and policymakers for a powerful convergence of ideas and action.

Echelon is a platform designed to empower startups, scale-ups, SMEs, government agencies, and ecosystem enablers with the insights, connections, and tools needed to drive sustainable growth. As the Philippines moves beyond early-stage momentum, Echelon Philippines 2025 focuses on capital readiness, ecosystem-wide collaboration, and actionable playbooks for high-growth sectors.

Expect dedicated content stages, exhibitions, panel discussions, and dynamic knowledge-sharing activities — all crafted to equip you with practical strategies, open new market pathways, and elevate your brand’s visibility. Participants will also gain access to growth and market access programmes, a curated digital solution marketplace, and invaluable peer-to-peer learning.

Whether you’re looking to scale your company, tap into emerging opportunities, or present your innovations to a global audience, Echelon Philippines 2025 offers an unmatched experience to connect, innovate, and grow.

Secure your spot now — join us as a participant, exhibitor, or official partner, and be part of the movement shaping the future of the Philippine tech ecosystem.

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This article is produced by the e27 team

We can share your story at e27 too! Engage the Southeast Asian tech ecosystem by bringing your story to the world. Reach out to us here to get started.

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Mekari, an integrated software-as-a-service (SaaS) platform in Indonesia, has acquired omnichannel commerce platform Desty for an undisclosed sum.

The deal aims to strengthen Mekari’s omnichannel commerce solutions and drive business growth across the archipelago. Omnichannel commerce is experiencing rapid transformation due to increasing digitalisation and evolving consumer behaviour.

Also Read: Mekari acquires Qontak to strengthen its end-to-end offering for SMEs in Indonesia

With Desty’s integration, businesses can manage inventory, orders, products, warehouses, and customer conversations across various marketplaces within a single system, connected to Mekari’s existing financial, HR, and operational software.

“The integration of Desty into the Mekari ecosystem will help businesses reduce operational complexity. From inventory and finance to customer communications– everything can now be managed in one platform. The goal is simple: to make businesses more efficient so they can focus on growth,” stated Suwandi Soh, CEO of Mekari.

“With Desty, we are expanding Mekari’s ecosystem from back office to commerce. Our vision is for every business in Indonesia, from SMEs to enterprises, to access technologies that were once only available to large players,” he added.

Mekari claims it serves over 35,000 businesses and one million professionals with a comprehensive suite of cloud-based products, including HR and payroll, accounting and operations, and CRM and omnichannel engagement.

Founded in 2021, Desty empowers retailers and brands to effectively manage both their online and offline sales channels from one centralised system.

Dennis Harsono, CEO of Desty, said. “For Desty users, nothing changes except more opportunities. With Mekari’s ecosystem, our services will be stronger, more integrated, and provide access to new capabilities that were previously unavailable.”

Also Read: EV-DCI 2025: Indonesia’s digital economy gains momentum but faces fierce regional and global competition

“Omnichannel is no longer optional; it’s a necessity. With Mekari’s support, we want to ensure that every merchant, from small businesses to large brands, can grow faster and smarter,” he added.

Both companies are backed by East Ventures.

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ZenicHub, a Thailand-based co-working space and tech-driven accelerator, has announced the opening of its new facility in Bangkok.

Located in the heart of the capital city, the facility is designed to foster collaboration, innovation, and scaling for entrepreneurs, startups, and growing businesses across Southeast Asia.

Also Read: How to hack product growth and user acquisition in Thailand

Alex Chih, co-founder of ZenicHub, stated, “Bangkok is full of potential, and our goal is to provide the infrastructure, services, and networks that empower entrepreneurs to focus on creating great products and scaling their companies.”

ZenicHub offers a modern workspace alongside essential resources and community support for sustainable growth. The offerings include:

• Flexible workspace solutions: Co-working areas, private offices, and event spaces are available, tailored for productivity and collaborative efforts.
• Comprehensive business services: Support spans business registration and compliance, legal advisory, accounting and financial management, HR administration, digital infrastructure, and technology integration.
• Acceleration programmes: These programmes provide tools for business planning, marketing support, investment readiness training, and market-entry strategies.
• Funding access: Startups can connect to seed funding, early-stage investment, and growth capital through ZenicHub’s extensive network of venture capitalists, angel investors, and funding organisations.
• Mentorship & networking: The hub offers guidance from industry leaders, organises curated networking events, and provides ongoing business development support.

ZenicHub has established several strategic partnerships to support startups:

• Laconic Technology: This partnership aims to accelerate software and technology development, enabling startups to bring their digital solutions to market more quickly.
• Jobonic: Specialised services from Jobonic will support business growth, particularly in accelerating expansion within service-oriented market sectors.

Also Read: Thailand’s tech renaissance: Building bridges to global success

• Yiqing Lawyer Firm, China: This firm will serve as the trusted legal advisory partner, ensuring compliance and providing seamless legal support to clients.
• THJ International: This partner will offer expert tax and accounting advisory services, facilitating smooth business operations and financial planning for companies.

The post Bangkok gets a new innovation hub as ZenicHub opens co-working and accelerator facility appeared first on e27.

Early-stage founders need visibility, traction, and investor connections, but traditional trade shows are expensive and resource-heavy. The Echelon Start Up Booth is built as a smart alternative: affordable, simple, and designed to deliver outcomes.

Why book a Start Up Booth?

Grow revenue and traction

Your booth is more than just space. It’s a conversion funnel that attracts investors, buyers, and collaborators who are ready to engage. With walk-in pitches, on-site demos, and inbound leads, founders leave with more than just visibility.

Also read: e27 recognised among Financial Times’ fastest-growing companies in APAC

Optimised for lean budgets

Starting at SGD 599, each booth includes:

• 1x Counter, 2x Chairs, 1x Power Socket
• Backdrop branding (1m x 1m)
• 2x Echelon Start Passes with full conference access
• Location in the high-traffic Start Up Zone

Optional upgrades such as AI matchmaking and lead scanners allow you to scale outreach without unnecessary costs.

Visibility that matters

Echelon is Southeast Asia’s most founder-centric tech festival, where startups meet investors, partners, and customers face-to-face. e27 built the Start Up Zone to drive footfall directly to your booth and put you in the middle of high-value conversations that create real opportunities.

Also read: Why your story on e27 matters in shaping Southeast Asia’s tech future

Who qualifies

Start Up Booths are built for early-stage companies that are:

• Incorporated within the last 5 years
• Pre-seed to Series B
• Tech-focused (AI, SaaS, fintech, etc.)
• With a live or demo-ready product and early traction

If your company is more mature, explore Marketplace Booths for larger branding and engagement options.

Also read: Meet the mentors powering Asia’s startup ecosystem

Launch offer: Limited early bird pricing

For early-stage founders, every dollar matters. That’s why the Start Up Booth is designed to deliver maximum return on minimal spend. With high-traffic placement, investor access, and built-in visibility, exhibiting at Echelon 2026 is a strategic growth investment.

Secure your booth at SGD 599 (50% off) while slots last. Once sold out, standard pricing applies.

Don’t just attend Echelon 2026. Be seen, sell, and scale: lock in your Echelon 2026 Start Up Booth today!

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This article is produced by the e27 team

We can share your story at e27 too! Engage the Southeast Asian tech ecosystem by bringing your story to the world. Reach out to us here to get started.

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The Philippine startup ecosystem has grown rapidly in recent years, buoyed by a dynamic mix of technology adoption, entrepreneurial drive and government initiatives. Yet despite this progress, scaling remains an uphill task for many founders.

A recent report from Endeavor Insight highlights the barriers that continue to hold back startups across different stages of growth. These hurdles span funding limitations, talent shortages, and policy challenges, painting a complex picture of an ecosystem striving to mature.

Access to capital is the most pressing concern for scaling founders. The report notes that since 2022, a global “funding winter” has chilled investment activity, with growth-stage startups in the Philippines finding it particularly difficult to secure financing. Founders attribute this not only to shifts in global markets but also to a lack of prominent local success stories or exits that could encourage reinvestment into the ecosystem. Without these reference points, investors remain cautious, leaving many young companies to bootstrap their way forward.

For smaller startups, the absence of early-stage capital flows has created additional pressure. While angel investors and venture capital remain present, the limited availability of funds means competition is fierce. This funding gap has forced some founders to be resourceful, leaning on revenue-first models or exploring partnerships abroad.

The shortage of specialised technical talent

Talent challenges weigh heavily on the Philippine startup ecosystem. The country has long been recognised as a hub for IT outsourcing, yet founders say the skills required to scale high-growth startups differ significantly from those used in service-based industries.

Also Read: Beyond vibe coding: How AI can build true tech talent

Specialised engineers—particularly in areas such as product development, data science and artificial intelligence—remain in short supply.

The rise of remote work has complicated the situation further. Multinational companies are increasingly tapping into the Philippine workforce, offering competitive salaries that startups struggle to match. As a result, many local firms resort to training fresh graduates on the job, or seeking talent from regional markets such as Singapore, Vietnam and India.

While this strategy offers short-term relief, it also highlights the urgent need for a deeper domestic pipeline of technical expertise.

Scarcity of managerial talent

Scaling is not solely a technical challenge; it requires strong leadership across all aspects of business. Yet another recurring theme from the report is the scarcity of qualified managerial talent. Positions in B2B sales and C-suite functions, particularly in marketing and finance, are among the hardest to fill.

Companies often attempt to groom young professionals into leadership roles through management-track programmes, but this process is lengthy and uncertain. Others look abroad, competing with multinational firms to attract experienced managers. To stand out, startups emphasise employer branding and highlight the opportunity to take on significant responsibilities early.

Still, the talent pool remains shallow compared to more developed ecosystems.

Policy and regulatory hurdles

For smaller businesses, government policies and compliance requirements pose some of the toughest obstacles. Founders describe monthly reporting obligations, complex processes for starting or winding down a company, and gaps in the legal frameworks that underpin competitive global markets.

In response, many outsource accounting and legal services to manage the burden, while some register their headquarters abroad to take advantage of more business-friendly regulations.

Also Read: How DITP is connecting Thai startups with Philippine investors

Despite these frustrations, there is cautious optimism. Entrepreneurs point to ongoing legislative efforts and advocacy work as signs that a more enabling environment may emerge. The government’s role in shaping the future trajectory of the Philippine startup ecosystem cannot be overstated.

Emerging solutions and support initiatives

Recent developments suggest momentum towards addressing these challenges, according to Alea Ladaga in a contributed post to e27. The Department of Trade and Industry (DTI), in partnership with the National Development Company (NDC), has launched the Philippine Innovation Hub – Marikina Enterprise Center (iHub-MEC). Positioned outside Metro Manila, this initiative aims to decentralise innovation and provide startups, small businesses and the creative sector with access to mentoring, financing links and market opportunities.

She explained that the hub complements existing programmes such as the Startup Venture Fund (SVF), which co-invests in high-growth companies across gaming, multimedia and creative industries. These initiatives build on the foundations of the Innovative Startup Act and the Philippine Creative Industries Development Act, signalling a broader government push to strengthen the ecosystem.

Further, the reorganisation of the National Economic and Development Authority (Neda) into the Department of Economy, Planning and Development (DepDev) reflects a structural shift in economic planning. DepDev’s mandate includes coordinating policies across agencies, aligning national and local development priorities, and ensuring efficient use of resources. With consultation mechanisms involving the private sector, civil society and academia, it may provide startups with a stronger voice in shaping policy.

Towards a more resilient ecosystem

The Philippine startup ecosystem stands at a crossroads. On one side are persistent hurdles that risk slowing progress. On the other are promising signs of institutional support and a maturing entrepreneurial base eager to scale.

Overcoming these challenges will require coordinated efforts from both government and industry. Continuous policy reforms, targeted talent development and sustained funding opportunities are critical. If these elements align, the Philippines could not only address today’s hurdles but also position itself as a competitive hub for innovation in Southeast Asia.

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Image Credit: tommao wang on Unsplash

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