Southeast Asia’s tech startup landscape has experienced an extraordinary surge in funding during January 2025, with a staggering US$747 million secured across 16 separate funding rounds, reveals Tracxn data.

Six seed-stage, seven early-stage, and three late-stage investment rounds were reported last month.

This substantial capital injection marks a remarkable 291.1 per cent increase compared to the previous month December 2024, and an impressive 230.53 per cent rise from January 2024, demonstrating exceptional growth year-on-year.

The funding activity in January was particularly vibrant, featuring several key deals across the region.

Also Read: Southeast Asia’s Family Offices: The under-the-radar players in startups

Digital Edge topped investments in January with a US$640 million round, followed by Sygnum (US$58 million), Endowus (US$17.5 million) SoSoValue (US$15 million), and SkoreLife (US$6.2 million), highlighting the diverse sectors attracting investment.

This month, Appworks, HSG, and Fulgur Ventures were identified as the most active VC firms in the region, showcasing their significant role in driving the region’s tech growth.

These funding figures indicate a vigorous and dynamic start to the year for the SEA tech ecosystem, with funding levels significantly exceeding both the previous month and the same month last year.

The substantial increase in funding highlights investors’ growing confidence in the region’s tech startups and points towards a potential acceleration of growth and innovation throughout the year.

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Nibertex, a Singapore- and Philippines-based deeptech startup specialising in waterproof breathable membranes, has closed its pre-Series A funding round.

Foxmont Capital Partners, ADB Ventures, and other regional family offices invested.

This investment will enable Nibertex to scale up its production capacity to meet the surging demand for its innovative materials. It will also support the firm in expanding its R&D efforts and preparing for a Series A round in 2025.

Founded in 2019 by Jae H Park and his brother Jae M, Nibertex is at the forefront of nanofiber technology, with applications spanning technical textiles, healthcare, filtration, automotive, and professional applications.

Nibertex’s membrane technology utilises advanced polymer sciences to create films completely free from PFAS (per- and poly-fluoroalkyl substances) chemicals.

Also Read: Korean brothers’ startup Nibertex develops chemical-free fabric for sustainable textiles

PFAS, known for their toxicity and environmental persistence, are increasingly being banned in textiles in the EU, California, and New York, compelling global brands to seek sustainable alternatives.

These membranes eliminate the use of these harmful chemicals, significantly reducing environmental pollution and potential health hazards associated with traditional waterproof textiles. They can achieve “superior performance” using safer, compliant chemicals while offering enhanced breathability and durability.

The startup has established two state-of-the-art manufacturing facilities in the Philippines. The firm is seeing a surge in orders from global textile brands and is making inroads in high-value sectors such as firefighter fabrics and professional applications.

The deeptech startup previously closed an oversubscribed funding round led by Foxmont Capital Partners and supported by a consortium of Southeast Asian families.

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The Capgemini Research Institute’s latest report Navigating Uncertainty with Confidence – Investment Priorities for 2025 reveals key insights into how business leaders are positioning their organisations for growth.

Despite a complex operating environment, 62 per cent of business leaders worldwide express optimism about their organisation’s prospects for 2025. This confidence is reflected in increased investment across customer experience, supply chains, and sustainability, which are seen as crucial for fostering innovation, efficiency, and resilience.

Singaporean business leaders stand out with an even higher level of confidence, with 69 per cent expressing optimism about their organisations’ future. This exceeds the global average, suggesting that businesses in the city-state are more bullish on their growth prospects. However, the broader global operating environment remains a concern, with only 37 per cent of business leaders worldwide feeling optimistic about the next 12-18 months.

Supply chain de-risking gains momentum

One of the most striking findings from the report is the sharp increase in Singaporean businesses reducing their supply chain reliance on China. The proportion of Singaporean business leaders de-risking their supply chains surged from 47 per cent in 2024 to 77 per cent in 2025, a significant 30 percentage point rise.

This trend reflects the ongoing shift towards supply chain diversification as companies seek to mitigate geopolitical risks and enhance operational stability.

Also Read: SEA’s tech funding skyrockets in January, shattering previous records

As companies reconsider their supply chain strategies, Singapore has emerged as a preferred destination for “friendshoring”, a term that means relocating critical assets to politically and economically stable regions.

Some tech firms are already establishing design hubs in the country, reinforcing its position as a regional innovation hub. Beyond Singapore, Southeast Asia (SEA) as a whole is benefitting from this shift, with nations such as Thailand and Vietnam attracting foreign investment. Notable examples include Apple, Google, and Samsung setting up production facilities in Vietnam, while Chinese firms such as BYD and CATL expand their manufacturing operations in the region.

Tech investment: APAC vs global trends

Investment in tech remains a priority for businesses, but regional disparities persist.

In terms of tech investment as a percentage of revenue, the Asia Pacific (APAC) region, which includes Singapore, is projected to invest less than the US but more than Europe.

The report estimates that in 2025, tech investment will average 1.32 per cent of revenue in APAC, compared to 1.45 per cent in the US and 1.29 per cent in Europe. For mid-sized organisations, the APAC region’s investment share rises to 2.21 per cent, compared to 3.04 per cent in the US and 2.07 per cent in Europe.

These figures suggest that while APAC businesses recognise the importance of digital transformation, they may face budgetary or strategic constraints that prevent them from matching US investment levels.

The tech skills gap: A growing concern

A major challenge highlighted in the report is the persistent tech talent shortage, which is increasingly impacting business competitiveness.

Globally, 61 per cent of business leaders cite a lack of tech skills as a hindrance to growth. In APAC, this concern is even more pronounced, with 71 per cent of business leaders acknowledging that talent shortages are limiting their ability to remain competitive.

Also Read: Markets in flux: Navigating economic uncertainty

While the report does not provide specific data for Singapore, the country has long been working to address this issue through initiatives aimed at upskilling the workforce and attracting international talent.

Trade war fears and market uncertainty

Amid ongoing global economic shifts, Singaporean business leaders are particularly concerned about the impact of a potential global trade war.

According to the report, 63 per cent of Singaporean business leaders fear that trade tensions could disrupt their operations and restrict market access. Given Singapore’s reliance on international trade, these concerns are understandable, as businesses seek to mitigate potential risks by diversifying markets and strengthening regional partnerships.

As 2025 approaches, businesses worldwide will need to navigate these uncertainties with a balanced approach—prioritising innovation, agility, and regional partnerships to sustain long-term growth. With SEA continuing to attract investment and Singapore cementing its role as a key business hub, the region is poised to play a central role in shaping the next phase of global economic transformation.

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Image Credit: Brooke Cagle on Unsplash

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Imagine pouring your heart and resources into building a brand and product you’re proud of, only to see a knock-off benefitting from your hard work and chipping away at your market share. For many businesses, this is an all too familiar reality. 

Copycats can take a real toll on your business. Counterfeit products might confuse your customers into buying lower-quality products, tarnishing your hard-earned reputation. Worse still, they can damage the trust and unique identity that set your brand apart.

So, how can businesses fight back in a world where intellectual property (IP) theft is so rampant? While you can’t completely prevent others from copying you, there are practical strategies you can take to discourage imitators and protect what you’ve built. 

4 practical measures to deter copycats

Fending off copycats involves more than just preventing counterfeit goods – it’s about safeguarding the assets that define your brand. Your IP is one of your most valuable assets, encompassing a range of elements such as copyrights, patents, proprietary data, and customer relationships. 

These elements shape your brand’s identity, fuel innovation, and give you a competitive edge. One of the easiest and most impactful steps you can take is prioritising trademark protection, setting a strong foundation for safeguarding everything you have built.

Also read: Unlock the secrets to IP success for your business

• Prioritise protecting your trademark 

Start by securing your trademarks so that you can exercise your rights to stop others from using them without permission. Use the ® symbol on your products, services, and packaging in the countries where your trademarks are registered. For unregistered trademarks that make your brand unique, use the “TM” symbol. Additionally, highlight your trademarks by including clear statements about their registration on your website, and product and service descriptions. These steps signal to others that your IP is well-guarded.

However, it is important to note that unregistered trademarks offer limited protection. They are only protected under common law in certain jurisdictions, typically through passing-off claims, which can be challenging to prove and enforce. 

• Regularly monitor marketplaces, online platforms and beyond

The internet has made it easier for copycats to exploit brands, but protecting your brand requires vigilance across all channels. By actively monitoring e-commerce platforms, social media, and physical retail spaces and suppliers, you can stay one step ahead. 

You may consider using IP watch services to streamline this process  for you, helping you to  quickly spot and address counterfeits and infringements before they cause serious harm to your reputation and market share.

• Take action fast on brand infringement 

The moment you spot someone infringing on your rights, act quickly! You can take proactive steps such as filing removal requests, issuing cease-and-desist letters, or using marketplace policies to shut them down. Fast action minimises damage and shows that you mean business when it comes to protecting your brand. Working with legal experts can give you the confidence to take the right steps to handle any disputes. 

It’s also worth noting that a dispute can be resolved without going to court. Alternative methods such as negotiation, mediation, and arbitration offer cost-effective and efficient options.

• Stay vigilant – protecting your brand is a continuous effort

Brand protection isn’t a one-time thing — it takes continuous commitment. Make monitoring and enforcement part of your operations to counter these brand threats. Consider equipping your team with the right tools and IP training to boost your internal capabilities. 

A vigilant, proactive approach will raise the barriers for copycats and competitors, making it harder for them to replicate or exploit your brand. 

Also read: Set sail with intellectual property: Your business’s journey to success

Brand protection can strengthen your business  

While trade marks are essential, they are only one piece of the puzzle. Patents help protect your inventions, while copyrights safeguard creative content like marketing materials and designs. Together, a combination of these tools creates a strong shield around your brand, making it harder for others to copy your work.

But protection doesn’t stop at registration – it is an ongoing effort. Keeping an eye on the market and acting quickly against brand infringements is key. It deters potential infringers and reassures customers that they are engaging with a trusted, authentic brand. If a dispute arises, solutions like mediation can help resolve issues quickly and cost-effectively, without the hassle of a long legal battle.

By staying proactive, you are not just defending your brand, you are also setting yourself apart and creating a strong foundation for long-term success. It might seem overwhelming, but you don’t have to do it alone. Why not get expert advice to ensure your brand stays protected and thriving?

Get complimentary IP advice from experts at Connect @ IP Grow

Join Connect @ IP Grow on 3 – 4 March 2025 at the National Library, where you can meet one-on-one with IP professionals for free 45-minute consultations. 

With free talks led by industry leaders and networking opportunities, this event offers the perfect opportunity to strengthen your brand’s defences. Gain tailored advice, connect with IP experts, and uncover strategies to protect and maximise your IP. Attendees will also enjoy an exclusive networking lunch. Registration is complimentary. Slots are limited — register here now!

Connect @ IP Grow is a signature event under GoBusiness IP Grow, an online government marketplace that connects enterprises with the right intangible assets (IA) and intellectual property (IP) solutions.

Register here!

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This article is produced by the e27 team, sponsored by IPOS International

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As a fan of luxury cars and a business owner in Toronto, I love how car manufacturers blend innovation, speed and beauty. Luxury cars aren’t just machines — they’re pieces of art and clever inventions showing human skill at its best.  The car industry is changing drastically, and I find it exciting to see these changes happen.

The growth of electric luxury cars

One very exciting trend in the luxury car market is the growth of electric cars (EVs). Companies like Tesla, Porsche, and Mercedes-Benz are changing what luxury cars mean today. It’s not just about loud engines or shiny looks–it’s about mixing eco-friendly designs with top-notch tech.

Look at the Porsche Taycan, for example. It’s an electric car that provides ultra-fast speed while keeping the quality and care you’d expect from Porsche. Same with the Mercedes EQS, which mixes sustainability with the luxury of a fancy sedan. These cars show that luxury and sustainability go well together, which today’s picky buyers appreciate.

Technology meets style

Modern luxury cars have lots of new tech features. From augmented reality displays to self-driving features, the focus is on making driving smooth and easy. These new features make driving safer and more convenient, turning luxury cars into more than just a symbol of status—they’re an innovative yet luxurious way to travel.

Also Read: Is the future of business expenses in smart cards?

After years of researching luxury cars, I’m very interested in how car manufacturers let people personalise their cars. Customised options, including interior finishes and high-tech entertainment systems, let owners create a car that feels uniquely theirs.

The future

In Toronto, the luxury car market is doing very well, driven by people who like speed and style. Whether driving along scenic roads in the GTA or making a statement in the city centre, a luxury car is more than just a ride; it’s an experience.

In the future, I think the luxury automotive industry will keep changing as people’s needs and technology grow. What makes me very excited is the idea that the best is yet to come. Whether through sustainability concepts, new designs or entirely new approaches to automotive luxury, the industry’s path is inspiring.

For other enthusiasts and entrepreneurs like me, there’s never been a more thrilling time to be in this area. Luxury cars are not just about where they take you but about the trip itself. And as that trip changes, I’ll be there moving forward.

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