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Startup Genome, MDEC partner to boost Malaysia’s startup ecosystem, focussing on policy action

Startup research and advisory firm Startup Genome and the Malaysia Digital Economy Corporation have announced a partnership to boost the growth of the country’s startup ecosystem, starting with Kuala Lumpur.

An official statement said that Startup Genome will perform its startup ecosystem assessment to identify policies and initiatives to support the potential of Malaysia’s startups and the wider innovation ecosystem as part of the partnership.

Startup Genome will engage the country’s startup founders along with investors, policy leaders, and other key stakeholders for inputs.

JF Gauthier, Founder, and CEO of Startup Genome. “We look forward to working closely with the startup community to bring the benefits of the Fourth Industrial Revolution to the Malaysian startup economy. Malaysia certainly has the potential to be a regional and world leader in multiple startup sub-sectors.”

Also Read: MDEC partners 9 Digital Transformation Lab for tech enabling support

Startup Genome is the research and policy advisory organization for governments with a commitment to accelerating startup ecosystems in a country. It claims to have more than 100 clients across five continents in 38 countries.

Malaysia’s ecosystem reported a digital economy that contributed to 18.5 per cent of GDP in 2018. Its internet economy was valued at US$8 billion with growth rates at an average of 19 per cent between 2015 to 2018.

Malaysia’s numbers are reflective of ASEAN’s internet economy hitting US$100 billion in 2019 and expected to grow to US$300 billion by 2025.

“Malaysia is an ideal place to testbed and launch tech startups due to its cultural and demographic diversity as well as its business-friendly environment. The government also continues to play an active role in supporting startups and entrepreneurs,” said Surina Shukri, CEO of MDEC.

“This partnership between our two organisations will build on the momentum established by MDEC. We are confident that Startup Genome’s insights and track record in space will help us to realise our startups’ potential and firmly establish Malaysia as the Heart of Digital ASEAN,” she added.

Photo by Omar Elsharawy on Unsplash

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SGInnovate Founding CEO Steve Leonard to leave in May

Steve Leonard

Singapore government-owned startup builder and investor SGInnovate has announced that its founding CEO Steve Leonard would be concluding his term in May 2020.

Leonard will continue to serve as the CEO in the remaining months of his term.

As its Founding CEO, Leonard has been instrumental in forming and building SGInnovate as an entity whose mission is to help entrepreneurial scientists build investable deeptech startups.

Also Read: Startup Genome, MDEC partner to boost Malaysia’s startup ecosystem, focussing on policy action

“Helping to create and build SGInnovate has been my complete focus for four years. From imagining it in 2015 to its launch in 2016 and operating as a highly-professional group as we enter 2020, I feel tremendous personal pride,” said Leonard.

“The conclusion of my current term in May represents a good time for organisational renewal. Every team moves forward based on fresh ideas and energy, and I’m very confident in the men and women of SGInnovate to continuously bring new capabilities to the deep tech startup ecosystem in Singapore,” he added.

Leonard is a technology-industry leader with a wide range of experience, having played key roles in building several global companies in areas such as software, hardware and services.

Prior to his role as the CEO of SGInnovate, the US-born Leonard served three years as the Executive Deputy Chairman of the Infocomm Development Authority (IDA), a government statutory board under the purview of Singapore’s Ministry of Communications and Information. In that role, he had executive responsibility at the national level for various aspects of the information technology and telecommunications industries in Singapore.

Leonard serves on the advisory boards of a range of universities and organisations in Singapore. Leonard also serves as an independent non-executive Director at SingPost, and AsiaSat, a Hong Kong Stock Exchange-listed commercial operator of communication spacecraft.

Also Read: Great Deals raises US$12M from Navegar to be the Alibaba of Philippines

Yong Ying-I, Chairman, SGInnovate, said, “The Board and management want to thank Steve for his leadership in building up SGInnovate as a leading entity in Singapore to support entrepreneurs to build deep tech startups. We wish him every success in his future endeavours. SGInnovate will continue its work to build the deep tech ecosystem and entrepreneurial community as we look to the future.”

SGInnovate works with local and international partners, including universities, venture capitalists, and major corporations to help technical founders imagine, start and scale globally-relevant early-stage technology companies from Singapore.

Since its launch in 2016, the SGInnovate team has been part of the building and investing in 90 deeptech startups, as well as creating an engaged deep tech community of more than 33,000 people.

The organisation said in a statement that it would continue to work closely with a wide range of partners and co-investors to back entrepreneurial scientists through equity-based investments, access to talent and business-building advice.

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Through super apps and card games, these Antler startups are solving the region’s most unique challenges

Appboxo team: Nursultan Keneshbekov (CTO), Kaniyet Rayev (CEO)

As a followup to the previous article in this series, today we are conversing with another two startups from the latest batch of startup generator Antler’s Singapore programme.

Selected out of 3,000 applicants, Antler brought together 100 qualified individuals from 30 nationalities, with an average of eight years working experience, to set up an “ideal” team. This arrangement leads to the founding of 14 companies.

While the previous article dug deeper into the work of EvrCare and Nectico, today we are looking into the works and inspiration behind Appboxo and Playy World.

The following is the edited excerpts of the interviews:

Appboxo

Very much like its predecessors in China, various tech companies in the Southeast Asian region are jumping on the trend of offering third-party services on their platform. Often dubbed as the “super app” concept, the goal is to generate additional revenues from the traffic they send.

In China, they do it through a special development framework called mini programmes.

Also Read: Following new global funds launch, Antler invests US$1.4M into 14 startups in latest Singapore batch

“So the problem is that most companies might miss technology like mini programmes in China, which can enable easy integration of beautiful mobile experiences without spending a lot of time and money on each integration,” explains Appboxo CEO Kaniyet Rayev.

To solve that problem, Appboxo provides a super app platform that aims to enable any app to become a super app.

“We identified this problem during the development of our previous product called mitty, which was supposed to become an all-in-one travel app. We basically wanted to integrate all essential travel services into one app, but API integration with each service is super costly and takes a lot of time,” Rayev says.

“So after thinking a bit about it, we actually realised that we can create a solution that can help, not only us, but any other app that wants to offer third party services,” the CEO continues.

The company already has travel tech and fashion tech companies such as SkyScanner, Agoda, and Zalora agreeing to use its platform. It is also currently in talks with “the largest consumer app in Southeast Asia” to roll out the pilot.

For the year 2020, Appboxo wants to focus on building its technology and growing its network.

“Our goal is to cover key use cases in travel, e-commerce, and finance verticals,” Rayev says.

Also Read: New Antler-NUS initiative to nurture deeptech talents, to invest in 30 startups annually

The company was founded by Rayev and CTO Nursultan Keneshbekov. Both co-founder originated from the Kyrgyz Republic and met during their studies in the UK.

Playy World team: Alvin Tjhie (CTO), Mark Thong (CEO)

PlayyWorld

PlayyWorld, an e-playground for trading card game enthusiasts, is an example of startups participating in the Antler programme that has a strong offline element in their business.

“The trading card game market is primitive and outdated. In a world of e-commerce and online content, game cards purchase process is outdated; it is conducted offline and unsecured. There is also a lack of a global social community for players to gather, compete, and trade,” says PlayyWorld CEO Mark Thong.

In addition to publishing and generating content, PlayyWorld also invites expert players to share knowledge and experience. It also enables players to compete against each other through online tabletop play.

“We don’t want to be another e-commerce site that is all about finding the cheapest stuff and getting rewarded for it. We want to build value and share with the community,” says Thong.

Understanding the negative image that card games can have in the eyes of some parties, PlayyWorld is working on an outreach programme with universities to prove that card games are not a taboo. It can even help promote analytical skills, as has been proven by academic research.

As expected, the startup was founded by a card game enthusiasts.

“While working in the same team for one of the hackathons, we got to know each other better, and our similar interest in trading card games came up. We decided to build Playy World and the rest is history,” Thong spoke of his introduction to co-founder Alvin Tjhie.

Image Credit: Antler

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Lessons from a mobile engineer: How Ohmyhome built an app with market expansion in mind

mobile_apps

At Ohmyhome, we recently launched a new iOS application for our DIY users to buy, sell and rent their properties.

Now, this new app isn’t just a patch update but a complete overhaul of our iOS app.

It features graphical updates like a new landing page with our top services on display and, more importantly, a new robust engineering framework that allows us to scale the application easily.

Ohmyhome is constantly looking for ways to simplify property transactions for our users. We were also gearing up for regional expansion making easy scalability a priority. However, that meant moving away from some of our app’s architecture and software.

With those goals in mind, we discussed, deliberated, and debated, before finally deciding to take a built-from-scratch approach.

It was a difficult decision but ultimately, we went with what would not only result in a better app for our users but also give our developers an opportunity to design a clean coding architecture.

Also Read: Singapore’s proptech marketplace Ohmyhome raises US$2.9M to expand into Malaysia, Thailand

The overhaul was a herculean task. It was painful to have to throw away everything familiar about the app and re-build it from ground-zero. But we succeeded in our endeavours and gained precious experience on how to revamp our app. 

Here are some of the key learnings that I would like to share with the community.

Break it down 

We categorised the essential features of our app and then broke those features down into further smaller sets. We then prioritised working on the features our users found most useful based on analytic data collected from the existing app.

For example, a single listing on our app represents a node in a complex network of interconnected features and sub-features. By cataloguing all the features and sub-features that engage a particular node, we are then able to zoom in on discrete sub-features, such as location and more readily identify areas of improvement. 

Create multiple mock-ups

Some of you might be tempted to jump right into coding. Don’t do that. You might end up wasting hours building something utterly different from what your team envisions. 

Instead, take the time to create different mock-ups of the new app to see which feels better. Designers at Ohmyhome went back to the drawing board and churned out multiple versions of landing tabs, empty state illustrations, and icons for all the different sections in the app.

Also Read: Importance of UI/UX design interaction and why it will matter for your business

This helped us explore what looks and feels best, which is important for a seamless UI and enhances the overall UX. It also allowed us to see what we want the final product to be even before we begin redevelopment. 

Once we settled on the final mock-up, we began our code sprints and never looked back. 

Consistency is key

From an engineering standpoint, one of the main reasons for an overhaul was that the app was in urgent need of fine-tuning as it had passed through different developers across multiple phases.

Being a lean team in a fast-paced startup environment, we had to make a lot of inelegant hacks to get our features ready in the fastest way possible for our users, which led us to a stage where our code was a haphazard mix of UIKit and Texture written in different styles.

This hindered our ability to scale the app quickly. Furthermore, some of our codes followed Android-driven UI/UX which takes longer to write. 

When we began rebuilding the application, we decided to stick with only Texture for all UI across the app along with a framework built by the amazing team at Instagram called IGListKit.

Later, Apple proved that our decision was a step in the right direction when they launched SwiftUI at DubDub-DC (or WWDC for those not familiar with nerd-speak), which follows code-driven, stack-based semantics. We also stayed away from Storyboards.

Also Read: From Cantopop to commissions: Ohmyhome wants to change Singapore’s public housing game

Maintaining a consistent programming language for our app greatly enhanced our ability to identify and fix problems and at the same time allows for scalability and the flexibility to adapt to changes in the future. 

Iterate, iterate, iterate

All of our engineering efforts went through multiple designs, programming, and product iterations in parallel to rigorous Quality Analysis (QA) and internal testing before we make new features available to our users.

We also consulted our customer service team, who are the most familiar with users’ wants and needs, on how to refine and tweak the product.

Our team of techies seized every opportunity to gain insight into our user’s concerns and thought processes, especially when it came to simplifying the user experience. We leveraged existing resources within Ohmyhome, for instance when our colleagues hosted seminars educating our users in Singapore about property transactions, we made sure to collect data on what users wanted in our app.

Also Read: 8 things to consider when choosing a mobile app development platform

We were also fortunate that our product owners welcomed feedback on our existing app and interactive mock-ups, which helped our design team to constantly refine the UX based on how our users were using the app.

The organisational structure of Ohmyhome was conducive to the process of iterating on the app design and it emphasised how important it was to identify and facilitate avenues of feedback and incorporating that into our process of iteration.

After many tribulations, the new app is now ready to take in changes and challenges that come with global expansion. 

One aspect we are particularly proud of is the improvement of app performance.  Not all countries have the same internet speed as Singapore and it was a challenge to make the app robust enough to adapt to a wide range of connection speeds.

Now that we have crossed the finish line, we are incredibly happy to share our labour of love with all our users in Malaysia and Singapore.

For those of you curious about how the final app looks like: 

 Post your property! New Projects in town

To sum up, I’ll leave you with a quote that encapsulated our ethos as we built the new app.

“You don’t learn to walk by following rules. You learn by doing and falling over.”  —  Richard Branson

— 

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Why cross-cultural training programme is a must-have for the modern workplace

office_culture

Think globalisation, and it is difficult not to think of remote workers, international assignments and increases access to foreign knowledge – critical factors in bringing about organisation advancements.

If you own a business in this day and age, you will agree that strengthening presence on the global map despite being locally rooted is something everyone strives for. It is the high global internet penetration rate that has made that possible.

Today, technology has enabled businesses to scout talented professionals from all over the world, to work for them – whether by relocating or remotely.

But when people from different cultures come together to work, there are bound to be gaps in communication.

Case in point, an Indian employee, working for a German company was told by his German manager that a report, which took him a week to prepare, was not good enough.

Consequently, the employee felt compelled to resign from his job because he felt unappreciated for his efforts and believed that his efforts behind the task were not noticed. The situation blew out of proportion.

The German manager certainly didn’t mean for that to happen. However, the lack of cultural preparedness on both sides is what causes such scenarios at work.

To assuage such difficulties, businesses with global teams need something called cross-cultural training. Such programs are designed to help employees, imbibe, and understand the cultural norms and practices of the host country.

Such type of training helps expats in preparing them for a new lifestyle and helps them adjust to the changes in their environment.

Also Read: Company culture is more than just a foosball table

Multiple studies have shown that expats who were provided cross-cultural training before relocating to the host country were able to adapt faster to the changes than those who weren’t trained.

It is obvious – if you are comfortable with the people you work with and in the environment, you work in, you will prove to be more productive.

In this article, I attempt to examine three reasons why businesses, with multicultural staff, should focus on cross-cultural training programmes:

Drive cross-cultural awareness

Acclimatising to a team from a different country takes time, patience, and cultural awareness. Let me share an example. Work-life in the UK is mostly governed by strict deadlines and minimal tolerance for delay. Whereas in India, life moves at a comparatively slower pace, regardless of the hustle seen in the big cities.

Such cultural differences may give way for misapprehensions between two parties, especially in a business scenario. The Indian counterpart may delay a meeting by arriving late, which could offend the UK counterpart and give them a wrong perception about Indians.

When one is culturally aware, there is an understanding and acceptance that enables them to work in harmony.

Tip: Finalise a culture statement or catchphrase – one that all your employees can resonate with. Then, hang it on the wall for constant reaffirmation. Try to practice what you preach and incorporate the same in your company’s principles.

Ease the cross-country transition

To succeed in the global corporate scenario, professionals must understand, appreciate, and accept diverse cultures and practices in different countries. Relocating to and living in another country can sometimes be overwhelming.

Often, there are cultural differences between one’s home country and the host country. For instance, India has a different societal organisation when compared to other parts of the world.

In India, joint families where more than six family members live together in one home is typical. Besides, visitors can drop by without prior notice. Often, such differences in cultural norms are unknown to expats.

To simplify this transition, businesses must provide cross-cultural training to expats. 

Tip: Create a series of videos highlighting the differences in communication, lifestyle, work ethics between professionals from various countries.

Facilitate productive communication

A professional, engaged with a multicultural team, would have to interact with numerous kinds of people, including peers, customers, project shareholders, vendors, as a part of their job. Being able to interact with a diverse group of people from another country requires a certain amount of confidence and skill. 

Also Read: How do understand and adapt to different working cultures

For instance, Indians have a few non-verbal cues in their style of communication, such as putting palms together and bowing down slightly to welcome someone. Italians, on the other hand, “talk” with their hands which could come across as aggressive.

This may seem puzzling to a person who may not know this kind of communication. Cross-cultural training provides expats with the confidence and behavioural skills required for effective communication.

Tip: Arrange for some team-building games – that can happen in-house or online – that enable your employees to mingle with each other, apart from work.

Summing it up

In the business world, professionals from different parts of the world interact with one another, and achieve targets and make business decisions as a team. Cross-cultural training teaches the multicultural staff about both the cultural differences and similarities.

As a business owner, it is your responsibility to ensure inclusive work practices, and enable your teams to desensitize and become more accepting of one another’s cultures.

By acknowledging the differences and similarities, they can become more comfortable in their respective dispositions and do better at work.

Editor’s note: e27 aims to foster thought leadership by publishing contributions from the community. Become a thought leader in the community and share your opinions or ideas and earn a byline by submitting a post.

Join our e27 Telegram group, or like the e27 Facebook page.

Image credit: jesse orrico on Unsplash

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