Affiliate marketing is the shortcut to success you might have been waiting for

When you’re involved with affiliate marketing and you want to start your own business, you’ll have the opportunity of earning commissions without doing any real work — just selling products or services provided by other companies.

Unless your business really takes off and becomes lucrative, you probably won’t earn enough money to be completely self-sustaining.

However, affiliate marketing can be a great way to supplement your income right from home.

There are a wealth of such opportunities available right now, even with companies that are well known throughout the US.

Here’s what you need to know about establishing your own affiliate marketing business.

1. Sell products you’re familiar with

At the beginning of your affiliate marketing career, you should stick to selling products which you know fairly well — a reflection of your present interests or current occupation.

The reason for this is that you will almost always do a much better job when you already have a working knowledge of those products you’re trying to sell.

2. Create a website which caters to your niche

When you’re trying to get established with specific companies as an affiliate, they will want to know the website you are going to be using to sell their products.

This is very natural because any company affiliating itself with independent entrepreneurs is going to want to know that these websites will not damage their reputation.

It will be very easy for you to set up your own website, especially if you use one of the most popular content management services like WordPress.

As you’re building your website, make sure to include content which is not dominated by sales pitches.

Instead, what you should aim for is to present yourself as an authority in your particular market, so that potential customers will want to come to you for relevant and useful information.

3. Cost of creating a website

When considering the cost of a new website, a number of factors come into play.

These include the number of pages you’ll have on your website and the kind of content that you’re going to post on the site.

A study conducted on 400 of the top freelancer profiles on UpWork came up with some ballpark numbers which can be used as a guideline for someone who intends to become involved with the affiliate marketing business.

A 10-page website will cost somewhere between US$200 and US$1500 for its initial setup, and then there will probably be some modification costs afterwards.

If you want to include some custom site designs rather than using a WordPress template for instance, the range you might expect to pay would be from US$1,500 to US$5,000.

Also Read: 5 effective tricks to boost your SEO

If you were to further enhance that website with custom designs and custom functions, a 10-page website might cost anywhere between US$5,000 and US$10,000 for its initial set up, along with periodic additional investments for marketing and development.

If you are a newcomer to affiliate marketing, you’re probably going to want to stick to the low side of website costs, and keep your investment somewhere near the US$200 range, which is entirely possible when you use a WordPress template as a framework for your site.

4. How to become an affiliate

As mentioned above, you should probably start by researching affiliate programs which offer products that you’re familiar with, and that you can comfortably pitch to potential customers.

One good place to start is on Amazon because the site sells just about everything, so whatever you’re looking to become involved with, there’s a good chance that there’s an affiliate marketing potential at Amazon.

One other great option is a company called Commission Junction, which will help you to become an affiliate for a huge number of successful companies that you’ve probably already heard about (Office Depot, Overstock, and a great deal more).

Clickbank is one other option that is worth researching, and which many affiliate marketers have become very successful.

Commissions earned from companies associated with Clickbank have been very profitable in the past, and are likely to be just as lucrative in the future.

5. Join your chosen affiliate program

Generally speaking, there is no charge associated with becoming an affiliate in any specific program.

That means you should be wary of any company which asks you for your credit card number when you’re trying to join an affiliate program, because you may be getting scammed.

Virtually, all reputable companies which provide opportunities for affiliates, allow entrepreneurs to affiliate with their companies for no charge.

You are likely to be asked for a PayPal account number or a bank account number, but that’s not because the company wants to extract money from you. They will need an account number to deposit your commissions in, once you start becoming successful.

You may also be asked for the URL of the website you created for your affiliate marketing business, and this is quite normal as well.

6. Include affiliate links inside your content

One great way to boost your commissions without even having to make a sales pitch is to include affiliate links within the content on your site.

Also Read: Digitised school tuition startup InfraDigital raises seed funding from Fenox Ventures

Whenever site visitors click on any of those links, they will be taken to the company site, and if they make a purchase there, a commission will accrue to you for your efforts.

Most companies make it very easy for you to acquire links to their websites. The method that you acquire these links may vary from one company to the next, but it’s almost always very easy to link to any products you’re looking for.

7. Keep producing relevant content

If you want people to continue to come back to your website, you need to continue producing relevant and useful content for your users.

The more users are encouraged to come back to your site, the better the chances are that they’ll click on affiliate links and make a purchase, which in turn earns you a commission.

By producing a steady stream of content which interests your readers, you’ll encourage more visitors to your site.

Eventually, the sheer weight of numbers should operate in your favour, and a number of these visitors would be clicking on affiliate links to make purchases — while you earn profits.

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Do you know how one makes a deal? It requires a rock-hard mindset and extraordinary marketing skills

Drill into your head that a customer has a lot of brands to pick from. He thinks from a heart that throbs for a particular one.

That brand might have put its 110 per cent in getting connected with its customers emotionally.

So, it’s up to you to come with a blockbuster upselling and cross-selling idea.

What I mean to say is that the knowledge economy is offbeat. Emotion economy is likely to rule in 2019.

What is the emotion economy?

It’s an interesting economy — a feeling, or a touch that involves people and their relationship.

Intensive research and data mining on the past actions predicts what action each customer is going to take up.

Artificial intelligence (AI) apps are making it a walkover. Even, Facebook harnesses emotions and feelings for catering intended data to the advertisers using this intelligence.

Let’s say, you published many pictures of what you eat on your FB account. Its AI can pull out intelligence over how you feel through various pictures of eatables.

Also Read: 7 must-knows for starting a successful affiliate marketing business

It’s the emotion economy that delivers many ideas worth millions of dollars.

While following its footprints, many organisations are investing hundreds of dollars on data research and analytics.

A research firm ‘Markets and Markets’ has also claimed that computing marketing is all set to touch US$59 billion by 2021. Also, IBM Watson’s 2019 Marketing Trends Report spotlighted its role to engage customers with more brands.

In all, these predictions have a lot of prospects regarding AI & machine learning powered emotion economy.

Hyper-personalisation is reality

Have you experienced the role of the Google Assistant?

It’s the finest example of hyper-personalisation.
Precisely saying, your smart TV can assist you in searching what you want to watch.

Its voice recognition and machine intelligence lets you interact with your favourite show or movie in a wink.

How does it happen? Does its manufacturer infuse your thought-process in it?

It’s a fact to a certain extent. Its manufacturer drills customers’ insights by using pervasive revolutionary technologies.

Subsequently, human marketers develop a better sense and understanding. Then, the relevant creativity pops up in several disciplines & domains.

Later on, the revolutionary idea is delivered across channels to individual consumers via devices and technology.

Merging of consultancy and tech experts

The influx of artificial intelligence is removing rifts between consulting firms and app developers.

Many marketers integrate analysis apps for communicating with the data to mine. Not only do the developers of ahrefs or SEMrush or Moz tools, for example, analyse marketing trends, but also they bid their consulting skills.

That’s why the merger of customer experience analytics and mobile apps is boosting up requirements of consultancies and agencies converge.

Also Read: Zilingo CEO Ankiti Bose on failures, challenges, handling depression and more

These are highly calculative ideas to save on money by investing in the consultative arrangements.

Such firms are capitalizing on machine learning through Chatbots or apps to resolve client’s marketing and customer challenges.

Where does the role of a tech-savvy marketer arise?

It’s true that online shopping and digital services are on the surge.

Yet, one can’t meet customer satisfaction unless he provides them with what they intend to.

The modern marketers can predict optimal customer journeys. Access to the AI-powered predictive data mining and analysis tool helps them to determine what the customers most likely to churn.

Even, the easily accessible Google Analytics tool can reveal at what point customers struggled to complete their goals during their online experience.

Undoubtedly, apps are playing a crucial role in it.

The future is here wherein marketers with multiple skills are the most-sought-after recruitment.

They should be hooked to technology and its updates. The trend is shifting from versatile hiring to take care of marketing in the digital era.

Also, they should focus on customer satisfaction along with marketing technology.

In all, the survival of a marketer will depend on innovation and versatility. The more a marketer has the skills, the closer they would be to the customers or clients.

As far as the satisfaction is concerned, his versatility and tech knowledge would integrate into the data mining that emphasizes on tapping the hidden patterns digitally.

While merging it with the analysis, they would have many incredible ideas to viably implement and yield the intended result.

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The move appears to be the first step in what will full-scale launch in Indonesia

Binance, a global cryptocurrency exchange, announced today it has launched its Academy product in Indonesia. The move appears to be the first step towards a more significant foray into the country.

Binance is the world’s largest exchange by volume, and a launch in Indonesia would provide Binance with access to one of the world’s most important emerging markets and a country with a solid blockchain scene.

Academy is a free-to-use platform that aims to educate people about the cryptocurrency industry. The hope is that by educating the market, people will be able to participate in the crypto space from a position of strength.

Binance Academy has 726 articles on its platform and plans to launch in Indonesia with around 80 articles in Bahasa Indonesia. A quick tour of the website shows articles about Blockchain use-cases, explainers on topics like ‘coin burn’ and basic principles about security.

As part of the launch, Academy is leveraging Google’s Accelerated Mobile Pages project to drive a mobile-first product.

Also Read: Zilingo CEO Ankiti Bose on failures, challenges, handling depression and more

Not only is Indonesia a mobile-first nation, experts think that more citizens have investments in cryptocurrencies than the national stock market.

“Binance Academy’s expansion to offer Indonesian content reaffirms Binance’s strong commitment to advancing crypto education through quality, unbiased knowledge sharing that is freely accessible to all. Indonesia is a key emerging market globally with more than 260M people,”said Ted Lin, Binance Head of Growth.

“The potential for cryptocurrency adoption and appetite for blockchain related knowledge is burgeoning, with the number cryptocurrency holders estimated to be rivaling that of stock holders locally. Binance remains committed to driving crypto adoption, accessibility, and financial inclusivity for everyone around the world,” he added.

Binance was also in the news yesterday for the launch of a decentralised trading platform built atop its blockchain network. It is called DEX and it allows people to create their own individual wallets with private keys and personal nodes.

It has also been reported that Binance made US$446 million in profits in 2018, a remarkable number for a company that is only about 18 months old.

Also Read: Lalamove raises US$300M in Series D funding round to widen expansion

Binance has its official headquarters in Malta but had a significant presence in Singapore and received investment from Vertex Ventures.

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Both Singapore-based companies have joined on a mission to make sure patients can get personalised healthcare at lower cost

Digital healthcare platform MyDoc today announced a partnership with Homage, a personalised nursing service provider.

The partnership will result in nursing care integration into MyDoc with the goal of offering affordable and enhanced outpatient healthcare support for employers and insurers.

According to MyDoc, the partnership rings true to its strategy which includes simplifying healthcare to be able to catch chronic diseases before it reaches terminal stage. This is also something that Singapore’s Finance Minister Heng Swee Keat addressed during Budget 2019 in terms of cost-effectiveness and access to the general population suffering from chronic conditions, regardless of income.

Also Read: Digitised school tuition startup InfraDigital raises seed funding from Fenox Ventures

Using MyDoc, patients can have a personal professional healthcare service with capabilities to enhance the patient experience and steer patients onto effective personal care pipeline that help each individual get well, stay well, and out of hospitals.

The partnership will see through two patient care models, that include expanding onsite clinics staffed by nurses who are supported by remote doctors, and a Clinic Care Capabilities that’ll enable patient to follow up care at home and better distribution of patient load.

Patients can use MyDoc’s platform to contact their nurses, provided by Homage and trained and certified by MyDoc. These telenurses are to monitor patient oxygen levels, heart rate, respiration, blood glucose level, and more.

On the other hand, nurses will be able to launch teleconsults with doctors from patients’ homes or offices to provide comprehensive doctor and nurse care, all at an affordable cost for each onsite visit and consult.

“Adding nurses to the MyDoc CARE team is a natural step in our strategy to enhance our patient-centric primary care continuum. Nursing care at home would be a significant value add to patients who need post-hospital discharge follow up services like wound reviews, dressing changes, intravenous therapies, and vital monitoring,” said Dr. Vas Metupalle, CIO and co-founder of MyDoc.

As the country of an estimated one million aged people by population by 2030, Singapore must tackle challenges of the high costs of care, especially home care.

“At Homage, we are professionalising home caregiving in Singapore by ensuring that all of our nurses possess the right certification and training,” said Gillian Tee, CEO and founder of Homage.

Also Read: Lalamove raises US$300M in Series D funding round to widen expansion

Homage is the most recent addition to MyDoc’s value-based digital healthcare platform. Other strategic partners in the region include Guardian, IHP, Acumed, Aetna, AIA Vitality, Cigna, and many others.
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Its other human-less tech includes self-operating trucks, automated warehouses and unmanned stores

JD.com’s drones take flight to Japan in partnership with Rakuten [TechCrunch]

Chinese e-commerce company JD.com is taking its drone delivery system to Japan.

Rakuten, the Japanese e-commerce giant, just announced a partnership with JD that will see its drones and unmanned vehicles become a part of Rakuten’s own unmanned delivery service efforts.

JD has been operating drones in its native China for a number of years, and it has wider expansion plans having recently gained a regional-level operating license. Its other human-less tech includes self-operating trucks, automated warehouses and unmanned stores, and it recently picked Indonesia for its first overseas drone pilot.

Woowa Brothers becomes ‘unicorn’ after raising US$320M [The Investor]

Woowa Brothers, the operator of Korea’s leading food delivery platform Baedal Minjok, announced on Dec. 21 that it has secured additional investments of US$320 million from global investors, making it the latest Korean “unicorn” — startups with an enterprise value of over US$1 billion.

The investments were led by its current investor private equity firm Hillhouse Capital, with equity participation by US-based Sequoia Capital and GIC, Singapore’s sovereign wealth fund, the company said.

Tencent to maintain aggressive investment stance in face of challenging 2019 [Channel News Asia]

Tencent Holdings said investment is central to its overall strategy and so it will maintain its scale of investment after an aggressive 2018, brushing aside near-term risks such as the bursting of China’s tech bubble as economic growth slows.

In the first detailed review of investment performance, President Martin Lau also said 2018 was Tencent’s best year as a record 16 portfolio companies went public, and that it had invested in more than 700 companies over the past 11 years.

The comments come as Tencent battles investor concerns of slowing growth in the video game and social media giant’s core businesses as the government increases scrutiny of online content and services.

Sachin Bansal plans to foray into financial services [The Economic Times]

Sachin Bansal, who co-founded Flipkart, a startup that grew into an e-commerce powerhouse, is venturing into the Indian financial services sector, which has drawn investments from the likes of Chinese billionaire Jack Ma’s Alibaba to Japanese investment powerhouse SoftBank.

The billionaire has been in discussions with financial experts on the potential to launch a new venture in a sector that is being transformed by fast-paced technological change, said two people in the know of the matter.

HyperXchange to launch drones-based doorstep delivery in refurbishing industry [press release]

HyperXchange, a refurbished electronics brand in India, is testing a drone-based delivery network in India. The testing process is happening in Kolkata and the drone-based doorstep delivery of mobile phones will be provided in cities like Kolkata, Mumbai, Pune , Bangalore etc near HyperXchange’s warehouses.

The company has partnered with AeroNext, a manufacturer of super-loaded drones, in order to reduce product delivery time by 75 per cent.

Drones will be the future of intracity and intercity medium for logistics and transport.

In the intracity segment, the delivery guys will collect the couriers (be it Amazon or Swiggy) from a drone station nearby the locality, thereby saving time and labour.

“We are currently evaluating the pros and cons of bringing this new age technology. The drone-based delivery pilot is meant to be an initial foray towards building an automated last-mile order delivery process — right till the customer’s doorstep,” HyperXchange Co-founder and CEO Dipanjan Purkayastha said.

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